I am a passionate and highly motivated entrepreneur with extensive experience in the short-term and vacation rental sector. Since the beginning of my career, I have excelled in managing tourist accommodations, contributing to the success of innovative projects that have transformed the way people enjoy their temporary stays.Throughout my journey, I co-founded two leading brands in the market. The first, "Ahead," established in 2019, focused on property management for vacation rentals and quickly achieved successful management of over 300 properties. Subsequently, in 2022, we launched "Anima by Ahead," a pioneering concept of automated apart-hotels with a technological edge. Presently, we have expanded our presence to three locations in the vibrant city of Bogotá.Our achievements include nationwide expansion in Colombia's major cities and penetration into the Mexican market. I take immense pride in earning substantial recognition for both my company and personal profile in the industry. Moreover, we have been chosen as partners for the inaugural "Expohost," the first short-term and vacation rental industry fair in South America, scheduled for October 11 and 12, 2023.Key skills in my arsenal encompass revenue and team management, with experience in logistics, operations, and customer service. I have gained profound market knowledge in Colombia and Mexico and possess expertise in handling various technological tools like PMS, RMS, CRM, and more.As an entrepreneur, I harbor a strong passion for innovation and the development of creative solutions that generate a positive impact on the industry. I am constantly seeking new opportunities and connections to enrich my vision and fuel my growth in this exciting field.If you share my enthusiasm for the short-term and vacation rental sector, or if you are interested in collaborating on projects that make a difference, feel free to reach out! I am thrilled to connect and explore together how we can continue to transform the way people enjoy their lodging experiences.
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Co-FounderExpohostBogotá, Co -
Board MemberAsohost Mar 2024 - PresentThe Colombian Association of Tourist Service Providers through Digital Platforms - Asohost is a non-profit, union-based entity that represents, defends and promotes the general interests of all its associates and the union. -
Co-FounderAnima By Ahead 2022 - PresentIn 2022, we launched "Anima by Ahead," a pioneering concept of automated apart-hotels with a technological edge. We have expanded our presence to three locations in the vibrant city of Bogotá. Looking forward for new locations all over LATAM. -
Co Founder - Logistics & Ops DirectorAhead Apr 2019 - PresentAs Director of Logistics and Operations at Ahead, I am responsible for leading the company's operations with a strong focus on efficiency, innovation, and revenue growth. My key responsibilities include:Operational Oversight: Managing day-to-day operations and optimizing supply chain and logistics for efficiency.Strategic Planning: Crafting strategies to align operations with the company’s long-term objectives.Revenue Management: Implementing effective revenue management strategies to maximize profitability.Quality and Continuous Improvement: Instituting quality control measures and continuous process enhancements.Team Leadership: Guiding a skilled team, fostering a productive and engaged work environment.Financial Stewardship: Overseeing operational budgets and driving cost efficiencies.Data-Driven Decision Making: Utilizing analytics to inform and enhance operational strategies.Supplier and Partner Relations: Building and maintaining strategic relationships for mutual business growth.Innovation and Technology: Advocating for technological advancements to improve service delivery.Risk and Compliance Management: Ensuring adherence to industry standards and regulations.In my role, I play a crucial part in propelling Ahead's operational success and revenue growth in a competitive market. -
Government Relations InternHoneywell Jun 2019 - Dec 2019Charlotte, North Carolina, UsDuring my internship at Honeywell in Bogotá, I engaged in a range of critical activities that honed my analytical and strategic skills, particularly in the context of governmental and economic environments. My key responsibilities included:Governmental Analysis: Conducted comprehensive national and international governmental analyses, providing insights into policy and regulatory environments.Strategic Development for Business Decision-Making: Developed strategies focused on current economic climates, aiding in informed and effective business decision-making.Research and Reporting: Created detailed reports and research papers on macroeconomic topics, translating complex data into actionable insights.Facilitation of Government-Business Dialogues: Organized discussion forums between various governmental bodies and the relevant business units, fostering effective communication and collaboration.This role allowed me to develop a deep understanding of the interplay between government policies and business strategies, enhancing my analytical and strategic planning capabilities.
Lina María Roa Robles Education Details
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Pontificia Universidad JaverianaPolitical Science -
Universidad Externado De ColombiaTourism And Travel Services Management -
Wharton OnlineOnline Course Introduction To Marketing -
Lci BogotáGeneral -
CotelcoDiploma In Skills For The Operation Of Small And Medium-Sized Hotel Enterprises
Frequently Asked Questions about Lina María Roa Robles
What company does Lina María Roa Robles work for?
Lina María Roa Robles works for Expohost
What is Lina María Roa Robles's role at the current company?
Lina María Roa Robles's current role is Co-Founder.
What schools did Lina María Roa Robles attend?
Lina María Roa Robles attended Pontificia Universidad Javeriana, Universidad Externado De Colombia, Wharton Online, Lci Bogotá, Cotelco.
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