As a results-driven marketing executive with nearly two decades of experience in marketing and business development, I have developed a passion for building successful brands through the effective use of technology. My expertise includes traditional and digital marketing strategy, MarTech stack analysis and implementation, Salesforce/CRM administration, marketing automation, corporate branding and communications, lead generation, website development and search engine optimization, and account management.Currently, I serve as Director of Marketing at Dorner by Columbus McKinnon. In this leadership position, I strategically develop and oversee all marketing initiatives, including the execution of digital and traditional marketing programs and technology.My passion for technology is evident in my experience with Salesforce CRM, Pardot Marketing Automation, Brightedge SEO Certified, WordPress CMS, Zapier, Lead Forensics, LeadFeeder, ZoomInfo, ZoomInfo Engage, SmartSheet, Adobe Creative Suite, Canva, G-Suite/Analytics, Jotform, and other tools. I am always seeking to expand my knowledge and stay up-to-date with the latest advancements in marketing technology.As a co-founder of Pharm to Tables charitable organization and a marketing committee member of United Way, I am committed to making a positive impact in my community. I bring this same level of dedication to my work, striving to create marketing strategies that not only drive business growth but improve the surrounding communities and the lives of the people we employ and interact with on a daily basis.