Founded and established business in 2023, responsibilities include but not limited to:Developed the FlowBiz Collective business line, through which providing a holistic approach to consultancy that ensures seamless integration of services.Delivering strategic consultations to small businesses to enhance performance across marketing, communications, branding, HR, operations, and event disciplines.Formulating and implementing tailored marketing strategies, significantly boosting client brand visibility and achieving measurable growth.Orchestrating comprehensive brand overhauls and communication campaigns, effectively improving client message and community engagement.Optimizing HR and operations processes, facilitating the development of high-performing teams, corporate leadership, and the improvement of internal efficiencies.Planning and managing bespoke events, ensuring alignment with client objectives and delivery of exceptional stakeholder experiences.

Strategic Planning- Leading creative agency identity rebrand, defining mission, values, and strategic company goals; strategically aligning company culture with brand essence, fostering an environment to engage employees and strengthen connections with target markets; skillfully organizing and executing strategies to ensure company culture and objectives harmonize seamlessly, yielding overall growth.Human Resources- Spearheading end-to-end HR functions including job description formulation, publication, and proactive recruitment utilizing applicant tracking systems; conducting comprehensive interviews and meticulously managing offer letter processes, while overseeing the tracking of hiring documentation; streamlining new hire onboarding process, ensuring seamless transitions for new hires and optimizing their integration into the team; conducting in-depth research to evaluate and recommend employee benefit providers, subsequently presenting insightful vendor reviews to company leadership.Operations:- Overseeing the creation of internal processes, including a comprehensive library of Standard Operating Procedures (SOPs), templates, and content-rich documents; leading the search for a new office headquarters, driving the process from inception to successful execution, and orchestrating internal logistics to optimize office functionality; crafting and implementing business plans for the establishment of a new division, seamlessly integrating new workflows and ensuring successful market entry. Marketing: Driving impactful marketing initiatives by conceiving and launching campaigns in order to expand online reach and engagement; producing engaging content for client websites and various marketing materials, conveying brand messaging effectively; reviewing and analyzing competitors and market trends, to proactively approach and identify new business opportunities and local partnerships.

Responsible for comprehensive support of five executives in the Population Health Division, duties include:Project coordination & management- Participating in strategy and objective development, mapping and implementation, , providing research, timelines, documentation and other project logistics for Employer Health strategies, comprehensive support of all departmental projects including Urgent Care, LifeWork Strategies, Imaging, Occupational Health and CoreLife entities; generating content for internal communications, developing strategies for implementation and execution for Employee Volunteer Program, managing communications for meetings and events (including subcommittee meetings and volunteer events), acting as Liaison on behalf of departments both internally/externally, researching existing programs and their logistics, structure, community involvement; participating in Community Partnership Fund Preparatory Meetings to review grant/sponsorship/partnership submissions, coordinating event attendance and correspondence for employees on behalf of governing boardFinance administration for Outpatient Services- maintaining logs of annual EMR costs and spending of different business units, departments and subsidies for future budgeting purposes, reviewing and updating provider FTE statuses monthly to ensure accurate charges and payments, properly coding, submitting and tracking vendor invoices, workflow processes and ensuring payments & reimbursements occur in a timely matter, Reconciling P-Card statements monthly for submission, updating executives and respective vendors of payment status as neededAdministrative support- including but not limiting to: overseeing contract processes, intensive calendar management, phone/email correspondence on executive’s behalf, generating executive’s expense reports and maintain proper documentation, administering meeting minutes, coordinating travel arrangements, ordering office supplies

Responsibilities: Community outreach coordination- Identifying opportunities for mutual partnerships with local organizations, including PTA/PTSA, not-for-profit, youth and adult sports programs, multi-family residences, and other associations; managing all donation and fundraiser requests and calendars for eight different restaurant locationsCatering sales engagement- generating familiarity and interest in the Coal Fire brand; introducing our catering venture to business prospects via food samples and marketing material, establishing points of contact for pricing and invoicing purposes, organizing menus and strategies for future catering endeavors; invoicing and assuring delivery and satisfactionBrand management- executing all website edits and creating content to be shared via company websites and social media channels; creating graphic designs for promotional uses such as flyers, posters, coupons, menus, banners, presentations, and brochures; directing all advertising, promoting and marketing initiatives.

Event administration- coordinating and directing all aspects of corporate events (trade shows, conventions, seminars, presentations, meetings) and travel; negotiating and administering contracts, budgeting and invoicing, on-site managementCorporate marketing- executing website operation and content management, administering email blasts and promotions, managing comprehensive brand and company representation, creating and producing all print and promotional products Sales support- scheduling/administering sales meetings, overseeing and coordinating manufacturer visits (including itineraries, hotel accommodations, client presentations, welcome gifts, in-house training), serving as administrator of all internal and external points of contact for organization, formulating systems to organize all project documents within company server Financial management- overseeing company-wide expenses and co-op requests/approvals, generating weekly and monthly accounts receivable reports, maintaining up-to-date project bid list, generating official sales and disclosure log to determine company revenue/commissions, administering accounts receivable calls to clients to render payment

Operations administration- presenting sales numbers and reports to franchise on weekly/monthly basis, executing payroll weekly, updating client files via all EFT renewal and cancellation requests, employee management (hiring/firing, training, scheduling) maintaining company records (client agreements, vendor contracts, device upkeep), managing tax and bill paymentsSales coordination- speaking to and educating clients on all products and services offered, tracking pay and commission for employees, creating promotional opportunities to increase store revenue, generating upsell opportunities, placing product orders as needed (merchandise, office supplies, salon materials), managing merchandise inventoryEnsuring optimal guest experience- maintaining a clean and professional salon, managing customer concerns and suggestions, coordinating guest satisfaction assurance via employee training, maintaining tanning bed and bulb maintenance, creating staff weekly schedule, enhancing staff product and service knowledge

Conducting needs-analysis for clients pertaining to event management: planning/coordinating events, researching trends, promotional outreach to encourage sponsorship involvement and local community participation, managing all media relations opportunities, acting as liaison between event and clients regarding sign-ups, questions, etc.Enhancing online marketing representation for clients: creating and managing web content (website, blogs, social media, etc.), in-depth analysis of keywords and copy pertaining to businesses, increasing brand awareness, implementing SEO tactics for better positioning on Search Engine Result Pages, etc.Creating and maintaining Suzy Blacks brand- via website, blog, and social media management.

Daily campaign management of advertising book in excess of $1M annually; monitoring performance, building & adjusting campaign parameters to assure proper execution, monitoring proper billing/spending of all accounts, reporting campaign result to management and clients, determining performance results and making further budget/product recommendationsEnhancing team online presence; managing social media pages, blog writing/posting, SEO managementAdministrative support; creating proposals for new accounts, generating monthly reports, updating pipeline opportunities and sales via CRM software, ensuring client retention/contract renewals, assisting on sales calls/meetings to acquire new business, organization and technical support for IMC (direct supervisor)

Comprehensive support to upper management; coordinating schedules/travel arrangements, recording meeting notes, assisting with projects on an as-needed basisCommunicating with clients daily pertaining to mutual accountsDownloading, posting and reconciling payments ; inputting new accounts from major clientsAdministrative support and office operation management; answering and directing phone calls/emails; Managing inventory and office supplies, exporting and importing office/legal documentsManaging new accounts; noting account bankruptcies, validation requests, and credit reportingOrganizing company events (luncheons, holiday parties, etc.)

Settlement/Walk-through scheduling with builder, buyer, title company and warranty companyAdministrative support; contract distribution logging, managing inventory/office supplies, exporting/importing of parcelsTouring potential homebuyers, offering community information; maintaining model homesLogging contracts with status updates via online company portal

Creating strategic advertising proposals; presenting station material to clients; writing commercial scriptsIdentifying and maintaining client relationshipsCreating new business through cold calling and/or prospecting

Promoting station events; Board operating; Recording segments; Loading commercial spots Researching sports material and discussion for The Mark Viviano Show Field reporting; Writing/recording sports updates; Recording voice over for commercial spots