Primary contact for national brand and private label accounts. Responsible for managing account projects and production forecasts, and tracking and reconciling client inventory and production usage reports. Generate sales reporting and forecasts for management review.

Responsible for writing and editing case studies and articles, securing and supporting speaking engagments, conceptualizing and developing digital and print advertising campaigns, trade-show management, conceptualizing and developing sales collateral and videos, lead generation and management, bid and project tracking, corporate messaging, press releases, webinars, and website content management.Increased speaking engagements by 55% from 2012 to 2019.Increased sponsored e-blast distributions by 90% from 2012 to 2019.Increased lead capture by 78% from 2012 to 2019.Reduced website hosting cost by 60%.Contributed to overall sales increase of 42% from 2012 to 2019.Increased LinkedIn impressions and engagement rate by 94% in 2019.Increased Facebook post reach by 69% in 2019.Increased Twitter followers and impressions by 95% and engagement rate by 94% in 2019.

Primary contact for 10 named national brand accounts. Responsible for managing account projects and production forecasts, and tracking and reconciling client inventory and production usage reports. Generated sales reporting and forecasts for management review. Managed corporate communications, sponsorships and events.

Responsible for corporate communications including event management, product packaging development and production, collateral design, development, and printing, and speaking engagements.

Responsible for managing all aspects of trade-show participation, sales collateral development, product packaging design and production, and contributing to development of corporate messaging, press releases, advertising, and Website content.

Directed projects, maintained client communications, and generated new business. Managed direct marketing projects including estimating, scheduling, preparing departmental instructions, and tracking progress to ensure the quality and timely completion of each project.