Earning an education in Broadcast Journalism, I did not think I would end up in the world of marketing (or recruiting). For seven years, WarnerMedia helped me cultivate my professional experience in strategic marketing for television media. I now have expansive knowledge in the subject and am looking to expand my strategic marketing skillset.My current specialties include:- Being an effective media specialist with a demonstrated experience supporting marketing and communication activities;- Having the keen ability to create diverse employee environment through an organization cultivated by high performing employees, producing opportunities and resources prevented by adversity;- And being highly adept at conceptualizing and developing ideas for creative marketing campaigns, including content development and advertising.In my new journey outside of WarnerMedia marketing and promotional content production, I'm looking to meet new people, learn new things, and gain insight about roles that help in brand development.
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Assistant Director Of MarketingSimon Property Group Jul 2022 - Nov 2022Atlanta, Georgia, United StatesUnder the direction of the Director of Marketing and Business Development (DMBD), identify, create, and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the sales goals of the property.Generate prospective clients in local markets through cold calling, networking, reviewing applicable publications and targeted outreach plans.Review and understand Marketing budget, Marketing financials and various related reports.Support administrative elements and approvals of sponsorship/event deals including contracting, deal entry, proof of performance, payment collection, contract renewal, revenue forecasting and reporting.Assist in the development of solid on-going relationships with partners and sponsors to address performance, execution, and future growth potential.Assist in the completion of all associated sales reporting including weekly inventory verification and updating as well as management of individual inventory requests.Frequently review and understand center sales and traffic tends and reports.Assist with the promotion and implementation of platform programs in a professional and timely manner and measuring of results.Responsible for managing the local production and use of on-mall collateral and materials.Participate in Manager on Duty rotation as needed, attend staff meetings and uphold other relevant management responsibilities.Assist in writing and creating retailer correspondence and communications.Work with DMBD to keep an up-to-date media contact list and build a network of media contacts.Along with the DMBD, convey sales and market related information to the center’s leasing representative. Provide necessary marketing information and assistance as necessary.Assist DMBD with coordinating tenant and partner meetings. -
Legal RecruiterTrustpoint.One Apr 2021 - Oct 2021Atlanta, Georgia, United StatesResponsible for the full life cycle of the recruiting process. This entails sourcing and screening candidates, coordinating the interview process, and facilitating offers and employment negotiations, all while ensuring candidates have a pleasant experience.• Source candidates using a variety of search methods to build a robust candidate pipeline.• Screen candidates by reviewing resumes and job applications.• Perform reference and background checks as needed.• Manage onboarding and new hire process.• Ensure all screening, hiring, and selection is done in accordance with employment laws and regulations.• Manage the overall selection and closing process. -
Traffic Log Planning SpecialistWarnermedia Sep 2016 - Dec 2020Greater Atlanta AreaResponsible for the accurate creation, maintenance and implementation of multiple functions within the traffic department and is to serve as proficient backup support to all networks. These responsibilities may involve long range plans, format creation and updates for visible schedule, all in conjunction with sales and the networks.Responsible for Quality Assurance of Logs, Copy and Sponsorship packages. The timely and accurate ordering, maintenance and scheduling for all media, including long form media, short form media and secondary events may be required. Additionally, the accurate planning of a 24 hour log day, including all feeds, with regard to programming, packaging, timing, Kid-Vid, printing and reconciliation as needed.Experienced and available to support all systems and processes associated with the creation of the daily log, including effective communication with all partners, including the networks, Ad Sales, studios, S&P, AMPT and other areas within Net Ops.Provides training for new hires, recurrent training for staff, cross training opportunities and serves as subject matter expert for User-Acceptance Training.Support all operational needs by providing consistent standards to support maximum play out to air, quality control and metrics gathering. -
Log EditorTurner Broadcasting Mar 2013 - Sep 2016Greater Atlanta AreaEnsure the accurate scheduling of all commercials and sponsored promotions via use of traffic system in accordance to Network, Sales, Turner Network Sales, Standards and Practices, and NetOps requirements through play out to air and log reconciliation;Serve as effective liaison and partner with Network, Sales, SalesOps, Standards and Practices, and NetOps, while providing high level of customer service through effective teaming and communication -
On-Air Promotion SchedulerCnn May 2012 - Mar 2013Greater Atlanta AreaStrategically engage millions of international viewers throughout the world to watch CNNI networks;Work closely with head of promotion placement to tactically place promotions for viewers watching CNNI networks across the world;Improve promotion appeal to attract more viewers to CNNI networks by studying the wants and needs of international audiences -
Domestic On-Air Promotion InternCnn Jun 2010 - Aug 2010Greater Atlanta AreaMarketed CNN domestic networks, including CNN, Headline News (HLN), and CNN Airport Network;Promoted CNN networks reaching millions of households and businesses across the nation;Revised and edited promotion log books for each network prior to scheduled airings -
Q99.7 Radio InternCumulus Media Jun 2009 - Aug 2009Greater Atlanta AreaWorked remote events all through the Metro-Atlanta area with Q100 radio hosts, DJs, and promotional directors, promoting the station to thousands of listeners throughout the state of Georgia;Interacted with hundreds of listeners by engaging them in activities promoting the station and providing audio entertainment for large audiences
Lindsay Dodd Skills
Lindsay Dodd Education Details
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Summa Cum Laude
Frequently Asked Questions about Lindsay Dodd
What is Lindsay Dodd's role at the current company?
Lindsay Dodd's current role is Marketing & Communications Specialist | Journalist.
What schools did Lindsay Dodd attend?
Lindsay Dodd attended Hampton University.
What skills is Lindsay Dodd known for?
Lindsay Dodd has skills like Legislative Relations, Public Policy, Legislation, Legislative Research, Political Campaigns, Research, Policy, Political Science, Policy Analysis, Press Releases, Nonprofits, Politics.
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