Lily Quach Email & Phone Number

Richmond, California, United States

Elevate company brand by employing elegant and powerful use of graphic design through email and mailer campaigns, national and regional ads, website, product brochures, marketing collaterals, and 500-page annual catalogs from concept and design to the highest-detailed level of execution. Design and maintain digital and printed Company Brand Guideline to establish cohesive use of logos, color, and photography among sales reps and external creative services. Participate in product photo shoots and collaborate with our photographer and photo retoucher to approve final deliverables. Supervise an in-house team responsible for photography for bi-annual product launches with over 600 photos for website and annual catalog. Manage, mentor, and provide art direction for our marketing team which includes our Resident Photographer and Marketing Associate.

Designed front end e-commerce website on Word Press platform.

Berkeley, California

Powis Parker Inc. July 2005 - July 2014 Director of Graphic DesignManaged and art directed the Powis creative department. Responsible for marketing collateral, book design, website design, product packaging, video script writing, and trade show booth design and logistics. Worked with Sales and Marketing departments to reach quarterly goals and implemented new product launches. Participated in product development and assisted with graphics, product look and feel as well as functionally and material sourcing. Played a key role in the development of our in-house print production line which included an HP Indigo web press, inline UV coater, laminator, and sheeter. Project managed and led developments of custom products.

Oakland, California

Designed and managed multiple projects from initial concept to final press check. Designed and produced packaging, brochures, posters, magazine ads, point of purchases, large format graphics for tradeshows. Managed budget and vendor pricings. Supervised a team of 3 graphic designers and an industrial designer. Maintained high standards under tight deadlines.Mass Market Level: Faced with the challenge of bringing design to mass market through conglomerate retailers such as WalMart and Target, successfully implemented compelling graphics which played a prominent role in getting store placement in high traffic areas.Department Store Level: Designed store incase graphics, posters, display pieces, shopping bags and magazine ads. Worked as a team effort with President and Product Designers to manage and design distinctive and cohesive graphic identity for wrist watch and timepiece lines. Graphics were well received in stores. Art directed product photoshoots and led the establishment of an in-house photo studio.

Berkeley, California

Assisted with the production of the 1997 Wilderness Travel and Nabila Mediterranean Cruise Catalogs, designed beer labels, created company ad for Metropolis design magazine.

Bachelor Of Arts (B.A.), Graphic Design

General Studies