Accomplished senior marketing professional within the B2B and B2G space. Highly effective at developing and executing comprehensive vertical marketing strategies resulting in increased demand and market share. Driven by understanding the needs of customers and aligning with solution offerings. A strong collaborator who works well at leading teams as well as being a part of a team.Vertical expertise in Public Safety, State and Local Government, Federal, Education, Healthcare, Manufacturing, Utilities, Transportation and Transit. Recent focus on Internet of Things (IoT), Cyber Security and Wireless products and services.Specialties:Marketing Campaign Development Go-to-Market Strategy Marketing CommunicationsSocial MediaCustomer Advocacy Trade Events Association Relations Messaging Development Channel MarketingVoice of CustomerDigital MarketingSEO/SEMMarket ResearchCollateral DevelopmentCompetitive AnalysisProduct Management
Listed skills include Go To Market Strategy, Product Marketing, Product Management, Strategy, and 22 others.