Digital Brand Ambassador
CurrentIn this role, I am responsible for creating social media assets, including product photography and relevant copy that is focused on current products. I brainstorm marketing campaign theme ideas, use my photography expertise and equipment to effectively stage a visually appealing location, create content, and then post to relevant platforms using constructive hashtags and brand-oriented language and mentions. I also keep up with the charity partnerships that Pura Vida Bracelets connects with, to advertise how Pura Vida is helping different communities. Additionally, I have experience creating seasonally-themed content. Using my training in the Adobe Creative Suite, I have ample experience in editing all photos I take, therefore I can ensure that tiny details that may take away from the main message of the campaign will go unseen.