Linda Bates O'Brien Email and Phone Number

Why I'm on Linked-In:Seeking opportunities to create new consumer and technology products. New product development is my passion. As a marketing professional, I’m an advocate for great customer experiences that create brand loyalty and for which customers are willing to pay higher prices. Strong integration of marketing, channels, communication, research, sales, and finance experience. Respected professional with a breadth of marketing experience from concept development and strategy to worldwide launch of new-to-the-world products, and end-of-life product management. Two masters of business degrees with an emphasis on marketing. Demonstrated capability to work across organizational boundaries and collaborated within geographically-dispersed teams to implement WW strategies. • Turned around businesses by becoming company expert on the business and creative market approaches• Implemented enormous cost-cutting efforts such as using technology to expedite market responses• Raised the level of play by others around me by revealing their contribution to a well-defined vision • Able to strongly promote the “voice of the customer” and motivate teams to address market needs• With breakthrough tactics in package design, point-of-sale displays and product-seeding, channel and customer promotions won both awards and accounts (Top 20 Reader Interest Award, Outstanding Advertising).• Was the go-to person for creativity, innovative brainstorming, and idea-generation.• Broad experiences with consumer, retail, commercial, professional and end-user products and markets.• Worked with great customers like Wal*Mart, 3M, AT&T, Quill, Staples, Corporate Express, Office Depot, and Office Max as well as wholesalers and independent resellers.Specialties: new product innovation, go-to-market plans, future and current product marketing management, designing desired customer experiences, leading-edge creative techniques, project management, new product development