Lindsey Newcomb Email & Phone Number

Waterloo, Iowa

WHO IS AHT?Advanced Heat Treat Corp. (AHT) is a recognized leader in providing heat treat services and superior metallurgical solutions to manufacturers across the globe. Our UltraGlow® family of processes includes plasma ion nitriding, ferritic nitrocarburizing (FNC), gas nitriding, UltraOx®, through hardening, carburizing, carbonitriding, induction hardening, cryogenic treatment and many more.WHAT I DO: I manage marketing for our four locations (Michigan, Alabama, and two in… Show more WHO IS AHT?Advanced Heat Treat Corp. (AHT) is a recognized leader in providing heat treat services and superior metallurgical solutions to manufacturers across the globe. Our UltraGlow® family of processes includes plasma ion nitriding, ferritic nitrocarburizing (FNC), gas nitriding, UltraOx®, through hardening, carburizing, carbonitriding, induction hardening, cryogenic treatment and many more.WHAT I DO: I manage marketing for our four locations (Michigan, Alabama, and two in Iowa) including, but not limited to: press releases, email marketing, AdWords, video, social media, website management, content creation, graphic design, branding, internal communication, direct mail, events, webinars, etc.AWARDS/RECOGNITION RECEIVED DURING EMPLOYMENT:- Waterloo-Cedar Falls Courier 20 under 40 (2020)- Heat Treat Today's 40 under 40 (2021)- Panel Speaker at the 10th Annual Cedar Valley Manufacturing Conference (2020)- Interviewed by the Wall Street Journal (2022) Show less

Cedar Falls, Iowa

After corporate-wide restructuring at CBE Companies in September 2017, my previous role (Manager of Marketing at LocateSmarter) was absorbed into a new role. In this expanded position, I continued my previous duties at LocateSmarter while also overseeing corporate marketing and communications with locations in Iowa, Texas, Philippines & more.

Cedar Falls, Iowa

WHAT IS LOCATESMARTER?(Jargon-free description) LocateSmarter, a subsidiary of CBE Companies, is a data company specializing in providing consumer information for the purpose of collecting a debt. For example, if a company is trying to contact a consumer for payment, but doesn’t have a correct phone number or address – they come to us. For efficiency and compliance reasons, a company might need to know whether or not a person is deceased or bankrupt, again, they come to us. Our services… Show more WHAT IS LOCATESMARTER?(Jargon-free description) LocateSmarter, a subsidiary of CBE Companies, is a data company specializing in providing consumer information for the purpose of collecting a debt. For example, if a company is trying to contact a consumer for payment, but doesn’t have a correct phone number or address – they come to us. For efficiency and compliance reasons, a company might need to know whether or not a person is deceased or bankrupt, again, they come to us. Our services ensure the company has the correct information for a consumer; our services also protect consumers from receiving unintended communication (wrong numbers, other people’s mail, etc.)WHAT DO I DO? I was hired in 2014 and helped to take the fast-moving start-up company to market only months later. As the first and, at times, the only dedicated marketing resource, I built the LocateSmarter brand from the ground up. Responsible for both strategy and execution, I have been involved in every aspect of marketing at LocateSmarter including, but not limited to: product launches, tradeshow coordination, press releases, website management, advertising, social media, direct mail, email, marketing automation and analytics. MANAGEMENT EXPERIENCEIn the 4+ years working for LocateSmarter, I have had six direct reports consisting of graphic designers, content writers and interns. I have also worked very closely with other departments including Sales, IT and Operations. *** LocateSmarter is a subsidiary of CBE Companies. Show less

Waterloo, Iowa Area

Isle Casino Hotel Waterloo is one of 15 properties owned by Isle of Capri Casinos. The specific casino where I worked offered 1,000 slots, three restaurants, a 195-room hotel and more. We had a very aggressive direct mail program with complex segmentation and offers. My Direct Marketing Manager position was created by combining two pre-existing management roles into one - direct mail and digital marketing. As Direct Marketing Manager, I worked with various departments to create… Show more Isle Casino Hotel Waterloo is one of 15 properties owned by Isle of Capri Casinos. The specific casino where I worked offered 1,000 slots, three restaurants, a 195-room hotel and more. We had a very aggressive direct mail program with complex segmentation and offers. My Direct Marketing Manager position was created by combining two pre-existing management roles into one - direct mail and digital marketing. As Direct Marketing Manager, I worked with various departments to create marketing campaigns that would increase revenue in those outlets and for the overall company. (See Digital Marketing Manager for a summary of that position.) Show less

Waterloo, Iowa Area

As Digital Marketing & Entertainment Manager, I oversaw all aspects of our entertainment (concerts, shows, etc.) and digital marketing including strategy, execution and advertising. During my time, I focused heavily on using social media and email marketing as a way to drive additional revenue. The success of our social media campaigns gained the attention of local and regional organizations and I was consequently invited to present at several social media conferences. I worked very closely… Show more As Digital Marketing & Entertainment Manager, I oversaw all aspects of our entertainment (concerts, shows, etc.) and digital marketing including strategy, execution and advertising. During my time, I focused heavily on using social media and email marketing as a way to drive additional revenue. The success of our social media campaigns gained the attention of local and regional organizations and I was consequently invited to present at several social media conferences. I worked very closely with a content management system (CMS) for the website, customer relations management (CRM) for analytics and segmentation and social media automation tools. During my time, I also helped launch the Isle's first search engine marketing (SEM) campaign and assisted in the rebuild of our company website with a focus of increasing search engine optimization (SEO). Show less

Waterloo, Iowa Area

I was entrusted with 400+ customers from our most profitable business segment. Through relationship-building and superior customer service, I consistently met and exceeded sales goals, quotas, and added to our company's overall financial success.

Waterloo, Iowa Area

In this position, I worked closely with our casino's CRM, helped execute events, assisted with telemarketing and provided support to Casino Hosts and Marketing Managers, as needed. I was promoted within five months.

Bachelor Of Arts (B.A.), Communications And Public Relations, 3.75

Associate Of Arts (A.A.), General Studies, 3.87