At Illumina, my focus is on revolutionizing oncology diagnostics with oncology product development and market expansion. With over a decades of dedicated experience in the biotechnology and life sciences sectors, I've honed a keen ability to discern and meet customer needs while driving innovation in in vitro diagnostics.My tenure at Illumina includes spearheading market development for MRD clinical testing and managing the global oncology assays portfolio. This work has been rooted in comprehensive Voice of Customer studies, ensuring our products align with unmet market demands. I am driven by the mission to enhance patient outcomes through strategic, evidence-based marketing and business development initiatives.