Lindsey Pepper Email & Phone Number

Denver, Pennsylvania Area

Supports and optimizes customer and marketing programs, assists in the development and maintenance of all customer-facing digital strategy efforts, and has primary responsibility related to: - Website Administration: Develop and maintain all content associated with www.ugi.com WordPress site, supporting all departments across the organization. Ensure the prevailing version of Web Content Accessibility Guidelines are followed and optimize content for search engine optimization (SEO).- Digital Strategy Testing & Support: Actively participate in the coordination, validation and testing for any assigned digital strategy initiatives to ensure accuracy of functionality and optimization of experience, as well as ADA/WCAG compliance. Initiatives include new web pages, features, and apps.- Salesforce Marketing Cloud Administration: Manage all marketing automation, email marketing and SMS/text campaigns in support of Growth Marketing, Sales/New Customer Acquisition, Customer Success, Energy Efficiency/Conservation and Outreach/Assistance Programs departments including independent content creation, copywriting, database management and measurement of campaigns.- Digital Analytics and Reporting: Measure and analyze online activity each month or for specific campaigns, including website visits, online forms, traffic sources, etc. with Google Analytics 4, Looker Studio and Tag Manager.- Digital Advertising: Manage and coordinate Facebook, Google, and Microsoft Advertising for Energy Efficiency and Conservation Programs and Growth Marketing.

Reading, Pennsylvania Area

- Handle all types of incoming customer phone calls, including natural gas and electric emergencies.

- Write blogs about assigned topics, some requiring prior research- Other assigned tasks when help is needed

Multiple Locations

Performs various Managerial Front Store floor tasks including counting drawers, as well as cashiering and working in the photo lab. Goes above and beyond to keep customers happy.

Reading, Pennsylvania Area

Wrote a large variety of Facebook and Twitter posts for assigned topics and scheduled them into Hootsuite and wrote blogs for assigned topics and published into WordPressWrote two articles to be published in Home Builders Association magazine and one article in My UGI Business newsletterWrote short email invoices and did Excel clean-up work for Marketing DepartmentScheduled all work into company’s BrightPod online media calendar Participated in weekly meetings to discuss campaigns, contests/sweepstakes, and marketing strategy involving social media

Reading, Pennsylvania Area

See description for 2014-15 internship.