How I serve: • Developed and delivered dynamic, strategic communications programs, both internal and external, for VITA, a national leader in public sector technology;• Led excellent reputation management strategies for agency in transformative time through national awards won, compelling storytelling and strategic partnerships with key stakeholders, including legislative bodies;• Built up and restructured the communications division into focused teams to provide workforce development, technical expertise and dedicated attention for various disciplines (built an external communications team, as well as a creative team for focused work in photography, videography and graphic design);• Developed a strong internal communications and culture-building program; with employee events (both virtual and in-person), executive communications strategies and full reimagining of the internal communications space and implementation of new channels in a hybrid environment; led implementation of new collaboration tools in the enterprise space;• Provided new vision and leadership on design and content management for the agency's full website redesign project;• Led customer-focused transformation in the communications space; deployed customer working groups to fully explore customers' needs and appropriately market services;• Served as communications strategist and ghostwriter for multiple agencies and branches of government following major cybersecurity incidents that prompted international attention, even for entities and organizations outside of enterprise purview that did not have specialized, in-house communications support;• Built campaigns around IT services for agency customers across Commonwealth of Virginia enterprise, including campaigns for robotic process automation, artificial intelligence, enhanced email messaging services, and many other portfolio services.

How I served:• Was requested by the governor’s administration to serve in a temporary assignment to assist with building Virginia’s first virtual joint information center to respond to the emergency effects of the COVID-19 pandemic;• Partnered to stand up the state's first virtual incident response platform, using technology platforms and tools not previously leveraged in the state government environment for virtual/telework communications and incident response;• Oversaw a team of professionals to maintain media relations, drafted content for various publications, and liaised with other response teams to serve Virginians.

How I served: • Delivered strategic communications programs that supports VDOT’s mission; campaigns to captivate, engage and inform nearly 8.6 million Virginians; directed and oversaw an internal communications strategy and programs that effectively inform and engage 7,700 employees statewide;• Served as strategic counsel and a trusted advisor to executives; assisted with implementation of new initiatives across the agency and beyond; served on the Governor’s Executive Leadership Team on Highway Safety to advance executive statewide programs and strategies in the Commonwealth;• Consulted directly with executives on corporate communications programs including presentations, speeches, talking points, official statements and employee communications;• Built valuable media relations; adept at crisis communications; managed a media relations strategy to drive a greater understanding and awareness of VDOT; served as a media spokesperson in 24/7 on-call rotation• Managed teams' budgets/projects;• Led four teams of professionals to advance VDOT’s position as a national, award-winning leader in communications strategy and execution, including photography and videography, cartography, graphics and digital and social media teams.• Introduced the agency's virtual public involvement strategy, which allowed for quick and widespread pivot of business operations when COVID-19 arrived.Significant accomplishments:• Successfully won bid to bring an FHWA peer exchange on innovation and technological advance in transportation communications, modernization of community engagement and virtual public involvement.• Built communications programs for the Interstate 81 Corridor Improvement Study and Plan, which resulted in legislation that provided a historic $2.2 billion package of improvements.• Built strategies for the Virginia Secretary of Transportation's initiatives, coverage of the Commonwealth Transportation Board and the Commonwealth’s multimodal Six-Year Improvement Plan.

How I served:• Managed all strategic internal and external communications programs for the 14-county Richmond District; • Provided communications and strategic counsel to executive leadership; provided exceptional customer service; developed and maintained media and community relations; • Led community change management to help introduce new technical concepts and innovative transportation projects and initiatives to the public; • Researched and made presentations to various audiences; researched and wrote news releases, traffic advisories, talking points, media advisories and fact sheets; responded to citizen emails, telephone calls and inquiries through social media; • Served as chief spokesperson (around the clock) for all VDOT media inquiries and as a contact for major events in accordance with the National Incident Management System (NIMS);• Researched, developed and maintained accurate information on the VDOT website using the CrownPeak content management platform;• Assisted agency leadership and project staff in forming relationships with localities and external organizations; led strategic planning of public outreach; used careful environmental scanning to understand agency perceptions and public challenges; • Led media relations for the district and built media training for leadership and subject-matter experts• Ranked as an Extraordinary Contributor on all past employee evaluations.Significant accomplishments:• Successfully built and executed strategic regional and statewide communications programs on major transportation projects and initiatives, including: the Interstate 64 Widening project, the I-95/Temple Avenue Interchange Improvements project, work on GRTC’s Pulse Bus Rapid Transit project, leading VDOT’s National Work Zone Awareness Week committee, and the Virginia Capital Trail.

How I served:• Served as external and internal communicator for the district;• Developed and maintained media and community relations; • Developed content for news releases, traffic advisories, talking points, media advisories and fact sheets;• Researched and responded to citizen emails, telephone calls and inquiries through social media;• Acted as a main representative and spokesperson for VDOT for media inquiries and major events in accordance with the National Incident Management System (NIMS);• Developed and maintained content on the VDOT website; • Assisted agency leadership and project staff in forming relationships with localities and external• organizations; • Assisted in strategic planning of public outreach; provided public involvement assistance to project staff in the planning and development of public meeting advertisements, brochures, fact sheets, comment sheets and sign in sheets; monitored news media, public comments and social media for media and public perceptions; • Assisted with statewide campaigns; • Photographed special events in the district; • Assisted in media training; ranked as an Extraordinary Contributor on all past employee evaluations.• Worked as a solo practitioner in the district when supervisor left for another role; • Led all communications efforts during busy snow season; diligence led to promotion despite short time at the agency

How I served: • Managed, produced, and disseminated all internal and external communications; • Provided consultation on other departments’ policies, procedures, and communications; • Served as public affairs counsel for organization and the WATA Board of Directors; • Served as representative and chief spokesperson for all media, community and public relations; • Authored area, transit industry and communications-related submissions to publications;• Created WATA News (a newsletter);• Researched, wrote, developed and directed all communications-related policies and procedures; • Hosted all public hearings and meetings; made all presentations to the WATA Board of Directors, the public, and various stakeholders;• Built, managed, and maintained a full advertising program for the agency, including writing advertising policies and programs;• Responsible for all photography and videography;• Managed all communications for vendor-related contracts and materials, including, but not limited to: maps, brochures, advertising campaigns and signage• Managed all WATA-related social media; served as archivist for all WATA media, digital and print;• Oversaw communications budget monitoring and development;• Built and managed crisis communications program and responded to public safety events during traditional and nontraditional work hours;• Managed interns.Significant accomplishments:• Wrote and presented policies and procedures for WATA Communications, social media, and advertising, and oversaw unanimous approval by the Board of Directors for each• Led a re-branding campaign complete with a logo change• Built community support for transit fare increases and emergencies; and created videos for statewide campaigns.