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WHAT I DO IN 20 WORDS OR LESS. "I help established business owners accelerate sales and business value, and maximize retirement income." Essentially...I allow you to focus on serving ideal customers INSTEAD of failing at MARKETING.andI eliminate the stress of wasting thousands of dollars on marketing that misses the mark with ideal clients. Or worse --attracts the wrong customers.WHO DO I WORK WITH? Seasoned business owners, delivering quality products and services who are committed to increasing sales, improving earnings, and accelerating business value. DEFINITION of COMMITTED to GROWTH-- They hold an intention to increase sales by 10%-20%-100% and a willingness to continuously invest in marketing. Want an example?I helped a LANDSCAPE contractor achieve the goal of DOUBLING revenues from $2-4 MILLION by laser focusing on expanding relationships with IDEAL clients and bringing his seasoned leadership team to bear on the strategic approach we created.I know what you're thinking...Well Linda, How much more did he spend on marketing? blah, blah, blahHow about this answer?It was ZERO! That's right...NO new promo spend was required.There was one catch though. SPOILER ALERT!!! There usually is with my leveraged approach!They had to learn to say NO to some smaller, less ideal customer projects in order to point their best team, time, and energy assets toward the prize of achieving strategic growth.This client went on to increase revenues to $8 million and because he created something significant in the process, he accelerated the market value of his business and ultimately sold to a regional competitor at a very favorable sale price. Does this sound good to you?My unique process takes 100% of your existing assets into consideration and brings them to bear strategically on your growth goals. Do you want an OPTIMIZED business development system?SHOOT ME A MESSAGE and let's chat!
Linda Sparks Consulting, Llc
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Author, Coach, & Authority On Business DevelopmentLinda Sparks Consulting, Llc 1990 - PresentTucson, Arizona AreaI grew up in business as a sales person and have organically developed into a business development consultant practicing my craft through a range of market scenarios.My work these past 20 years have centered around the development of Strategic Marketing RoadMaps for my clients.My approach is based on a directed discovery process where I clarify with my clients the key strengths, goals and opportunities in their business and then develop with them a strategic approach that achieves goals and builds on natural attributes present in the business situation. I love all aspects of business development, events, and time sensitive special projects where marketing achievement is highly prized.
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Director Of Marketing EnhancementRosetta Marketing May 2001 - Oct 2002Downtown IndianapolisI joined Rosetta right after I published my first book on business development. I was invited to join this newly merged group of advertising and PR professionals to help them transition into a true marketing focused firm. It was a great ride. I learned alot about traditional agency ways. I wouldn't trade the experience for anything.Worked on some very cool projects at Rosetta such as:Indiana Downs--Launch of new horse racing trackTurner Construction-Strategic RoadmapHoney Creek Mall -Strategic RoadmapIndianpolis Public Schools-Roadmap for After School
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Founder, OwnerPerformance Development Company 1990 - 2000Founded and ran a progressive training and performance improvement firm for about 10 years. We were well known in the Indianapolis market as a leading supplier of contract training and performance improvement strategies. Our unique proposition was the way we aggregated and delivered a talent pool of over 200 local speakers, trainers, instructional designers and more. We fostered an amazing community of practice.
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Senior Account ManagerTrans Union Information Services 1985 - 1991Indianapolis, Indiana AreaMy years with Trans Union solidified my preference for operating in the B2B sector. As an Account Manager at Trans Union Credit Information Services I played a major role in the organization’s direct entry into the Indianapolis market beginning in 1985. In addition to serving the banking sector during a crazy time in the market I learned a lot about what it takes to launch a business in new market and build relationships with clients. Being part of a new market launch is great fun!Since TU was a heavy hitter in the industry, I also had the opportunity to participate in some very cool projects such as: Development of the very first credit scoring program with Fair Isaacs and the collaborative project with preeminent retailer, The Limited. The Limited was the very first non-bank bank in the US back in late 80's and did some cutting edge activities. Good stuff to be part of!
Linda Sparks Skills
Linda Sparks Education Details
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Marketing
Frequently Asked Questions about Linda Sparks
What company does Linda Sparks work for?
Linda Sparks works for Linda Sparks Consulting, Llc
What is Linda Sparks's role at the current company?
Linda Sparks's current role is Want INCREASED Sales & Ideal Clients WITHOUT Higher Ad Spend? *Helping Business Owners Generate BIG Results * MSG Me!.
What is Linda Sparks's email address?
Linda Sparks's email address is li****@****rks.com
What is Linda Sparks's direct phone number?
Linda Sparks's direct phone number is +131750*****
What schools did Linda Sparks attend?
Linda Sparks attended University Of Indianapolis.
What are some of Linda Sparks's interests?
Linda Sparks has interest in Poverty Alleviation, Children, Economic Empowerment.
What skills is Linda Sparks known for?
Linda Sparks has skills like Discovery, Business Analysis, Sales Operations, Small Business, Promoters, Marketing Strategy, Social Media Marketing, Strategic Planning, Marketing, Email Marketing, Marketing Communications, New Business Development.
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