Lindsay Gillanders Email & Phone Number

Winnipeg

• With a focus on small businesses and start ups, we work with individuals and organizations to enhance public profile through refining branding and public relations strategies and processes.• Develop programs and materials to raise organizational profiles and allow clients to connect with new partners and audiences including: event sponsorship programs, marketing, communications, media relations plans, social media management, and brand growth strategies.

Winnipeg, Manitoba, Canada

Selkirk

Spearhead development of marketing and communication campaigns for Sunova Credit Union and Brio Insurance, with all creative, communication, and strategy created within the in-house marketing team.Created and implemented organizational social media strategies that increase engagement across all platforms while standardizing messaging and content (i.e. brand alignment and consistency).Strategized, developed, and executed an internal public relations strategy focused on increased… Show more Spearhead development of marketing and communication campaigns for Sunova Credit Union and Brio Insurance, with all creative, communication, and strategy created within the in-house marketing team.Created and implemented organizational social media strategies that increase engagement across all platforms while standardizing messaging and content (i.e. brand alignment and consistency).Strategized, developed, and executed an internal public relations strategy focused on increased employee engagement and recognition of employer benefits.Supported, planned, and executed large-scale annual events such as an employee recognition gala (budget of $100K) and charity golf tournament (raised $20 - $25k annually).Developed internal and external communication strategies (including media relations / digital media campaigns), including pertaining content and success metrics. Show less

Winnipeg, Canada Area

Planned and executed the largest annual Community Economic Development gathering in Canada 2011, 2012, and 2013; thereby increasing public profile of the organization.Strategized and secured sponsorship increases (year over year) by leading all major annual fundraising event planning, and managing a team of 30 to implement initiatives.Spearheaded fundraising initiative to increase existing and strike new funder relations.Launched social media campaign to engage new… Show more Planned and executed the largest annual Community Economic Development gathering in Canada 2011, 2012, and 2013; thereby increasing public profile of the organization.Strategized and secured sponsorship increases (year over year) by leading all major annual fundraising event planning, and managing a team of 30 to implement initiatives.Spearheaded fundraising initiative to increase existing and strike new funder relations.Launched social media campaign to engage new donors and increase profile/support.Coordinated all media coverage and managed relations supporting all fundraising.Developed community strategy to drive engagement and leverage media attention. Show less

Winnipeg/Calgary

Led In-flight Safety team responsible for on-time performance / safety of all on board.Maintained extensive customer service skills in a fast-paced and challenging environment.Conducted customer service, team building, and conflict resolution training.Completed extensive first aid, emergency, and crisis management training.

Winnipeg, Canada Area

• Supported projects for communications, publications and consulting initiatives.• Drafted marketing, advertising, and editorial content for leading agricultural publications.• Executed market reconnaissance, research, and data processing for private client projects.• Supported event planning, consensus building and regulatory affairs policy groups.• Served as key liaison between major advertisers and in-house marketing teams.

Sao Paulo Brazil

• Engaged landless peasant movement to secure land for subsistence farmers.• Decreased local dependence on corporate farms through executing sustainable practices.• Developed and evaluated research initiatives for strategic political recommendations.• Consulted on land reform and reclamation processes to provide developmental insight.• Engaged grassroots interest groups in solutions-based outcomes for all stakeholders.• Completed self-directed research in Brazilian land… Show more • Engaged landless peasant movement to secure land for subsistence farmers.• Decreased local dependence on corporate farms through executing sustainable practices.• Developed and evaluated research initiatives for strategic political recommendations.• Consulted on land reform and reclamation processes to provide developmental insight.• Engaged grassroots interest groups in solutions-based outcomes for all stakeholders.• Completed self-directed research in Brazilian land reform to gauge economic growth.• Provided education to rural farmers on relevance and benefits of participation. Show less

Bachelor Of Arts (Ba), Politics And International Development

Certificate In Public Relations