Business Development• Lead Engagement representative on 15 - 20 pitches per year with a 68% conversion rate• Expanded efforts into Health, Wellness, Retail and Hospitality sectors to secure 5 target accounts and create new revenue channels • Co-authored WO’s approach to research & measurement, creating a playbook and accompanying slideware to sell-in newly developing capabilities at pitch stage • Secured new business opportunities by tapping into my network of partner agencies and vendorsAccount Management + Organic Sales Development• Managed the largest grossing revenue account in WO-US history and secured the largest organic growth win for a client’s launch, activation and rollout; growing the initial $2.65M pitch and win to over $15M within 9 months • Concepted and sold intermediary workstreams to keep a key client engaged with WO during their acquisition period, positioning WO as the post-acquisition AOR • Grew all accounts during the initial project, at a minimum doubling the initial investment across all accounts and growing 2 accounts from single projects into WO pillar clientsInternal Staff Management + Development• Co-created an Engagement playbook; Provided agency training sessions and onboarded new hires in the new Engagement Methodology• Revamped the Engagement team responsibilities across roles, creating clarity on career trajectory and a measured approach for evaluation and coaching Coaching and Mentoring• OmniWomen: Trained and served as a mentor for female/female identifying employees across the Omnicom network of agencies to develop cross-agency talent• Wolff Olins: Coached 3 members of the Engagement Team, one of whom was promoted within their first year at WO; At the request of colleagues, across communities and levels, served as a mentor for 6 personnel to assist in tackling professional and personal challengesKey accounts included: Benefit Cosmetics, Dick's Sporting Goods, Freshfields, Johnson & Johnson, and The Inkey List

Executive Team Lead and Head of the New York office for the Chicago-based agency post-merger with Carbone Smolan Agency.• Seamlessly transitioned 12 active Carbone Smolan Agency accounts to 50,000feet, growing all accounts with organic sales within the first 3 months post-merger• Operated as the engagement lead for company business development efforts as the bridge between Carbone Smolan Agency and 50,000feet• Led the global client roster (27+ accounts active at all times) and 12+ personal accounts• Managed the client services department (8+ full-time reports), including the hiring, training, development, mentoring and retention of team members Key accounts included: Akerman, BluePearl, Citadel / Citadel Securities, Cravath, Swaine & Moore, Enfusion, Etain, Grace Management, Kramer Levin, Lincoln Financial Group, Northwest Health, Pillsbury Winthrop Shaw Pittman, PURE Insurance, Queensboro FC, Richard Meier Partners, Seyfarth Shaw, Signature Theatre, The Rockefeller Foundation, Thibaut, and TPG

Recruited to reinvent the agency client services practice and to develop the team to support the new agency approach; Prepared the company for acquisition after CSA partners abruptly decided to exit the agency by the end of 2019. • Served as acting Chief Operations Officer under agency lead, reinventing the historical resourcing and financial reporting structures• Prepared the agency for potential merger/acquisition, by multiple entities, including terms negotiations, company valuations and analyses, employee and vendor terminations and client transition communications • Managed the client services department and global client roster (12+ accounts active at all times)• Operated as the engagement lead for all new-business efforts and active relationshipsOn the January 1, 2020 strategic alliance with 50,000feet:“We are excited to announce the next evolution of the Carbone Smolan Agency. As of January 1, we have entered into a strategic alliance with the Chicago-based firm 50,000feet (“50k”). We have joined forces in New York to offer the best in brand experience by delivering insightful strategy, content development, design, and digital activation.‘This alliance with CSA is ideally timed, as a growing percentage of our client base is in New York,’ said Jim Misener, 50k’s President. ‘This venture is a great fit across the spectrum of account types, services, quality of work, breadth of experience, reputation, and culture.’With 50k’s twenty-year legacy of winning top accounts in the US, coupled with the four decades CSA has collaborated with global brands, the alliance is a clear benefit for our current and future clients. We are delighted to have found a top-tier group to leverage CSA’s reputation, team, and portfolio as they explore new ways to create opportunities through the lens of 50k.”

Served as Executive Leadership Team Lead and Director of Operations and Client Management at InterbrandHealth.• Client Focused: As the engagement lead and day-to-day Client Manager, I grew four of our smallest clients into our top active relationships, representing over 45% of yearly revenue • Growth Driven: While leading client services, I turned Organic Business Growth into a reliable revenue stream and introduced new methods to chart net-profit instead of gross-revenue, allowing us to improve earnings through agency partnerships and subcontracts; After joining the New Business team to manage pitches and preview our relationship strategy, IBH reduced pitch loss to less than 22%• Retention Minded: I built trusted client development teams by focusing on my staff’s personal growth and professional development; I significantly reduced the turnover rate of my department and initiated transitioning valued team members into other roles when growth prospects diminished or when career interests expanded• Results Oriented: I was responsible for driving the creative and strategic excellence of interdisciplinary teams while meeting agency forecasting and profitability expectations; I effectively built complex long-term partnership models to ensure agency profitability

Promoted to the Executive Leadership Team and the Head of the Client Services practice at InterbrandHealth.• Owned the client roster for all active engagements and organic business sales• Managed the Client Services department, including 7+ full-time MBA level direct reports and 2-7 contractors• Reinvented and standardized the organic business processes for scoping, tracking and growing engagements; Defined and implemented strategic organic client growth plans across all accounts• Served as the client management lead for new business efforts and for the top four active relationships; Grew Kaiser Permanente, Otsuka, Medtronic and Mediware partnerships from single scope “deliverables” based projects to multi-year partnerships focused on continued brand strategy; Grew businesses, across multiple companies in TPG’s investment portfolio, and helped to win the parent company rebranding initiative as our agency’s first non-health client win

Recruited to establish the Client Management department at the only full-service global branding consultancy with an exclusive focus on health care.• Led multiple global accounts, with 5MM+ yearly budgets and 15+ simultaneous projects, across business and creative objectives• Managed C-Suite and Executive Team relationships and provided counsel with a focus on bespoke processes and fostering long-term strategic engagement• Developed, coached and guided a team of five client managers on performance, objectives and target-setting; Managed cross-department teams across projects and disciplines• Partnered with new business to develop offerings and initiate business relationships; Contributed to organic growth by identifying market trends and forecasting needs for existing clients

Client services and relationship lead for domestic & international accounts at award winning branding firm. Sample Accounts include Big Heart Pet Brands, Del Monte, Chobani, American Kennel Club, Rite Aid, Winn Dixie, Asics, Benjamin Moore, Spot Canine Club, AVA, Saks 5th Avenue, Saks Off Fifth, and Organic Avenue. • Managed 10-15 accounts yearly on Corporate Branding / Strategy, Retail Design, and Packaging initiatives• Account sizes ranged from small initiatives (250k) to large rollouts (>1.5MM) and ongoing retainers• Lead strategic direction and managed internal strategy, design, environments and production teams to ensure brand / design integrity within time and budget constraints; approximately $2MM in new business and continuations for 2 consecutive years• Managed day-to-day relationships with clients & their executive teams. Single Point of Contact between Agency and Brand• Cultivated new business and pitched strategic moves for existing clients to strengthen brand presence and client connections • Created, controlled and owned proposals, invoices, contracts, timelines, and P & L for all accounts

Client services and relationship lead for domestic and international accounts at award winning branding firm. Key accounts include Asics, Chobani, Rite Aid, Winn Dixie, Office Depot, MOL Group (MOL / Slovnaft / Lukoil), Big Heart Pet Brands, Benjamin Moore, Del Monte, Lord & Taylor, Saks 5th Avenue, Saks Off 5th, The Pantry / Kangaroo Express, Western Union, La Quinta, Hair Cuttery, American Kennel Club, Petro Canada / SunCor, Organic Avenue, Al-Nahdi, Copec, Primax, Park’N Fly and Rustan’s.• Led strategic direction and managed internal retail, strategy, design and production teams to ensure client deliverables, within time and budget constraints, while ensuring design integrity• Managed day-to-day relationships with executive teams and clients• Cultivated new business and pitched strategic moves for existing clients to strengthen brand presence and client connections• Created, controlled and owned proposals, invoices, contracts, timelines, and P & L for all accounts

• Concepted and directed residential and commercial design projects, balancing 3 to 12 short-turnaround projects alongside 2 to 6 longer, more complex projects
• Collaborated with clients on style and selections; Acted as client liaison and purchasing agent with contractors, subcontractors, vendors, artists and fabricators and negotiating final contracts and costs
• As Project Manager, assembled, supervised and managed relationships with multiple teams, ranging from 3 to 27 people
• Developed new business initiatives and sourced new projects to grow company client base; Attended Markets & Trade Events as company spokesperson

American Express & TD Bank Production Designer• Concepted and styled commercial still & video shoot sets for mass market advertising campaigns and marketing collateral • Collaborated with agency creative teams on production design and scope to support brand development• Managed rigid production schedules and budgets for 5+ person film & video crews working concurrent on the campaignWeight Watchers, Lucky Brand, Kipling & Vans Art Director• Provided creative vision, art direction and styling for e-commerce projects• Collaborated with client and agency creative department to define on-brand styling guidelines for continuity in following seasons• Concepted creative concepts to evolve brand visuals• Defined & managed shoot schedule for e-commerce initiatives, ensuring multiple shots / style combinations of current delivery and strict adherence to production schedule, reducing studio time by 14%Exclusive Resorts & Blue Chair Creative Director • Led design for the creative development of large multimedia and print projects and defined and executed style-guidelines specific to location and marketing objectives• Recruited, trained, supervised and provided art direction for a creative department of 2 to 7 set designers / fabricators• Created and managed production schedules and budgets for international & domestic shoots and teams of 11 to 23 production artists

• Designed and produced advertising campaigns and marketing collateral for publishing vendors to develop business and increase regional brand recognition and visibility; Produced and art directed photo shoots for company designs featured in leading fine living, culture and design publications
• Sourced talent and collaborated with contractors, sub-contractors, artists and fabricators as per project requirements
• Oversaw the firm’s market and trend research initiative and managed relationship with vendors, manufacturers and sales representatives to source new product lines and manage libraries
• Managed studio retail division purchasing and bookkeeping; Concepted merchandising plans for studio retail division, by quarter, to increase profits and merchandise turnaround

Wholesale:• Destination Showroom • Dream Showroom • 810 Showroom Retail Management:• Meridian Vineyards Wine Market • BCBG / Max Azria Retail Merchandising / Sales: • Anthropologie• Perossi• Max Studio • White House / Black Market • Banana Republic

Revamped and revitalized retail & online marketing presence and led campaign to launch Kerrigan clothing line.• Concepted the branding of the Kerrigan line logo and imagery for the 2008 launch; initiated the brand social media presence including social identity development and audience management • Produced and photographed e-commerce imagery; Produced Fall 2008 fashion show to garner PR attention for new brand• Streamlined inventory operations in retail & e-commerce purchasing and warehousing to ensure faster product turnaround • Created purchasing guidelines, tailored specifically for diverse retail and e-commerce clientele, successfully increasing flagship location traffic / sales and e-commerce sales by 19% in the first month after launch

Coordinated the creation of U.S. Market HR internal search engine that retained the identity and significance of the Chanel brand for applicant UX and reduced the time for HR Generalists to scout a proper candidate by an average of 4 minutes per applicant.• Managed project from inception through launch and led, motivated and inspired a 16-person team, including internal CS, IT, HR and Legal Departments and outside HRIS vendors, to design and implement a US careers website under tight deadlines and a firm budget• Ensured company EEO and OFCCP compliance by the creation of a system to maintain applicant flow and recruitment databases• Directed and executed customized HRIS Administrator pages for Chanel HR teams by department• Negotiated / re-negotiated contracts with mandated external posting boards, reducing HR department costs by 27%

Editorial position with national beauty / fashion / lifestyle magazine, including research, writing and photo / event production.
• Produced photo shoots from inception through ROI, including sourcing and securing talent & crew and managing budget, invoices, contracts and permits
• Researched and wrote for Beauty Directory, Beauty Reporter and for Allure FOB / Feature articles
• Created and managed internal photography archive; Photographed talent for fashion files and items for Allure articles

Still Photography: Los Angeles, CA July 2002 • Photographed production stills for Screen Actors Guild (SAG) experimental short film entitled Luna Rising Los Angeles, CA May 2002 • Photographed CMI / Focen launch of Twenty One magazine and Music Through the Years TV series debut Los Angeles, CA April 2002 • Photographed film stills for Major League Productions pilot entitled Flying Coach Los Angeles, CA March 2002 • Photographed production stills for the Hollywood Shorts Production entitled Waiting for Ronald Film: Research Assistant Mutual Films - Hollywood, CA December 2002 - March 2003 •Edited and summarized script submissions •Researched images and film stills for completed and upcoming projects Camera Department Assistant Los Angeles, CA June 2002 • Camera assistant on feature film entitled Hunting of Man Director of Photography Los Angeles, CA / Puerto Vallarta, Mexico March 2002 - May 2002 • Location scouting, pre-production work, and principal photography on digital short Film, entitled Casa Iguana