Lina Hernandez Email & Phone Number

Minneapolis, Minnesota, United States

• Execute and manage paid search campaign from start to finish, increasing website visibility based on KPI’s
• Leverage insights to provide feedback on layout, design, and logo for the brand website
• Implement marketing strategy while creating and gathering digital content for website design and social media
• Utilize Google Ads and analytics to enhance search engine optimization strategies, increasing market visibility
• Utilize Microsoft Word, Excel, Powerpoint, and Publisher to improve website and provide feedback

Minneapolis, Minnesota, United States

• Foster an open and comfortable environment for historically underrepresented groups in Business, including first year, first generation college students at the Carlson School of Management
• Serve as a liaison between students and University of Minnesota resources and faculty
• Attend weekly leadership meetings with THRIVE board members to create and discuss plans, reflect on events, and maximize student engagement
• Mailbox management in charge of organizing and maintaining group email inbox; consists of sending out mass emails, responding to inquiries, and escalating urgent emails to supervisors
• Track mentee meetings on Excel and personal office hours on APLUS and Google calendar
• Spearhead implementation of planned events and send out calendar invites to community members

Bachelor'S Degree, Marketing

Education record