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Strategic, results-oriented marketing leader with 19 years of expertise in digital media and corporate marketing in multi-billion dollar advertiser and publisher ecosystems. Proven track record in growing and managing a wide range of product and implementation opportunities across a Global Partner Network comprising multinational global brands and Fortune 500 companies in 28 countries and 16 languages. Expert in developing innovative, data-driven marketing strategies that ensure yield optimization and revenue growth for over 200 search, mobile, content, media, software, distribution, ad tech, and listing partnerships. Dynamic and effective leader with the ability to collaborate with global partners, executive leadership, and team-members alike. • Contributor at two renowned global companies (5 years at Google and 13 years at Yahoo/Verizon Media)• Experience as chief of staff/operations for senior leadership in a cross-functional environment• Consistently exceeded revenue expectations and individual/team OKR's throughout career• Selected for Verizon’s highly competitive Leading Edge Women’s Leadership Program• Recipient of multiple Yahoo! Excellence Award presented by Marissa Mayer to the top 10% performers
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Vice President, Global PartnershipsYahoo Jan 2023 - PresentSunnyvale, Ca, UsExecute Yahoo’s strategic and operational goals for Global Search Partnerships, managing over 200 global partnerships and accounting for $XB+ in gross revenue. Lead all aspects of partnerships, including partner management, operations, and budgeting and forecasting. Develop OKRs (Objectives and Key Results) with C-level executives and collaborate with partners across NAR and EMEA to identify growth opportunities, drive revenue, and oversee all B2B marketing efforts. Serve as Yahoo publisher expert by representing the company at speaking engagements and industry conferences.Key Accomplishments:✔️ Built Center of Excellence team to oversee optimization packages for search, mobile, and distribution partnerships, resulting in a 7x annual revenue growth from $36M in 2010 to over $200M+ currently. ✔️ Led quarterly business reviews with global partner managers and initiated B2B marketing efforts to optimize growth, including webinars, case studies, one-sheets, website development, etc. ✔️ Executed global go-to-market strategy for new publisher search products, working cross-functionally with internal product, engineering, marketing, legal, and operations teams.✔️ Consistently recognized and promoted for contributions to the company, holding Manager, Senior Manager, Director, and Senior Director roles before obtaining current position. -
Senior Director, Global PartnershipsVerizon Media Mar 2018 - Dec 2022New York, New York, Us -
Director, Center Of RevenueYahoo! Oct 2014 - Mar 2018Sunnyvale, Ca, Us -
Senior Manager, Global PartnershipsYahoo! Apr 2013 - Oct 2014Sunnyvale, Ca, Us -
Manager, Global PartnershipsYahoo! Jan 2010 - Mar 2013Sunnyvale, Ca, Us -
Account ManagerGoogle Feb 2004 - Jun 2009Mountain View, Ca, Us✔️ Drove and optimized paid search campaigns, providing exceptional service to a portfolio of premium Fortune 500 clients across multiple verticals, primarily focusing on technology clients.✔️ Worked with Samsung, Nokia, and AT&T to identify advertising goals and campaigns targets, resulting in increased Google ad spend quarter over quarter.✔️ Performed quantitative data analysis to develop recommendations and execute revenue growth strategies.✔️ Conducted quarterly presentations to C-level executives and clients.✔️ Created new marketing collateral using industry, marketing, and third-party research.
Lindsay Johnson Skills
Lindsay Johnson Education Details
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The University Of Texas At AustinMarketing/Management Information Systems
Frequently Asked Questions about Lindsay Johnson
What company does Lindsay Johnson work for?
Lindsay Johnson works for Yahoo
What is Lindsay Johnson's role at the current company?
Lindsay Johnson's current role is Vice President, Global Partnerships at Yahoo.
What is Lindsay Johnson's email address?
Lindsay Johnson's email address is li****@****dia.com
What is Lindsay Johnson's direct phone number?
Lindsay Johnson's direct phone number is +131043*****
What schools did Lindsay Johnson attend?
Lindsay Johnson attended The University Of Texas At Austin.
What skills is Lindsay Johnson known for?
Lindsay Johnson has skills like Sem, Web Analytics, Digital Media, Analytics, Strategy, Social Media Marketing, Advertising, Crm, Product Management, Online Marketing, Product Marketing, Integrated Marketing.
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