As Director of Marketing I manage our social media accounts, make edits and changes to our website, create our newsletter, and work with our CEO to secure artist partnerships. I work with our Director of Operations to book Nashville writers and artists for our Songwriter Series at the winery. Because our winery is located in Northern California, I am the boots-on-the-ground operator in Nashville. Acts include: Dustin Lynch, Hannah Ellis, Nick Wayne, Anna Vaus, Temecula Road, Jackie Lee, Brent Anderson, Meg McRee, Ben Chapman, Madison Kozak, Griffen Palmer, and Lauren Weintraub.About EmmaLily:EmmaLily Vineyards is a small family run winery located in Morgan Hill, CA specializing in the art of making memorable Cabernet. Our micro fermentations are bottled in 25 to 300 case lots for release through limited distribution and direct to consumers. Our current release is available to order direct from us and on our website: emmalilyvineyards.com

• Collaborated with internal sales and campaign consultants to meet Brand campaign obligations and exceed company-wide goals• Supported planning, execution, tracking, and measurement of campaigns for LTK’s largest partners• Built and maintained relationships with Creators to ensure campaign success and meet Brand goals

• Generated engaging content for newsletters, LinkedIn posts, and blog posts• Organized internal details for the CEO and implemented new organization tactics to improve efficiency• Managed the CEO's inbox, ensuring timely responses to emails and maintaining detailed notes

• Managed calendars and booked sessions for client roster• Signed talent such as Jon Class (Abby Holliday, Medium Build, Michigander) and Chad Howat (Paper Route, Ruelle, Yellowcard)• Edited and posted all social media posts• Attended industry events and concerts as an ambassador for the company• Created and maintained meaningful connections with other managers, songwriters, artists, and publishers within the Nashville community and beyond• Handled bookkeeping and negotiated rates and terms on behalf of clients• Cataloged and registered songs

• Brainstormed ideas and edited/posted content for clients such as Lindsay Ell and Hannah Mooney• Researched and implemented trends on Instagram and TikTok• Cultivated community engagement by commenting and engaging with followers• Tracked and collected social media reports to be presented to clients to show growth and where improvements could be made

• Meticulously oversaw all song cataloging in Songspace and company files• Monitored social media for posts from current and pasts writers as well as artists we had cuts with• Maintained Activity Report that tracks releases, cuts, single placements, syncs, active holds and past holds• Sent an Activity Report with chart updates and news to team every Friday• Assembled and sent out a Listening Folder every Friday• Confirmed writes with other publishers• Gathered writer records and publishing information• Kept track of missing/undelivered songs for each writer by cross-referencing their calendars and our files• Re-stocked office supplies and handled Amazon orders• Trained and oversaw interns

• Kept a strong pulse on all songs coming in from writers by listening critically for creative ideas, as well as typing and studying the lyrics of these songs and entering them into Wrios• Pitched song ideas to internship coordinator

• Entered lyrics and demos into Songspace and Black River server• Maintained office space and writing rooms• Meticulously organized Songspace (fill in songs missing recordings, lyrics, and correct errors)• Filed songwriters' copyright assignments

• Added news, events, and updates to the artists' marketing plans• Conducted daily research on which marketing tactics work in each recording artist's respective industry• Tracked how the current singles were consumed on Spotify (via playlist, artist profile, etc.)• Collected ideas for reaching audiences through Spotify, Apple Music, and other DSPs• Filed song licenses for Black River Publishing

• Drafted and issued sync licenses and contracts• Sent collection notices to clients• Returned fully executed sync licenses to licensees

• Nominated by English professor to work part-time editing peers' papers• Helped fellow students create drafts, brainstorm, perfect editing formats like MLA, and rework paper outline if needed• Meticulously scanned papers for any grammatical issues and explained how to fix them

• Tracked artists' current singles across various platforms• Assisted in mailers for artist releases to radio stations• Edited portfolios for artists• Organized artists' concert schedules and calendars• Attended events such as CRS and music video shoots• Maintained office organization