Lindsey Schultz Email & Phone Number

Mason, Ohio, United States

Mason, Ohio, United States

Cengage is an innovative leader in the education market, delivering digital learning technology, content and services for the higher education, K-12 and library markets. It operates in more than 20 countries around the world. • Report directly to the Director of Product Marketing for Preprofessional and Trades assisting with building strong product content and leveraging it to service customers, help sales teams drive business and impact product development• Responsible for updating… Show more Cengage is an innovative leader in the education market, delivering digital learning technology, content and services for the higher education, K-12 and library markets. It operates in more than 20 countries around the world. • Report directly to the Director of Product Marketing for Preprofessional and Trades assisting with building strong product content and leveraging it to service customers, help sales teams drive business and impact product development• Responsible for updating product content for Counseling, Paralegal and Social Work disciplines in vPlaybook - a leading sales enablement platform functioning as a digital product info guide, tools, and training for the sales team• Support a team of 7 Marketing Managers assisting with product updates, annual conferences, customer facing projects, etc.• Provide product support to over 250 Account Executives• Assist proofing marketing collateral including course guides and flyers • Responsible for the creation and workflow of the monthly MindTap Newsletter with over 26,000 subscribers Show less

Mason, Ohio

IMAGEN Brands is a Top 40 supplier of hard and soft goods in the Promotional Products Industry.• Promoted to Lead Marketing Coordinator with new responsibilities including lead project management for the Marketing Department, national trade show coordination, as well as public relations and Search Engine Optimization (SEO)• Reported directly to the Director of Marketing and Vice President of Marketing assisting with planning and implementing quarterly and annual marketing… Show more IMAGEN Brands is a Top 40 supplier of hard and soft goods in the Promotional Products Industry.• Promoted to Lead Marketing Coordinator with new responsibilities including lead project management for the Marketing Department, national trade show coordination, as well as public relations and Search Engine Optimization (SEO)• Reported directly to the Director of Marketing and Vice President of Marketing assisting with planning and implementing quarterly and annual marketing campaigns• Planned and executed new product launches in collaboration with Category Managers, Supply Chain and Graphic Designers• Developed and tracked project timelines, as well as managed the Graphic Design Department workflow • Managed all catalog productions and responsible for all product placement, photography, copy and overall design• Proofed all marketing collateral including flyers, eblasts, social media posts, catalogs and website advertising• Researched and reported competitive marketing to identify and evaluate promotions, websites, catalogs and advertising • Managed an annual $400,000+ Search Engine Optimization (SEO) budget for banner ad creations, as well as product Pay For Placement advertising• Analyzed and reported monthly Search Engine Optimization (SEO) data results, and updated products and keyword searches as needed• Managed an annual $250,000+ activation budget for 4 national trade shows• Trade show booth merchandiser and logistics coordinator, facilitating relationships with trade show associations, booth vendors and attendees• Content creator and story teller of the company blog "4 Your IMAGENation" • Trained new employees on the industry and Marketing Department processes• Team Lead for the company’s Lead the Way, Safety Today Team responsible for leading monthly safety meetings, providing new hires with an office safety tour and updating the Safety Team bulletin board Show less

Mason, Ohio

• Managed public relations and assisted in developing marketing collateral for a Top 40 company in the Promotional Products Industry • Reported directly to the Director of Marketing and Senior Director of Marketing and Category Management assisting with planning and implementing quarterly and annual marketing campaigns• Managed products on the Top 3 search engines (SEO) in the industry, including ESP, Sage and Distributor Central• Content creator and story teller of the company blog… Show more • Managed public relations and assisted in developing marketing collateral for a Top 40 company in the Promotional Products Industry • Reported directly to the Director of Marketing and Senior Director of Marketing and Category Management assisting with planning and implementing quarterly and annual marketing campaigns• Managed products on the Top 3 search engines (SEO) in the industry, including ESP, Sage and Distributor Central• Content creator and story teller of the company blog "4 Your IMAGENation" • Maintained the press release and blog pages on the company website• Managed the design and merchandising of table top and floor displays for 75+ regional trade shows for nearly 20 Sales Reps• Assisted Director of Marketing in planning National Sales Meetings Show less

Florence, Kentucky

Balluff Inc. is one of the leading industrial equipment suppliers of high-quality sensor, identification, and network solutions for integrated systems. • Gained experience in writing, designing, and publishing press releases• Organized and led a successful "Manufacturing Day" event, including a facilities tour, learning sessions and contest giveaways for 100+ local students• Created an online portfolio for the Sales team in requesting demos to help showcase Balluff products and… Show more Balluff Inc. is one of the leading industrial equipment suppliers of high-quality sensor, identification, and network solutions for integrated systems. • Gained experience in writing, designing, and publishing press releases• Organized and led a successful "Manufacturing Day" event, including a facilities tour, learning sessions and contest giveaways for 100+ local students• Created an online portfolio for the Sales team in requesting demos to help showcase Balluff products and technologies Show less

Florence, Kentucky

• Generated new product launch training kits to help educate the sales team, distributors, and end buyers• Enhanced my skills in Adobe InDesign, Photoshop, and Illustrator in creating sales flyers and new product pages• Assisted in monthly Industry WebEx's for employees and distributors

Florence, Kentucky

• Worked beside the Strategic Marketing Manager assisting colleagues at the global headquarters in Germany by providing market research for the US Food and Beverage Industry• Aided in the process of a new product launches, including writing and designing product updates and marketing materials

Bachelor Of Arts - Ba, Business Administration And Management, General

Activities and Societies: Recognized with Cum Laude honors. I was also selected for membership in the prestigious Green Key Honor Society.

Associate’S Degree, Marketing/Marketing Management, General

Graduated with Merit List Honors.

High School

Activities and Societies: Varsity Tennis, Student Council, Highlander Singers Choir Received Charlotte R. Schmidapp Endowed Scholarship.