Lindsay Monal Email & Phone Number

New York, Ny, Us

- As a Project Manager, successfully oversaw the production and launch of 5 new Yoga Teacher Trainings and 16 new workshops, managing deadlines for the entire team and ensuring a seamless launch process.- In 20 months of employment as Director, the company saw an 87% increase in revenue, demonstrating a successful and impactful leadership.- Built out a company-wide project management workflow in Asana, resulting in a more organized and efficient team.- Created processes for publishing workshops and managing relationships with content creators, resulting in a streamlined and effective workshop launch process.- Onboarded affiliates and worked with influencers to help grow our Instagram reach by 2200%, driving an increase of 19,000 new Instagram followers and 21,000 new Facebook page subscribers.- Directed, filmed, and edited Instagram reels, including a viral reel with 14.5 million views and over 200,000 likes.- Managed and created the email sales funnel process, working closely with the Brand Director and copywriters to streamline the process and increase conversion rates.

Yoga, Meditation, and Pranayama Lead Teacher Trainer

- Member of “elite squad” of employees promoted to create entirely new Gympass product when gyms closed in March 2020, in our first year scaling the project from nothing to boasting more than 2 million active users - Manage relationships with wish-list Partner Apps including Calm, Lifesum, Fabulous, and Strava in order to increase their brand awareness via PR, events, client activations, prospect webinars, and online channels - Collaborate with the marketing and commercial teams to develop strategic content and copy for push notifications, blogs, email campaigns, website updates, product announcements and partner launches

- In one year, coordinated and traveled to 45 client events in 15 states and signed ~20,000 new users- Serve as the main point of contact for organizing, planning, and executing end-to-end on site and virtual client activations. Collaborate with Client Success, HR Contacts, Brand Ambassadors, and Gym Partners to deliver events that engage users, demonstrate Gympass’ unique value, and drive sign ups and enrollments.- Quickly produce and present eye-catching promotional materials, presentations, digital assets, and newsletter content to effectively and professionally educate potential users, and drive membership sales.- Analyze feedback to continually improve activation processes and procedures. Develop a complete relaunch strategy and playbook offering 7 new interactive activation activities, best practices, targets and assessments.- Led creative wellness workshop for NY office which led to Gympass’ first write up in the New York Times.

Brooklyn, Ny

Greater New York City Area

Greater New York City Area

New York, New York, United States

Panelist at the Youth Mental Wellbeing Conference for Successful Implementation of the United Nation's Sustainable Development Goals

Clifton, New Jersey

- Updated and managed social media pages, including weekly posts and updates on all of the company’s events, programs, fundraisers, farms and gardens- Analyzed marketing objectives and developed instructional guide for future employees use- Created schedule for distributing marketing materials through Constant Contact to increase email efficiency- Ran weekly horticultural therapy program at women's rehabilitation center- Secured 20 sponsorships from local businesses in support of the Annual Fall Fundraiser- Managed customer, volunteer, and donor contact lists through Gift Works software for non-profit organization

Bachelor Of Science - Bs, Double Major: Marketing & Environmental Sustainability, Cum Laude

Activities and Societies: Alpha Kappa Psi, Prefall Program Coordinator, Environmental Club, Club Sailing Team, and Welch Mentor Minor.

Study Abroad Student

Semester long Study Abroad program in the Trastevere quarter, the historic artists’ district along the Tiber River. While living in Rome.