Linda Frederickson Email & Phone Number

Lansing, MI, US

Lansing, Michigan, US

Recruited in 2015 to build infrastructure for the Lugnuts new event division. Created the business plan, operating procedures and opened The View meeting/banquet space. Built event production, including multiple stadium events and concerts. In 30 months, raised non-baseball revenues from $199K FYE14 to a projected $750K for FYE17. Division was operating at.

Lansing, Michigan, US

Promoted to the Director level at Michigan Virtual University in just 8 months. I manage the company's marketing, communication and public relations strategies across all divisions of the organization to ensure that MVU's marketing, outreach, sales and branding activities align with the corporate mission and vision.

Responsibilities over the following entities as outlined:Lansing Center—Managed the sales department for the convention center and sold building sponsorships, both of which generate in excess of $1 million annually. Responsible for facility marketing with a $90,000 annual budget and supervised support staff of 7, plus interns.Oldsmobile Park—Developed.

Promoted from Director of Marketing in 1999. Launched one of the most successful franchises in all levels of minor league baseball. Developed, implemented and analyzed the annual marketing plan for ticket sales, retail and Lugnut Charities. Responsible for a $300,000 annual budget. Managed the production of all advertising, ticket and sales support.

Responsibilities included research, development, implementation and analysis of annual mall marketing plan; production of all advertising materials and special events; media buying, coordination of all public and tenant relations; management of an annual budget of nearly $750,000; as well as the supervision of staff and departmental support.

Same responsibilities as Lansing Mall.

Associates, Merchandising

Associates, Office Accounting

Diploma, College Prep