Alongside the team of seven that I manage, I oversee paid campaigns predominantly across social media and Amazon. To give my team the best opportunity to succeed for clients, I analyze all campaign data, manage it using BigQuery and SQL, and use Looker Studio to visualize it.On a regular basis, I’ll conduct internal training for the company, creating materials and leading workshops so that everyone is up to date on the latest industry insights and techniques. Mentoring and monitoring… Show more Alongside the team of seven that I manage, I oversee paid campaigns predominantly across social media and Amazon. To give my team the best opportunity to succeed for clients, I analyze all campaign data, manage it using BigQuery and SQL, and use Looker Studio to visualize it.On a regular basis, I’ll conduct internal training for the company, creating materials and leading workshops so that everyone is up to date on the latest industry insights and techniques. Mentoring and monitoring the team is also part of my regular tasks.I'm also part of client-facing meetings where we present our findings and results to the clients and educate them. Show less

Leveraging my expertise in data analysis, visualisation, and strategy, I manage larger clients that present a challenge due to geographical coverage, budget and scalability.My focus is Amazon PPC (AMS and Seller Central) and Facebook Ads. I also manage Google Ads and Microsoft Ads accounts for the clients.

As the management of Predict Marketing stepped down, the core of the company stayed together to do the same job for the same clients with a new attitude. My continuous efforts to optimise and search for untapped opportunities help my clients to grow. Being quick to adapt to new technologies and ongoing learning is still an essential part of my daily tasks, and it usually assists me in cutting back on the chores I have to do and enables me to focus on what's important.Measuring has… Show more As the management of Predict Marketing stepped down, the core of the company stayed together to do the same job for the same clients with a new attitude. My continuous efforts to optimise and search for untapped opportunities help my clients to grow. Being quick to adapt to new technologies and ongoing learning is still an essential part of my daily tasks, and it usually assists me in cutting back on the chores I have to do and enables me to focus on what's important.Measuring has become the focus of my attention during the last year. As data quality is the foundation of the results of any campaign, it is imperative that I become an expert in this field. Without a reliable dataset, PPC is just burning money.Remotely liaising from Budapest with UK-based clients is a surprisingly smooth process, it is even more convenient for them as I am always available for my customers via video chat. Show less

Continuing my work as PPC manager from Budapest, as the company undergoes a rebranding process. The spirit is the same, although there's a shift in focus: marketing automation. Along with the paid campaigns, I have extended my knowledge in both Google Analytics and the Google Tag Manager to ensure better data collection and to keep the quality of the data as clean as possible.

This is where I have started my SEM career. My main focus had been Google Ads and Analytics, although some clients required my expertise in social media advertising as well. This position required in-person meetings and adequate preparation of reports.I worked closely with the editorial, art and web development teams to develop, test and execute PPC marketing plans.

Leaving the corporate world behind, I chose a path to establish my own firm so I created Belike: an enterprise aimed to help companies create their own communication strategies and in-source its management, which is most likely social media. Utilising my former experiences in content marketing, project management and even industrial design, I guided clients to find the capacity and in-house talent to handle their connection to their potential customers.Clients: Finomító Kantin (street… Show more Leaving the corporate world behind, I chose a path to establish my own firm so I created Belike: an enterprise aimed to help companies create their own communication strategies and in-source its management, which is most likely social media. Utilising my former experiences in content marketing, project management and even industrial design, I guided clients to find the capacity and in-house talent to handle their connection to their potential customers.Clients: Finomító Kantin (street food), HVG Könyvek (book publishing), Sandwich Bikes (wooden bicycle), 360 Gym (fitness franchise), MoMa (political party), Primal Move (fitness franchise), SRG (web development)Accomplishment: Managed to achieve a runner-up 35% vote turnout for Lajos Bokros (politician and economist) during the 2014 Budapest council elections despite negatively biased mass media. Show less

I’ve always thought that content marketing is the only proper connection to your audience so I went to a social media agency to learn the tricks of the trade. My duties involved handling major clients’ digital projects with a focus on social activities. Due to the interdisciplinarity of the agency, my task was to manage projects and campaigns from idea to evaluation, including idea generation, copywriting, UX and wireframing, art direction and media planning.Clients: UPC… Show more I’ve always thought that content marketing is the only proper connection to your audience so I went to a social media agency to learn the tricks of the trade. My duties involved handling major clients’ digital projects with a focus on social activities. Due to the interdisciplinarity of the agency, my task was to manage projects and campaigns from idea to evaluation, including idea generation, copywriting, UX and wireframing, art direction and media planning.Clients: UPC (telecommunications), Fressnapf (pet supplies), Milumil (newborn provisions), Béres Egészségklub (healthcare), L’Oréal (FMCG, regional, SK, CZ, HU), Nike (sporting equipment), Show less

I started working at the oldest bicycle manufacturing company in Hungary, Schwinn-Csepel in 2007. Right at the start, it was clear to me that company needed a long-term strategy if it ever wanted to survive a fight with giants like InterSport or Decathlon. So I gave them one which was to create sub-brands for the specific markets (urban, commuter, BMX, etc.) instead of having 50+ models under a single brand name. The first such brand was CsepelRoyal (2010), a single-speed / fixie brand, steel… Show more I started working at the oldest bicycle manufacturing company in Hungary, Schwinn-Csepel in 2007. Right at the start, it was clear to me that company needed a long-term strategy if it ever wanted to survive a fight with giants like InterSport or Decathlon. So I gave them one which was to create sub-brands for the specific markets (urban, commuter, BMX, etc.) instead of having 50+ models under a single brand name. The first such brand was CsepelRoyal (2010), a single-speed / fixie brand, steel only which targeted the Millenials who had a sensitivity towards fashion and cared about looks.My tasks involved a wide variety of disciplines due to the fact that the company itself did not have R&D. So we had (a team of two) to build it up from scratch and do everything ourselves from strategy, concept, art direction, marketing, distribution, budgeting, production planning, engineering, stock management, industrial design, QC, etc. At this point, we had a very limited marketing budget so going for social media as the prime medium to communicate was an obvious choice. That was the first occasion that I had to create a content strategy and manage communities on a daily basis. Show less