Laura Lima
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Laura Lima Email & Phone Number

Oncology Franchise Lead - Sales and Marketing at MSD LATAM
Location: Santa Ana, San Jose, Costa Rica 14 work roles 5 schools
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Current company
MSD LATAM
Role
Oncology Franchise Lead - Sales and Marketing
Location
Santa Ana, San Jose, Costa Rica
Company size
40390 employees

Who is Laura Lima? Overview

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Quick answer

Laura Lima is listed as Oncology Franchise Lead - Sales and Marketing at MSD LATAM, a company with 40390 employees, based in Santa Ana, San Jose, Costa Rica. AeroLeads shows a matched LinkedIn profile for Laura Lima.

Laura Lima previously worked as Country Sales Manager at Astrazeneca and Oncology Franchise Lead - Lung Cancer & Hematology at Astrazeneca. Laura Lima holds Digital Marketing, Expert In Digital Marketing from Avado.

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MSD LATAM

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Profile bio

About Laura Lima

Experienced professional in marketing, commercial and finance areas in the pharmaceutical industry (Central America and the caribbean, Spain, Peru & Ecuador)

Listed skills include Estrategia Empresarial, Microsoft Office, Strategic Planning, Microsoft Excel, and 21 others.

Current workplace

Laura Lima's current company

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MSD LATAM
Msd Latam
Oncology Franchise Lead - Sales and Marketing
Costa Rica
Website
msd.com
Employees
40390
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14 roles

Laura Lima work experience

A career timeline built from the work history available for this profile.

Oncology Franchise Lead - Sales And Marketing

Msd Latam

Costa Rica

Country Sales Manager

Current
Astrazeneca

Honduras

Jun 2024 - Present

Oncology Franchise Lead - Lung Cancer & Hematology

Current
Astrazeneca

Costa Rica

  • Accountability for 20USD million annual portfolio sales and margin for portfolio. Drive business strategy to grow over 30% vs last year.
  • Ensure the brand plans development, alignment, and execution across the indications, positioning Lung Cancer portfolio as the number one in TOM in the region (IQUVIA Data) And the Hematology portfolio in the second.
  • Successfully lead the way of working for crossfunctional work between the areas around the portfolio (Medical, access, commercial)
  • Lead new indications prioritization, drive new launches (Pre & post launch tracking) to ensure the expansion of the franchise achieving a mor 30% grow in one year.
  • Promote the digital omnichannel implementation of new campaign among the portfolio with tree launched campaigns in the year.
May 2022 - Present

Oncology Brand Lead - Lung Cancer

Astrazeneca

Costa Rica

  • Lead the cross functional team and develop the strategic and tactical plan for the lung cancer portfolio. Sales over 15USD million in the region.
  • Develop and executed the brand strategy for Tagrisso a Imfinzi, generating access for both products in main public accounts in the business.
  • Prepare and launched two new indication with the medical and access team for two products duplicating the sales in a one-year period.
  • Lead the segmentation and targeting exercises to ensure the right distributions and focus of field force and covering 10% more HCPs vs last year
Mar 2021 - May 2022

Squad Lead - Lung Portfolio

Roche

Costa Rica

  • Lead the crossfunctional team to develop and implement the strategic and tactical plan for the lung cancer portfolio. Sales over 6USD million in the region.
  • Responsible for the team performance and way of working, achieving 100% of sales and expenses target for the hole portfolio.
  • Develop and executed with the cross functional team the brand strategy for Tecentriq and Alencensa achieving reimbursement in one main account.
  • Prepare & implement financial proposal to principal accounts to ensure the reimbursement of the portfolio.
Nov 2020 - Mar 2021

Strategic Insights Manager

Roche

Spain

Jan 2020 - Nov 2020

Lung Cancer Product Manager

Roche

Central America And The Caribbean Countries

Mar 2018 - Jan 2020

Breast Cancer Product Manager

Roche

Central America And The Caribbean Countries

May 2016 - Feb 2018

Oncology Marketing Associate

Astrazeneca

Central America, Caribbean, Peru And Ecuador

Sep 2015 - Mar 2016

Oncology Business Partner

Astrazeneca

Central America, Caribbean, Peru And Ecuador

Jul 2015 - Mar 2016

Senior Business Planner

Astrazeneca

Central America And The Caribbean Countries

Feb 2014 - Jun 2015

Commercial Finance Consultant

Astrazeneca

Central America, Caribbean, Peru And Ecuador

May 2012 - Dec 2012

Continous Improvement Analyst - Venezuela

Empresas Polar

Venezuela

Aug 2009 - Aug 2011
Team & coworkers

Colleagues at MSD LATAM

Other employees you can reach at msd.com. View company contacts for 40390 employees →

JC Joanne Cregg Joanne Cregg Colleague at Msd Latam Ireland, Ireland View → SD Sameer Deshpande Sameer Deshpande Colleague at Msd Latam Pune, Maharashtra, India, India View → DC Daniel Cosmin Rus Daniel Cosmin Rus Colleague at Msd Latam Romania, Romania View → JH Jack Hsiao Jack Hsiao Colleague at Msd Latam Taiwan, Taiwan, Province Of China View → AS Abhijit Saha Abhijit Saha Colleague at Msd Latam Hooghly, West Bengal, India, India View → SP Strik, Pg (Piet) Strik, Pg (Piet) Colleague at Msd Latam Ravenstein, North Brabant, Netherlands, Netherlands View → BM Barbara Machado Barbara Machado Colleague at Msd Latam São Paulo, São Paulo, Brazil, Brazil View → DV Dhinakaran Vc Dhinakaran Vc Colleague at Msd Latam India, India View → DC Debbie Cowdery Debbie Cowdery Colleague at Msd Latam Hoddesdon, England, United Kingdom, United Kingdom View → CD Christian De Rémacle Christian De Rémacle Colleague at Msd Latam Greater Clermont-Ferrand Area, France View →
5 education records

Laura Lima education

Digital Marketing, Expert In Digital Marketing

Avado
FAQ

Frequently asked questions about Laura Lima

Quick answers generated from the profile data available on this page.

What company does Laura Lima work for?

Laura Lima works for MSD LATAM.

What is Laura Lima's role at MSD LATAM?

Laura Lima is listed as Oncology Franchise Lead - Sales and Marketing at MSD LATAM.

Where is Laura Lima based?

Laura Lima is based in Santa Ana, San Jose, Costa Rica while working with MSD LATAM.

What companies has Laura Lima worked for?

Laura Lima has worked for Msd Latam, Astrazeneca, Roche, Grupo Empresarial Ultramar, and Empresas Polar.

Who are Laura Lima's colleagues at MSD LATAM?

Laura Lima's colleagues at MSD LATAM include Joanne Cregg, Sameer Deshpande, Daniel Cosmin Rus, Jack Hsiao, and Abhijit Saha.

How can I contact Laura Lima?

You can use AeroLeads to view verified contact signals for Laura Lima at MSD LATAM, including work email, phone, and LinkedIn data when available.

What schools did Laura Lima attend?

Laura Lima holds Digital Marketing, Expert In Digital Marketing from Avado.

What skills is Laura Lima known for?

Laura Lima is listed with skills including Estrategia Empresarial, Microsoft Office, Strategic Planning, Microsoft Excel, Leadership, Project Management, Liderazgo, and Business Strategy.

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