People call Lindsay Hampson a business-minded tree hugger. She founded ThisRock Inc., an ESG and Sustainability consulting firm, in 2022. ThisRock helps businesses get more sustainable in simple and profitable ways. Her firm helps busy people meet new ESG “asks” from their largest customers, investors, bankers, or from their best employees. Lindsay also produces weekly #TipWednesday videos on ThisRock's YouTube channel. These train small businesses in Canada about the basics of sustainability. Past video topics have included; GHG emissions, environmental policies, EcoVadis badges, SASB, TCFD, GRI, sustainable procurement, human rights training, DEI, and governance.Lindsay is a communications professional turned sustainability expert. She spent 15-years in B2B SaaS with IBM, SAP, eBridge Connections, and Jitterbit. Since 2022, Lindsay has achieved an MBA from DeGroote (McMaster University), an FSA (Fundamentals in Sustainable Accounting) Credential from the IFRS (SASB), and a Sustainability Leadership Certification from Rotman (University of Toronto).She is a cheerleader to two hockey-playing daughters, and one awesome husband.