Linda Boff Email & Phone Number

I'm a passionate trailblazer in all things digital and the future of marketing. Throughout my career on both the client and now agency-side, I’ve challenged the status quo, looking around corners and pushing for innovative solutions. As CEO of Said Differently, we are building an untraditional company that helps our clients get to better work faster. By curating a global talent network, Said Differently rapidly assembles and deploys precision-curated project teams laser focused on each client’s specific goals. This highly flexible model has led the agency to develop award-winning campaigns, products, and platforms for brands across the world. Following our merger with Brainvire, Said Differently is the first global independent team that provides an equal focus on consulting, strategy, creative, and technology, offering companies a scaled, next-generation alternative to traditional holding companies.As CMO at GE, I was fortunate to play a role in the company’s unprecedented business transformation. Over the course of my marketing career, I have partnered with CEOs, Boards and business leaders and am proud to be a catalyst for marketing, digital, and media transformation across the industry, approaching marketing and creativity as unlimited resources to infuse new vitality into legacy brands. It’s been an honor to be recognized by Forbes 2024 on their list of the Most Entrepreneurial CMOs, and to win Adweek’s 2023 first B2B Innovation Lifetime Achievement Award, among other accolades. I am highly committed to the vitality of our industry and was a past Chair of The Ad Council and a former member of the ANA Executive Committee.I am also an experienced public and private equity board director valued for my strategic mindset, global experience, and expertise in communicating with key stakeholders. I currently serve as a senior advisor to Citation Capital as well as Evidenza, a Marketing AI firm, and was a director at Dunkin’ Brands Group Inc. until its 2020 acquisition.

Listed skills include Digital Marketing, Digital Media, Marketing Strategy, Marketing Communications, and 12 others.

• 

  Union College

  Political Science + Psychology