SOCIAL MEDIA MANAGER • Designed and photographed nursery set designs for use on all social media platforms, with emphasis on Instagram for @bratt_decor• Curated User Generated Content for social media posts, #brattpack, and #realbrattnursery campaigns• Increased IG followers from 20K to 54K over 9 month period using paid and organic methods• Formulated A/B ad testing via Power Editor to maximize campaign dollars spent • Analyzed and integrated Google Analytics research to refine targeted marketing audience• Planned and scheduled content and copy for Instagram posts via Hootsuite PRINT & WEBSITE COMMUNICATIONS COORDINATOR• Photographed detailed product shots for use on sales website• Edited photos for imperfections, color balancing, size, and formatting using Adobe Photoshop• Collaborated with the Art Director to proof multiple catalogs and brochures for design, accuracy, and copy editing • Monitored and communicated daily website functionality, design, payment and technical issues to web designer to improve user experience • Created product codes, descriptions, images, and monitored inventory on over 100 products on retail sites VP BUSINESS OPERATIONS • Managed up to 15 employees within 6 department company • Identified inefficiencies in all departments and developed new protocol and departmental handbooks to optimize procedures and reduce cost• Managed all company insurance policies including health, dental (including HSA & HRA accounts), business liability, long and short term disability, and workers compHUMAN RESOURCES & BOOKKEEPING MANAGER• Processed bi-weekly payroll for up to 15 employees, including funding of employee 401K accounts• Managed all financials for company with up to $4 Million in sales annually• Filed MD Sales & Use tax, personal property taxes, Canadian GST/HST Taxes, MD and Federal Business taxes • Managed the accurate and timely processing and payment of up to $300K worth of invoices per month