Linda Abrams

Linda Abrams Email and Phone Number

OTT Strategist and Streaming Media Expert @ Xposure Media - global TV marketing and distribution
Linda Abrams's Location
Los Angeles, California, United States, United States
Linda Abrams's Contact Details
About Linda Abrams

Linda is the founder and President of Xposure Media, a global TV marketing and distribution company where she has guided OTT services, MVPDs, broadcasters, and media companies to increase their audience and drive revenue across multiple distribution platforms. Most recently, Linda was the VP of Sales at Zype where she was instrumental in driving new enterprise business deals for the streaming solution provider. Previously she led 24i Media’s North American sales efforts to generate revenue and drive the growth of the business. She built 24i’s U.S. market position from scratch to include clients such as: Pluto, Viacom Media Networks, Sinclair Broadcasting (Stirr/Tennis Channel), Fubo TV, Fuse, Newsmax, Topic, and many other leading OTT services. As 24i's evolved from front-end specialist to leading SAAS end-to-end video streaming provider, she continues to deliver exponential YoY revenue growth with customers including Pure Flix, Broadway HD, Flow Sports, Cinessance, and more. Linda’s deep experience working with Studios, Networks, and Startups in multi-platform entertainment marketing and content distribution along with her strategic connections, strong communications skills, and creative savvy can transform your business problems into solutions. She previously held senior marketing and TV distribution roles at Warner Bros. and MTV where she won more than a dozen Promax awards. An impassioned music enthusiast, she began her career doing record promotion for Arista and CBS Records.Specialties: • Multi-platform Video Content Distribution, Sales and Marketing• Business Development, Distribution deals, Sales Presentations• Consumer & B-B Marketing/Brand Strategies• Digital Media, Advertising, Communications, PR, Social Media• Media & Marketing Partnerships /Affiliate Marketing• Event Marketing and Consumer Promotions• Account Management and Budgeting• Customer Acquisition & Retention Strategies• Team Building

Linda Abrams's Current Company Details
Xposure Media - global TV marketing and distribution

Xposure Media - Global Tv Marketing And Distribution

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OTT Strategist and Streaming Media Expert
Linda Abrams Work Experience Details
  • Xposure Media - Global Tv Marketing And Distribution
    Founder, President
    Xposure Media - Global Tv Marketing And Distribution Jan 2013 - Present
    Beverly Hills, Ca, Us
    Xposure Media is a global TV marketing and distribution company. Our services include:DISTRIBUTION: Global Content Strategy & Negotiation (with Niche Media Global)CONTENT ACQUISITION: Program Strategy & Licensing for all Distribution Windows MARKETING & BRAND STRATEGY: Multi-channel Consumer & B-B Marketing Communication Plans; New Product & TV Launch Campaigns; Customer Acquisition & Retention BUSINESS DEVELOPMENT: Strategic Partnerships; Sales Leads & Introductions; Market Analysis MARKETING SERVICES: Content Marketing; Video Production; PR; Social Media; Website Design; Media Research; Data Mapping; Advertising; Copywriting; SEM; Growth-Hacking; PromotionsClients include: 24i Media, Niche Media Global, CTAM, Chopflix, Media Audits International, Altman Vilandrie, Horowitz Associates, Entertainment Industries Council, Arkwest Communications, New Films International and Showmedia
  • Zype
    Vice President Of Sales
    Zype Apr 2022 - Sep 2022
    New York, Ny, Us
  • 24I
    Head Of Business Development, North America
    24I Jan 2015 - Mar 2022
    Amsterdam, Nl
    24i is an industry-leading, video experience company. We conceive, design, develop, deploy and maintain apps on various Connected TV devices -- quickly and cost-efficiently through our proprietary technology framework, the Appcore. 24i is known for making highly engaging, innovative apps for broadcasters, cable networks, and operators including Viacom Media Networks, Fox Sports, Sinclair Broadcasting, Fuse Media, Fubo TV, Pluto TV, RTL, Televisa, HBO, and many others on all OTT platforms. The company excels at simplifying complex functionality including innovative business models and payment systems while creating beautiful UI's that work seamlessly across platforms.
  • Stargreetz
    Co-Founder & Principal
    Stargreetz 2010 - 2012
    Conceived and funded a digital media content business that creates and distributes extremely personalized, celebrity messages (video e-cards, ringtones etc.) to mobile, online and social platforms worldwide. Ran LA Marketing, a consultancy that advised digital and social media start-ups ranging from AOK, a social game for good; to Social Samba, a scripted social storytelling platform.
  • Warner Bros. Television
    Senior Vice President Marketing
    Warner Bros. Television 2000 - 2009
    Burbank, Ca, Us
    Responsible for conceiving and conducting strategic marketing initiatives that maximized licensing revenue and generated ratings for WB's Feature Films, TV Series, Animation and Specials with 100+ domestic TV networks. • Spearheaded efforts for a pioneering collaboration with AOL to launch In2TV, the first-ever broadband TV network and largest on-demand offering of popular TV series on the Web. A pre-curser to Hulu, In2TV was widely recognized as a breakthrough market leader and became a top-ranked online video site.• Developed major consumer ad campaigns and cross-platform media promotions for TV series launches and theatrical premieres in partnership with dozens of TV networks. Achieved record-breaking ratings success for: ABC/ABC FAMILY: Harry Potter; NICK@NITE: George Lopez; AMC:Two Weeks Notice; HALLMARK: March of the Penguins; NICKELODEON: Scooby Doo; OXYGEN: Ellen; BRAVO: West Wing; TNT: Without A Trace and many more.• Supervised creative development and research efforts for dozens of TV series and Feature Film campaigns that resulted in landmark sales and programming deals. Division achieved highest industry license fees and generated 100% revenue increase in 5 years.• Won 13 Promax awards for: series sales tapes, promo spots, launch campaigns; movie/TV catalogs; sponsorship sales, website design, sales collateral and more.• Built the WBDCD marketing organization from zero to an 8-person internal team with oversight of 50+ member creative services and media research group including many external agencies and vendors. Directed a $10M+ annual budget.
  • Mtv
    Vp, Affiliate Marketing
    Mtv 1992 - 1998
    New York, Ny, Us
    Responsible for maintaining brand strength through affiliate vehicles to drive consumer awareness. Achieved $40M in tune-in media exposure for marquee events by leveraging affiliate and partner media assets through the sale of value-added promotions to national sponsors.

Linda Abrams Skills

Digital Media Strategic Partnerships Digital Marketing Marketing Strategy Integrated Marketing New Media Advertising Social Media Marketing Content Strategy Creative Direction Entertainment Social Media Television Strategy Marketing Communications New Business Development Brand Development Digital Strategy Marketing Entrepreneurship Public Relations Video Promotions Mobile Marketing Sponsorship Online Marketing Crm Creative Problem Solving Team Leadership Multi Channel Marketing Media Planning Budgets Product Development Web Video Consumer Advertising Media Relations Positioning Sales Presentations Trade Marketing Online Video Website Development Event Planning Creative Concept Development Account Management Agency Relations Partnership Marketing Event Marketing Product Launches Corporate Positioning Budgeting

Linda Abrams Education Details

  • Syracuse University
    Syracuse University
    Telecommunications
  • Ucla
    Ucla
    Global Sustainability

Frequently Asked Questions about Linda Abrams

What company does Linda Abrams work for?

Linda Abrams works for Xposure Media - Global Tv Marketing And Distribution

What is Linda Abrams's role at the current company?

Linda Abrams's current role is OTT Strategist and Streaming Media Expert.

What is Linda Abrams's email address?

Linda Abrams's email address is li****@****24i.com

What is Linda Abrams's direct phone number?

Linda Abrams's direct phone number is +165053*****

What schools did Linda Abrams attend?

Linda Abrams attended Syracuse University, Ucla.

What skills is Linda Abrams known for?

Linda Abrams has skills like Digital Media, Strategic Partnerships, Digital Marketing, Marketing Strategy, Integrated Marketing, New Media, Advertising, Social Media Marketing, Content Strategy, Creative Direction, Entertainment, Social Media.

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