Sasol Buffelsfontein Road, Walmer - Port Elizebeth.sasol.buffelsfontein(041) 581-4688Sasol Cape Road, Framesby - Port Elizabeth.sasol.cape(041) 360-3586

Sole Distributor Partner for E-Xhale Disposable Vape Pod (Gauteng, Mpumalanga, Limpopo, North West, and Africa)Listings: Sasol, Caltex Fresh Stop, Shell, Spar, Foodlovers, OK Foods, Engen, Pick n Pay, Overland.muhammad@e-xhale.com

Berge Farrell was Founded in 1998, Berge Farrell Design is a strategically driven design and branding consultancy that is South Africa’s largest exporter of design today.Bespoke design solutions reach clients in just about every area of the globe including Latin America, North America, Australia, China, Ireland, United Kingdom, Europe, Middle East and Africa.We believe that insightful design can, and should, create competitive advantage. Engaging with the market context that designs function in, and the challenges relative to the business issue driving a brief, allows us to partner with our clients ongoing; to consistently create differentiated and impactful design solutions that deliver to brand integrity, exploit market opportunity and engage loyal consumers.Notable clients: include Coca-Cola (Atlanta, USA), in the Middle East, Ghandour, Almarai, Saudi Aramco and Aujan Industries. Other FMCG and Pharma, Healthcare clients include Nestlé, BUPA UK and Tiger Brands.muhammad@bergefarrell.co.zahttp://bergefarrell.com/Black Principal - Thrive Fund

Product Manager: Digital Appliances - Samsung Central Africa (PM: DA - SCA)Strategic Analysis & Home Appliance Business Leader for 54 African countries.Countries:Algeria, Angola, Benin, Burkina Faso, Burundi, Cameroon, Cape Verde, Central African Republic, Chad, Democratic Republic of the Congo, Djibouti, Egypt, Equatorial Guinea, Eritrea, Ethiopia, Gabon, Gambia, Ghana, Guinea Bissau, Guinea, Ivory Coast, Kenya, Liberia, Libya, Madagascar, Malawi, Mali, Mauritania, Mauritius, Morocco, Mozambique, Niger, Nigeria, Republic of the Congo (Brazzaville), Reunion, Rwanda, Senegal, Seychelles, Sierra Leone, Sao Tome & Principe, Somalia, Sudan, Tanzania, Togo, Tunisia, Uganda, Western Sahara*, Zambia & Zanzibar.

Sales Director:muhammad@kaliho.com

Nelson Mandela University - Off Campus Student Accommodation

Designer Water National Distributor:* Sasol Delight Stores * Palm Distributors

Smart Water Management Solution:Contact details: muhammad@5strand.com

o Trade Marketingo Creating Marketing Strategies – Market segmentation analysis, assessing competition, using market research to determine trends within the market, prioritizing target market. Training sales staff on product. o Product developmento Designing & Developing of producto Managed Project Team o Managed full marketing campaignso Determined financial budgets o Created the marketing campaigns - TV commercials, Radio adverts, Print Media, websites, social media campaigns, launches, & promotions o Maximising profitability & ROI Management o Sales reports, feedback reports and execution. o Statistical forecasting and sales force forecasting o Planned & managed product development o Product Trainingo Entire life cycle of the product development & costingo Trade Marketing, Digital Marketing & Online Media StrategistMarketing Management:• Develop and implement the Marketing plan • Administer legal documentation for the sale of general and specialized assets• Manage Product pricing parameters • Market Research• Manage brand and product promotions Product Development & Implementation:• Concept To Customer: Development of local products & work closely with local & international factories• Participate in Planning Business Teams (PBT) in order to integrate Commercial & Manufacturing processes• Manage the phasing out of old products and phasing in of new products & communicate new product phasing in to all relevant stakeholders• Identify innovation opportunities in the local & Export marketsBrand Development:• Identify brand mix elements (Brand differentiation)Product Launches and Exhibitions:• Manage Product launches, exhibitions• Communicate product Features to tradeOrdering & Stock Management:• Work with Order to Delivery (OTD) function to ensure stock availability• Develop and monitor the annual sales plan (Revenue, Units, Profit Margin)Pricing: Develop pricing structures and price lists aligned to Margin requirements

· Export Marketing Manager for Whirlpool and KIC Appliance in 17 African Countries. Countries include Angola, Zambia, Tanzania, Mauritius, Seychelles, Kenya, DRC, Nigeria, Mozambique, Zimbabwe, Botswana, Cameroon, Comoros Island and Gabon.· Product Development.Develop pricing structures and price lists aligned to Margin requirements.Marketing Management:· Develop and implement the Marketing strategies, Benchmarking & Competitor Analysis.· Administer legal documentation for the Export Market, IFU etc.· Manage Product pricing parameters.· Manage research projects.Product Development and Implementation:· Participate in the C2C (Concept To Customer) Process for the development of local products.· Participate in Planning Business Teams (PBT) in order to integrate Commercial and Manufacturing processes.· Manage the phasing out of old products and phasing in of new products.· Identify innovation opportunities. Brand Development:· Identify brand mix elements (Brand differentiation).Profit Plan:· Develop and monitor the annual sales plan (Revenue, Units, Profit Margin, etc.)

Jr. Marketing Manager Role, helping communication & brand management during my time in the Exports department.

www.graze-easy.co.za

MBA Dissertation:Dissertation Topic:AN ANALYSIS OF HOW EFFECTIVE THE PPC CEMENT BRAND STRATEGY IS AND WHAT STRATEGIES CAN BE PUT IN PLACE TO MAINTAIN AND ENHANCE ITS BRAND IDENTITY IN SUB-SAHARAN AFRICA: Abstract: The study was conducted to determine the effectiveness of PPC Cement’s brand strategy in Sub-Saharan Africa. Its ultimate goal was to identify the branding strategies that can enhance the company’s market competitiveness without diluting its s brand identity in Zambia, Mozambique, Botswana and Zimbabwe. PPC Zimbabwe will need to create or subcontract a marketing division to focus marketing and advertising its products throughout Zimbabwe. Furthermore, there was need for management at PPC Zimbabwe to continuously carry out market research to identify customer needs, the competitive forces on the market, and the extent to which their organization is in sync with the micro and macro environment. This would enhance the brand’s competitiveness by ensuring the development and delivery of cement products that meet and satisfy customer needs. Understanding competition will help the company to effectively create defenses against competitive threats.

Strategic Marketing.

Project & Account Management - Above the line Marketing agency.

Project Management - Below the line Marketing agency.

Market research during my University studies.