Lindsay Li-Smith Email & Phone Number

As a Product Manager, my goal is to transform outdated systems and offline processes into excellent user experiences on VA.gov through coordinated efforts across Research, Design and Engineering, and with guidance from VA stakeholders.Major Accomplishments:• In the very first year, established a new and well-coordinated team that worked together to complete 5 user studies and release 2 Veteran-facing products, with a third product actively being developed.• Traffic to our first product, while only discoverable via search, surpassed that of top navigation links on VA.gov within 3 months of release, demonstrating incredible value to users.• Received company-wide recognition from VA stakeholders 4 times in the first year, including 2 endorsements directly from VA’s Deputy CTO.

Oakland, California, United States

At Broadly, a rapidly growing startup providing SaaS solutions to the SMB market, I held a hybrid role. As a UX Researcher, I owned the research portion of the development process and as a Product Manager, I collaborated directly with the CEO to prioritize the Product roadmap and drive initiatives across Design, Engineering and Integrations.Major Accomplishments:• Implemented Scrum practices including 2-week sprints and related ceremonies (planning, demo, retro, standup), improving team planning and execution.• Defined 3-4 success metrics for each core feature to track customer adoption, usage and perceived value, enabling the business to make data-driven decisions.• Established a “go to market” training plan and release process for new features, partnering with Marketing, Sales, Business Development and Customer Success to launch new features with unified training, messaging and positioning.• Defined the impact and severity of issues to determine their priority and effectively balance bug fixes and performance improvements with new feature development.• Developed an official “beta” stage, partnering with 5-10 engaged customers to capture early feedback and maximize usability prior to a new feature launch.• Analyzed customer feedback and needs on a quarterly basis to prioritize highly requested features, resulting in an increase of our customer retention to a total of 98%.• Created and maintained an internal library of product specifications for internal reference, cross-team training, and as a foundation for customer-facing support articles.

Oakland, California, United States

As a Senior CSM, I held a dual role: I introduced user research to the development process while simultaneously managing my book of 250+ SMB clients. Major Accomplishments:• Established the importance of prioritizing UX research and design, for a more efficient and impactful development process.• Introduced usability tests as a necessary step in new feature development.• Developed a customer feedback loop, to identify and address pain points. • Defined content and best practices for a support center, enabling the Success team to focus on strategic discussions.Performance Award:• Star of the Quarter, Q1 2019 (Board Recognition) for owning the rollout of Broadly Payments, which involved documentation, internal training, product marketing and customer adoption.

Oakland, California, United States

As a CSM, I managed 250+ SMB clients throughout the entire post-sale process, from onboarding and implementation, to billing and technical questions. Performance Awards:• Most Outbound Success Calls, Q4 2017 (Company Record)• Most Customers Onboarded, Q4 2017• Most Customers Actively Using Broadly, Q1 2018• Most Positive Online Reviews from Customers, Q2 2018 (Company Record)• Most Customers Retained, Q2 2018 (Company Record)

San Francisco, Ca

Providing Key Education & Technology Accounts with marketing solutions that span from print & digital display to email marketing, social media marketing, SEO/SEM, and native content. Major Accomplishment:• Surpassed goals in the first quarter - 300% digital and 220% overall (print+digital).

San Francisco, Ca

The Strategic AM role blends inside sales and campaign management for National Accounts, in addition to client support and campaign management for up to ten Key Account Executives.Major Accomplishments:• Recognized as Sales Support Superstar in the first three months of employment.• Appointed Team Lead within one year of employment.• Redefined the AM role & implemented best practices via a company-wide AM training. • Established shared resources (email, data, documentation) to streamline communication, maximize visibility and align on processes.

San Francisco, Ca

Toastmasters is designed to enhance communication & drive leadership through prepared & impromptu public speaking. As VP of PR, I engaged guests, recruited members and fostered media partnerships. As VP of Membership, I encouraged member participation & fostered mentor-mentee partnerships within the club.Major Accomplishments:• Recruited 5 new members/month, growing the club to its largest size to date.• Designed the club website to reflect the club’s brand & mission statement.Awards: • Competent Communicator (10-step prepared speech program)• Competent Leader (10-step mentorship program)

San Francisco, Ca

The Cloud Operations Engineering team is transforming Autodesk's desktop products to subscription-based cloud services. I played a pivotal role in hardening Autodesk's cloud security, defining KPIs and implementing an agile/scrum methodology to our IaaS, PaaS, SaaS and Security teams. Major Accomplishments:• Recruited speakers, organized and managed industry meetup events.• Designed & deployed weekly metrics & program updates, consumed at the executive level (VPs & Above).• Increased the efficiency of onboarding by 80% (10 days reduced down to 2 days).• Introduced automation via ServiceNow to eliminate operational tasks.• Developed and maintained a knowledge library via Microsoft SharePoint.• Implemented cloud security policies to reduce the risk of a security breach.

Hercules, Ca

The Environmental Fate team explores how chemicals break down in a any given environment, via radioisotopic chemistry.Major Accomplishments:• Designed automated spreadsheets to eliminate human error, optimize data analysis and increase the overall efficiency of data processing & interpretation (VBA within Microsoft Excel). • Led teams of 5+ chemists to ensure experimental setup, analysis, and reporting was completed on time and within the allocated budget.• Implemented two new techniques (aerobic & anaerobic) to better simulate aquatic environments.• Worked closely with QA to pass audits and ensure data accuracy.

San Francisco, Ca

JUST has severed ties with the egg industry and replaced egg-based products with a healthier, more sustainable and affordable alternative: the plant-based egg. Major Accomplishments:• Discovered the key ingredient and manufacturing technique for shelf stability.• Creatively designed lab equipment and analytical methods using common hardware and household machinery. • Designed experimental techniques for identifying proteins and visualizing the % of starch in a given substance.

Davis, Ca

Davis, Ca

Bachelor Of Science - Bs, Food Science And Technology

User Experience (Ux) Design

This program covers user-centered design principles, interactive design techniques for multiple interfaces, prototyping software, content.