Creative executive providing B2B/B2C integrated marketing and sales efforts for high profile brands including the NFL, NBA and Clear Channel. Versed in new business and creating traditional, on-line and social media marketing campaigns. Proven ability to maximize value with clients, vendors and ad agencies. Examples include Nike, Coca-Cola, Sprint, DDB Needham, Young and Rubicam, etc. High level event and promotions experience including NBA Finals, NFL Playoffs, five Super Bowls and Rose Bowl. Strong communication and negotiation abilities. Leader in fiscal and staff management. Achieved industry recognition.KEY ACHIEVEMENTS: Cannes Lions Direct finalist ▪ Echo award ▪ Three Clios ▪ Best NBA All-Star program, three consecutive years ▪ Named one of Northeastern University’s success stories ▪ Judge for Effie awards ▪ Former National Sports Forum Committee member ▪ Speaker at USA Today conference, Northwestern University and Marquette ▪ Featured in Sports Business Journal ▪ Disney Management Institute graduate
Listed skills include Sports Marketing, Sports, Integrated Marketing, Marketing Strategy, and 43 others.