Kenny Lim

Kenny Lim Email and Phone Number

Founder | Principal Consultant @ China Decoded
Singapore
Kenny Lim's Location
Singapore, Singapore, Singapore
Kenny Lim's Contact Details

Kenny Lim personal email

n/a

Kenny Lim phone numbers

About Kenny Lim

Sales & Marketing Leader | Luxury & Hospitality | Expert in Ambition, Resilience and Ethical Leadership | Storyteller • Top commercial director in APAC for Club Med – Established the market’s recognition of Club Med as the top all-inclusive holiday brand, delivering annual growth of 12% between ‘08 & ’11 in Singapore, & drove growth of 30% every season (6-monthly) in China from ‘11 to ‘14. • Architected & obtained unallocated Moneylending license in Malaysia for Sea Ltd.• Managed 19 sets of P&L throughout career. • Deep understanding of luxury FMCG market; recognized as ‘Most Admired Distributor’ and ‘Most Valuable Business Partner’ in Asia I grew up in comfortable circumstances. My father built the largest seafood processing company in Singapore & supplied seafood to all of the largest supermarkets in the country.We lived in a big house, had a few cars, & took regular holidays.But my parents never gave me more money than was necessary for school. I started working for my own discretionary spending when I was 12 years old & never stopped. Before I was 18, I had been a restaurant & catering waiter, KFC-cook, security officer, sales promoter, & convention sales lead.In my first year in university in Australia, my father's company failed, he was declared a bankrupt, & I had to make my own money for 3 years to survive as a foreign student in the expensive tourist city of Gold Coast.I know what business failure does to people & their families. Over 2 decades, I did what I had to, learnt from challenges that came my way, & experienced racism, loneliness, betrayal, failures, & extreme uncertainty of the future.Today, I derive joy & fulfilment from building partnership ecosystems, advising & driving team performance, structuring complex deals, & managing stakeholder dynamics.With 24 years of experience in sales & marketing leadership, general management, & entrepreneurship, I bring a realist's practical & effective perspectives to businesses & strategic projects, to grow channels, market shares, & teams in the hospitality & luxury industries within Southeast-Asia and China.I have a wealth of multicultural exposure across Asia, having worked & lived in Australia, Taiwan, HK, Macau, Shanghai, Guangzhou, & other mainland Chinese cities, & am effectively bilingual in Chinese and English.Hit me up if you have strategic pains in Asia that need fixing.

Kenny Lim's Current Company Details
China Decoded

China Decoded

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Founder | Principal Consultant
Singapore
Kenny Lim Work Experience Details
  • China Decoded
    Founder | Principal Consultant
    China Decoded
    Singapore
  • Sea
    Advisor, Co-Founder & Group Coo'S Office
    Sea Dec 2019 - Dec 2021
    Singapore/Malaysia
    • Represented the Group COO in Malaysia• Problem-owner and fixer • Set up executive security ecosystem for the management committee
  • Awontory (Private) Limited
    Founder
    Awontory (Private) Limited Jul 2014 - Dec 2021
    Singapore/Shanghai
    • Personal passion entrepreneurial side-hustle • Production of large-scale event products, e.g. exclusive operating license to Universal-Dreamworks' Kungfu Panda - The Exhibition for Asia • Staged 11 art and themed exhibitions in Singapore, Shanghai, Beijing, Shenzhen, Dali and Bangkok. • Parent of Wonderfactory - Talent Platform for derivative pop-artists - Representing contemporary derivative art creators from around the world.
  • Keppel Land
    Director Of Sales & Marketing
    Keppel Land Oct 2015 - Oct 2017
    Zhongshan, Guangdong, China
    • Defined the market positioning and developed the value narrative for the divestment of Keppel Land China's iconic 750-million sgd project - Zhongshan Keppel Cove• Led the villa/membership sales with delivery of 95 million USD between 2016 and 2017
  • Club Med
    Senior Director Of Sales, China
    Club Med Feb 2011 - Jul 2014
    Shanghai
    • Drove development of Travel Agents, business development with Airlines, and commercial growth of direct/semi-direct channels in more than 6 key markets from Shanghai to Shenzhen. • Delivered growth of +30% per season from 2011 to 2014, 62% YOY growth in 2011 alone.
  • Club Med, Singapore
    General Manager
    Club Med, Singapore Aug 2008 - Feb 2011
    Singapore
    • Delivered 12-15% annual growth to the mature Singapore market between 2008 and 2010, and improved key indicators such as Average-Length-of-Stay, Price-Per-Night by between 20 to 30% over the same period.
  • Luxasia Pte Ltd
    Group Product Manager
    Luxasia Pte Ltd 2005 - 2008
    Singapore
    • Headed one of 3 Sales & Marketing divisions in the company, and oversaw the development and implementation of strategies and activities towards brand building of portfolio of 16 brands.
  • Singapore Tourism Board
    Brand Development
    Singapore Tourism Board 2003 - 2005
    Singapore
    • Architected the 2004 edition of 'Project Postcards'. • Led plans in forging partnerships within the travel and hospitality industries. • Developed partnerships with industry stakeholders to build brand synergy for launch of ‘Uniquely Singapore’.
  • L'Oreal S.A.
    Key Accounts Executive
    L'Oreal S.A. 2002 - 2003
    Singapore
    • Controlled various L’Oreal Singapore’s key accounts, ensuring the functioning of the sales teams, conducting negotiations with trade owners for merchandising space, and building profitability of various brand signatures within the accounts.
  • Aretae Pte Ltd
    Account Manager
    Aretae Pte Ltd 2000 - 2002
    Singapore, Taipei
    • Led pitch teams in pre-sales engagement, and coordinated internal efforts in conceptualisng proposals for potential clients.
  • Singapore Police Force
    Deputy Superintendent Of Police (National Service)
    Singapore Police Force Jan 1994 - Dec 1995
    Singapore
    Still serving as a national serviceman and appointment holder in the command structure of Tanglin Police Division: • Current Commanding Officer of Personnel Support Group, Tanglin Police Division HQ. • Ex Commanding Officer Toa Payoh Neighbourhood Police Centre.

Kenny Lim Skills

Marketing Communications Marketing Strategy Partnerships Event Management Sales Brand Management Management Team Management Marketing Management Online Marketing Negotiation Analysis Fmcg Sales Management Business Development Marketing Business Strategy

Kenny Lim Education Details

Frequently Asked Questions about Kenny Lim

What company does Kenny Lim work for?

Kenny Lim works for China Decoded

What is Kenny Lim's role at the current company?

Kenny Lim's current role is Founder | Principal Consultant.

What is Kenny Lim's email address?

Kenny Lim's email address is ke****@****med.com

What is Kenny Lim's direct phone number?

Kenny Lim's direct phone number is +65933*****

What schools did Kenny Lim attend?

Kenny Lim attended Griffith University.

What are some of Kenny Lim's interests?

Kenny Lim has interest in Clubhouse, Life Of A Marist, Entertainment Insider, Storm Magazine, Cosplay Mag, Club Med Bali, Axn Asia, Great Big Story, Six Shooter, Community.

What skills is Kenny Lim known for?

Kenny Lim has skills like Marketing Communications, Marketing Strategy, Partnerships, Event Management, Sales, Brand Management, Management, Team Management, Marketing Management, Online Marketing, Negotiation, Analysis.

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