Lindsay Botha

Lindsay Botha Email and Phone Number

Marketing Consultant @ Northstar Asset Management
constantia, western cape, south africa
Lindsay Botha's Location
City of Cape Town, Western Cape, South Africa, South Africa
Lindsay Botha's Contact Details

Lindsay Botha work email

Lindsay Botha personal email

About Lindsay Botha

Over 20 years marketing experience in the investment industry. With a strong inherent creative ability, design and multimedia production were the starting blocks. This expanded into a career in marketing and brand management, where attention to detail, creativity and a passion for holistic marketing complemented my ability to see the bigger picture and strategically design, co-ordinate and execute successful marketing strategies in support of the business objectives in particular growing brand awareness, and assisting in the conversion process from a prospective interest, to an engaged and committed adviser/client. I am a highly focused and driven individual who is detail oriented. I am passionate about marketing and how it can help build a global business. Understanding of the affects of social media, word of mouth marketing and reputation management is key.

Lindsay Botha's Current Company Details
Northstar Asset Management

Northstar Asset Management

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Marketing Consultant
constantia, western cape, south africa
Website:
northstar.co.za
Employees:
22
Lindsay Botha Work Experience Details
  • Northstar Asset Management
    Marketing Consultant
    Northstar Asset Management Feb 2018 - Present
    Cape Town
    Appointed to run the marketing function on a contract basis at Northstar. This includes, creating a new brand identity from a message and visual perspective. Supporting this new brand by carrying it through all marketing collateral. Budget creation and management. Creation of a new NS website, brochure, etc. Advertising strategy and brand awareness campaign. General day to day marketing responsibilities such as creating mailers for the adviser base, to keep in constant communication… Show more Appointed to run the marketing function on a contract basis at Northstar. This includes, creating a new brand identity from a message and visual perspective. Supporting this new brand by carrying it through all marketing collateral. Budget creation and management. Creation of a new NS website, brochure, etc. Advertising strategy and brand awareness campaign. General day to day marketing responsibilities such as creating mailers for the adviser base, to keep in constant communication, updating website with fresh new content and ensuring this content is marketed to advisers and social media. Ensuring all areas where Northstar is present in the public domain, including LISPs houses accurate and relevant information on Northstar. Show less
  • Methodical And Megafin
    Marketing Consultant
    Methodical And Megafin Mar 2018 - Oct 2019
    Cape Town
    Two relatively new businesses requiring substantial marketing assistance. Contracted to initiate marketing processes such as:-• Content creation:- Brochures, Mailers, Newsletters, Minimum Disclosure Documents• Consistency of content:- ensure content is consistent across all marketing mediums, such as brochure, website, mailers, social media, presentations• Formalise communication processes:- initiate a communications plan outlining various communication avenues and what is… Show more Two relatively new businesses requiring substantial marketing assistance. Contracted to initiate marketing processes such as:-• Content creation:- Brochures, Mailers, Newsletters, Minimum Disclosure Documents• Consistency of content:- ensure content is consistent across all marketing mediums, such as brochure, website, mailers, social media, presentations• Formalise communication processes:- initiate a communications plan outlining various communication avenues and what is communicated by each of these.• Updating design and content of both websites Show less
  • Regarding Capital Management (Recm)
    Marketing Manager
    Regarding Capital Management (Recm) Nov 2006 - Sep 2017
    Responsible for Marketing and Brand Management at RECM. This includes developing a marketing and brand strategy and ensuring the effective tactical delivery of such to grow our brand awareness and increase client loyalty and retention. Responsible for all marketing communications across various marketing channels, PR, social media, website, client engagement functions, etc. Effective relationship management with suppliers and stakeholders. I am a highly focused and driven individual who is… Show more Responsible for Marketing and Brand Management at RECM. This includes developing a marketing and brand strategy and ensuring the effective tactical delivery of such to grow our brand awareness and increase client loyalty and retention. Responsible for all marketing communications across various marketing channels, PR, social media, website, client engagement functions, etc. Effective relationship management with suppliers and stakeholders. I am a highly focused and driven individual who is detail oriented. I am passionate about marketing and how it can help build a global business. Understanding of the affects of the social media world in marketing. Word of Mouth marketing and reputation management is key. Show less
  • African Harvest Ltd.
    Marketing Manager
    African Harvest Ltd. May 2006 - Oct 2006
    Cape Town Area, South Africa
    I was employed to run with African Harvest’s entire re-branding initiative which evolved into the branding of Sygnia. A company that formed out of African Harvest subsequent to the take-over of African Harvest by Cadiz. Other responsibilities included:-Managing relationships with agencies and suppliers: Production of marketing collateral, gifts, sponsorship material and advertisingInvestment Reporting: African Harvest had recently launched their Manco so I was responsible for… Show more I was employed to run with African Harvest’s entire re-branding initiative which evolved into the branding of Sygnia. A company that formed out of African Harvest subsequent to the take-over of African Harvest by Cadiz. Other responsibilities included:-Managing relationships with agencies and suppliers: Production of marketing collateral, gifts, sponsorship material and advertisingInvestment Reporting: African Harvest had recently launched their Manco so I was responsible for providing extensive marketing support to the retail team through investment reports, sales aides, fund drivers, market comments and assisting with fund queries. Show less
  • Investec Asset Management
    Marketing And Investment Reporting
    Investec Asset Management May 2004 - Jun 2006
    Cape Town Area, South Africa
    Provide Specialist Investment Reporting to Sales team in assisting them to communicate effectively with IFA’s. These include monthly and quarterly performance reports, as well as offshore and local market updates. Identifying ways to use relevant investment content for sales by creating and continuously improving previous sales aides, keeping them up to date and fresh.
  • Investec Asset Management
    Marketing And Multimedia
    Investec Asset Management Jul 1998 - Mar 2004
    Cape Town Area, South Africa
    Provide multimedia work for Investec Asset Management Global. Ensure all work emanating from asset management is in line with Group look and feel. Monitor consistency and professionalism. Design templates for Global Asset Management. The design and execution of introductory videos, animations and html/flash invitations for roadshows and other large presentations. Ensuring the roadshows and all marketing material displayed is brand consistent.Ad liaison in South Africa and Botswana:… Show more Provide multimedia work for Investec Asset Management Global. Ensure all work emanating from asset management is in line with Group look and feel. Monitor consistency and professionalism. Design templates for Global Asset Management. The design and execution of introductory videos, animations and html/flash invitations for roadshows and other large presentations. Ensuring the roadshows and all marketing material displayed is brand consistent.Ad liaison in South Africa and Botswana: Media relationshipsDeveloped database of relevant advertising/media contacts to keep abreast of forthcoming surveys & advertising opportunities. Maintain schedule of upcoming surveys. Create brief for agency to start design process. Liaison with Media Relations company to place ad – must ensure relevant positioning in papers and non conflict with other Investec Ads. Manage Ad budget spend and invoice payments – to ensure availability of funds for further advertising.Brand ManagementEnsuring that the regular marketing material prepared by Investec Asset Management staff is compliant with our brand and identity and that the look and feel is consistent across all our marketing. Involved with external agencies when redesigning marketing material – to ensure they understand the brand and marketing requirements across all marketing material. Show less
  • Nedcor Investment Bank Asset Management
    Pa To Cio
    Nedcor Investment Bank Asset Management Nov 1997 - Jul 1998
    Cape Town Area, South Africa
    My responsibilities involved interpreting briefs from NIBAM Management and preparing all the New Business Pitch presentations for the entire division. My presentation skills developed extensively while employed at NIBAM and I was headhunted by a consultant for Investec Asset Management.

Lindsay Botha Skills

Asset Management Marketing Management Campaign Management B2b Marketing Direct Marketing Competitive Analysis Brand Management Email Marketing Market Planning Product Marketing Marketing Communications Integrated Marketing Brand Development Brand Strategy

Lindsay Botha Education Details

  • Imm School Of Marketing
    Imm School Of Marketing
    Marketing And Brand Management
  • Getsmarter
    Social Media
  • Concept Interactive
    Concept Interactive
    Web Page, Digital/Multimedia And Information Resources Design
  • Bergvliet High School
    Bergvliet High School

Frequently Asked Questions about Lindsay Botha

What company does Lindsay Botha work for?

Lindsay Botha works for Northstar Asset Management

What is Lindsay Botha's role at the current company?

Lindsay Botha's current role is Marketing Consultant.

What is Lindsay Botha's email address?

Lindsay Botha's email address is li****@****ail.com

What schools did Lindsay Botha attend?

Lindsay Botha attended Imm School Of Marketing, Getsmarter, Concept Interactive, Bergvliet High School.

What are some of Lindsay Botha's interests?

Lindsay Botha has interest in Poverty Alleviation, Children, Disaster And Humanitarian Relief.

What skills is Lindsay Botha known for?

Lindsay Botha has skills like Asset Management, Marketing Management, Campaign Management, B2b Marketing, Direct Marketing, Competitive Analysis, Brand Management, Email Marketing, Market Planning, Product Marketing, Marketing Communications, Integrated Marketing.

Who are Lindsay Botha's colleagues?

Lindsay Botha's colleagues are Tanicha Graham, Ludi Cronje, Alex Holmes, Cfp®, Adrian Clayton, Matthew Bertram, Mary Rivera, Adam Strydom.

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