Lily Wu work email
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Lily Wu personal email
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Love building technology driven products. Follow the data to unlock opportunities and stay close to the customer to apply the nuances. Obsessed with the customer experience, solving problems and understanding the full ecosystem. My background in both marketing and product has enabled a unique perspective into consumer behavior and how product can help drive the necessary engagement.I am a huge believer of placing consumer first and staying curious about their needs to pivot when necessary. I also thrive in a fast-paced environment and enjoy wearing multiple hats to get the job done. Specialties: Digital and Product Marketing, Product Development, eCommerce, Subscription life-cycle management, Engagement and Consumer life-cycle management, CRM, Cross-functional Team Leadership
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Product ManagerRobert HalfCalifornia, United States -
Senior Product ManagerFord Credit Feb 2024 - PresentDearborn, Michigan, Us -
Product ManagerRobert Half Jun 2021 - Feb 2024Menlo Park, Ca, Us
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Digital Product Marketing ManagerRobert Half Jan 2019 - Jun 2021Menlo Park, Ca, Us
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Sr. Life-Cycle ManagerRocket Lawyer Feb 2018 - Jan 2019San Francisco, Ca, Us -
App Store Optimization LeadContinuumglobal Inc. Oct 2016 - Feb 2018Menlo Park, Ca, Us -
Independent Marketing ConsultantSelf-Employed Jan 2016 - Oct 2017Worked with early-stage startup companies to:* Develop CRM strategy and monthly email calendar* Manage daily email campaign execution, reporting and planning* Build emails using HTML/CSS and campaign execution through SalesForce & ExactTargetClients included: Pley and Galvanize
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Email Marketing ConsultantGreatschools Apr 2016 - Oct 2016Oakland, California, Us -
Merchandise ManagerLynda.Com Jun 2015 - Oct 2015Carpinteria, Ca, UsDefined campaign strategy for engagement through personalization and merchandising opportunities. -
Lead Product Development And DesignUnivfy Apr 2014 - May 2015Los Altos, Ca, UsDefined product strategy and owned the product roadmap through understanding the market needs, go-to-market strategy, and business requirements. -
Product Marketing For Digital ObjectsElectronic Arts Aug 2012 - Apr 2014Redwood City, Ca, UsManaged end-to-end product development for the ecommerce/micro-transaction business unit from design to development and launch. -
Online Marketing ConsultantWells Fargo Mar 2011 - Aug 2012San Francisco, California, Us -
Head Of CrmSurveymonkey Sep 2010 - Mar 2011San Mateo, California, Us* Developed and presented global CRM strategy and quarterly planning to address activation, retention, engagement and conversion * Managed international translation agency & contractors for emails * Established email best-practices for execution, reporting, and customer experience * Maintained relationships with internal and external partners to ensure business alignment * Developed on-boarding strategy with new email service provider (Responsys) * Worked cross-functionally to implement dynamic campaigns across 14 languages through an email service provider (Responsys) -
Senior Marketing Manager, CrmElectronic Arts Jun 2009 - Sep 2010Redwood City, Ca, Us* Led 2 major RFPs to contract completion for email service provider & CRM tool (Teradata Relationship Manager)* Serve as primary business lead on CRM implementation and data reconciliation efforts between Oracle & Teradata databases* Translate business objectives into email strategies and track program trending, success, and ROI targets* Develop email best-practices and contact strategy for CRM programs* Manage overall email budget and allocations with all resources* Manage email data analyst on list generation and reporting
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Marketing Manager, EmailElectronic Arts Sep 2007 - Jun 2009Redwood City, Ca, Us
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Direct Marketing SpecialistElectronic Arts Dec 2005 - Sep 2007Redwood City, Ca, Us
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Email Marketing SpecialistAdvent Software 2004 - 2005San Francisco, Ca, Us -
Associate Account ManagerAcxiom Digital 2002 - 200512/03-12/04: Associate Account Manager04/02-12/03: Production Specialist
Lily Wu Skills
Lily Wu Education Details
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FreecodecampComputer Software Engineering -
University Of California, Santa CruzMolecular And Cellular Developmental Biology
Frequently Asked Questions about Lily Wu
What company does Lily Wu work for?
Lily Wu works for Robert Half
What is Lily Wu's role at the current company?
Lily Wu's current role is Product Manager.
What is Lily Wu's email address?
Lily Wu's email address is br****@****ail.com
What is Lily Wu's direct phone number?
Lily Wu's direct phone number is +165021*****
What schools did Lily Wu attend?
Lily Wu attended Freecodecamp, University Of California, Santa Cruz.
What are some of Lily Wu's interests?
Lily Wu has interest in Children, Economic Empowerment, Education, Environment, Arts, Poverty Alleviation, Science And Technology, Crafts, Food (Vegetarian), Human Rights.
What skills is Lily Wu known for?
Lily Wu has skills like Online Advertising, Social Networking, Direct Marketing, Mobile Devices, Management, Seo, Leadership, Marketing Management, Email Marketing, Online Marketing, Crm, E Commerce.
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