Lily Mak, Mba, P.Eng. Email and Phone Number
Lily Mak, Mba, P.Eng. work email
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Lily Mak, Mba, P.Eng. personal email
Product Management and Marketing leader with a background in Fortune 100 and startup companies. Expertise in driving key corporate goals across organizations. Proven ability to lead cross-functional teams, launch new products into domestic and international markets and create strategic initiatives to drive forward innovative offerings that meet customer demand and increase sales. Key competencies include:• Product management• Solution creation and delivery • Go-to-market strategies• P&L ownership• Competitive analysis• Strategic and tactical planning• Financial analysis, pricing• Product portfolio management• Marketing communications • Press/industry analyst relations• Brand management• Market and competitive research and analysis• Product positioning and messaging• Global product launchesProfile• Ability to reach across corporation to get results• Strategic thinker, planner, and implementer• Adaptable, quick learner on new technologies• Well-traveled, lived and worked in three countriesHidden skill: Professional Underwater Photographer / PhotojournalistPlease feel free to contact me at lfmak@sbcglobal.net.
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Product ManagementRheem Manufacturing Aug 2019 - PresentAtlanta, Ga, UsManaged broad range of product portfolios for residential line, including splits, air handlers, coils, furnaces and mini-splits. Developed effective new cross company processes, working with Engineering, Manufacturing, Logistics, Pricing, Marketing and Sales. Created business cases, product specifications, and launched new products and systems into domestic and international markets, increasing market share. Point of contact with major industry partner to effectively develop and launch joint project. -
Senior Product Manager, Digital (Contract At Freeman)Signature Consultants Feb 2019 - Jul 2019Fort Lauderdale, Fl, UsDeveloped vision, product strategy, and business case; conducted competitive analysis and created collateral content for digital product. Worked closely with agile development team and channel sales to generate, prioritize, and implement roadmap, user stories. Positioned product, created messaging, evaluated cost structure, and set competitive price levels. -
Senior Product Manager, Product Management And MarketingJohnson Controls Sep 2016 - Oct 2018Cork, Ireland, IeDeveloped business cases for new products, conducted competitive analysis, defined feature requirements, product positioning, messaging and set competitive price levels.• Launched seven new products in one year; created messaging, product positioning, and marketing strategies; implemented campaigns to drive sales of new products.• Initiated, defined and implemented product management processes and standards to drive aggressive product development roadmap, meeting deadlines.• Directed full scale projects and led multi-functional team to reconfigure and standardize entire brand product portfolio. Overhauled end-to-end foundational systems, increasing operational efficiencies two-fold.• Managed customer training, marketing communications, collateral, announcements, customer events and tradeshows. -
Senior Product ManagerLennox International Mar 2011 - Aug 2015Richardson, Tx, Us• Created, positioned, and launched an innovative new technology that gained broad acceptance and standardization in the industry, resulting in $2M in annual cost savings.• Led global cross-functional team with aggressive schedule to create new revenue stream and achieve $0.5M annual cost savings. Drove business development, market and financial analysis of broad product portfolio.• Launched industry leading solar solutions. Quoted in industry media as solar expert. -
Vice-President Of MarketingXtera Communications Sep 2009 - Oct 2010Mckinney, Texas, Us• Grew revenue from $10M to $60M in under one year by overhauling marketing programs and executing go-to-market strategies. • Created product strategy, requirements, roadmaps, and sales collateral. • Launched optical networking products for global markets. • Drove public relations, marketing programs and strengthened analyst relations. • Developed and implemented advertising, social media and promotions programs. -
Senior Product ManagerXo Communications Nov 2008 - Aug 2009Herndon, Va, Us• Launched data product for managed services for the U.S. market, creating new revenue stream.• Created product positioning and messaging, multi-media campaign and collateral. • Hosted webinars, corporate videos and trained sales force. -
Director, Product ManagementAirband Oct 2007 - Sep 2008Carrollton, Texas, UsManaged voice and data product portfolio; identified technical product requirements and evaluated supplier products; generated end-to-end processes to launch, price, and market VoIP and data services into enterprise market; trained sales team on new product offering; built vendor relations and partnerships; negotiated supplier contracts, resulting in overall revenue growth and cost savings. -
Senior Director, MarketingWorksoft Oct 2005 - May 2007Addison, Texas, UsDeveloped and executed marketing programs, including market development, lead generation, market analysis, strategic planning, product launches, collateral, customer presentations, advertising, public relations, media and analyst relations, communications, competitive analysis, customer retention, webinars, pricing, tradeshows, and website development. Gained brand recognition through interviews with industry analysts and speaking spots at tradeshows. -
Director, MarketingRecursion Software Mar 2004 - Oct 2005Plano, Tx, UsRebranded corporate identity; launched new platform which generated 10 new customers within a year.Positioned products and developed messaging, garnering industry buzz at major industry tradeshows. -
Senior Director, Corporate MarketingAlcatel Mar 1999 - Jul 2002Espoo, Southern Finland, FiSenior Director, Corporate Marketing Director of Product Marketing Built, trained, and headed centralized team to develop and implement best-in-class marketing programs and events for all business divisions in the U.S.; managed team of up to 30 people with budget of over $7 million.• Defined and implemented corporate-wide marketing programs, including new product launch process, Sales training program; organized major customer events, national sales conference, tradeshows.• Built, managed and operated new 12,000 feet executive briefing center, complete with five conference rooms and live demonstration area. World-class facility built within budget constraints of $1.8M. • Responsible for introducing broadband, VOIP products, defined feature requirements and developed business cases for major business division, identifying target markets, strategies, programs and product roadmap.
Lily Mak, Mba, P.Eng. Skills
Lily Mak, Mba, P.Eng. Education Details
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Schulich School Of Business - York UniversityGeneral -
University Of TorontoEngineering Science (Electrical) -
The University Of WinnipegPhysics And Mathematics -
University Of TorontoEngineering
Frequently Asked Questions about Lily Mak, Mba, P.Eng.
What company does Lily Mak, Mba, P.Eng. work for?
Lily Mak, Mba, P.Eng. works for Rheem Manufacturing
What is Lily Mak, Mba, P.Eng.'s role at the current company?
Lily Mak, Mba, P.Eng.'s current role is Product Management | Marketing Leader | Go-To-Market Accelerator | Board Member.
What is Lily Mak, Mba, P.Eng.'s email address?
Lily Mak, Mba, P.Eng.'s email address is li****@****eem.com
What schools did Lily Mak, Mba, P.Eng. attend?
Lily Mak, Mba, P.Eng. attended Schulich School Of Business - York University, University Of Toronto, The University Of Winnipeg, University Of Toronto.
What are some of Lily Mak, Mba, P.Eng.'s interests?
Lily Mak, Mba, P.Eng. has interest in Sustainability, Economic Empowerment, Environment, Scuba Diving, New Technologies, Science And Technology, Underwater Photography, Tai Chi, Travel, Arts And Culture.
What skills is Lily Mak, Mba, P.Eng. known for?
Lily Mak, Mba, P.Eng. has skills like Product Marketing, Product Management, Strategy, Management, Marketing, Product Launch, Marketing Strategy, Competitive Analysis, Product Development, Strategic Planning, Marketing Communications, Business Strategy.
Who are Lily Mak, Mba, P.Eng.'s colleagues?
Lily Mak, Mba, P.Eng.'s colleagues are Andrew Blevins, Noah Sorrell, Carole Martin, Elmer Rodriguez, Hugo Javier Correa Roy, Ana Sanz, Linda Reese.
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