Develop and execute strategic go-to-market plan for a patented nanotechnology with applications in luxury, mass consumer, and industrial product.

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Responsible for the transformation of a local hospitality brand into a national, multichannel CPG business. Featured in Good Morning America, CBS, Food & Wine, The Strategist and Martha Stewart Living. www.westbourne.com - Own P&L, budget, cash flow and spend across all business functions. Directly oversee all operational, financial, sales and growth marketing functions. Responsible for all day to day business operations.- Launched a brick-and-mortar brand into DTC and wholesale channels, including a new ecommerce website and subscription program, a network of specialty retail accounts, and key accounts in grocery, hospitality and travel.- Transitioned from ad-hoc in-house production to a scalable outsourced premium supplier network to support brand, channel and category expansion. Built supplier relationships throughout the value chain to support an aggressive multi-category assortment including granolas, snack mixes, popcorns, spice blends, sauces and powder mixes. Sourced and onboarded a 3PL. Manage compliance standards.- Capitalize on existing founder and sustainability credentials to launch marketing campaigns across digital and physical channels for customer acquisition and retention.- Improved fully loaded margin 300% while increasing product quality by spearheading a complex reorganization of labor, facilities, packaging, and production needs and increasing quality and compliance requirements. Reduced overhead by 34% to prepare for investments in sales and marketing.- Reorganized the financial, legal and human resources structure of the business to support the new CPG model and prepare for growth.- Lead product development efforts, harnessing the business’ culinary expertise with operational advantages to create a strategic product roadmap with multiple customer entry points.- Partner with cutting edge packaging suppliers to develop new and more sustainable materials including compostable resins, labeling, corrugate and glass resources.

Responsible for channel and regional expansion of a sustainable women’s fashion brand with an innovative on demand manufacturing platform. Featured in Fortune, Fast Company, The Financial Times, The New York Times, The Wall Street Journal, and over 100 other publications worldwide. www.mishanonoo.com- Managed and controlled P&L, balance sheets, cash flow, forecasting, budgeting and spend across all business functions. Managed legal, HR, payroll, policies, and all day-to-day business operations.- Grew revenue 2.5x in the first year through strategic partnerships, press relationships, conversion optimization, improved product quality, and pop up retail stores. - Simultaneously improved margin 50% by negotiating with suppliers, introducing cost visibility and discipline in design and development, standardizing pricing practices, introducing product bundles, and streamlining shipping. Reduced returns rate by 50%.- Opened and managed a subsidiary business in the UK, resulting in 5x revenue growth in that market.- Recruited and managed all staff, including Design, Marketing, Production, Operations and Retail. Managed all external vendors and consultants including Growth Marketing, Web Design, Software Development, Public Relations, Finance, Creative, Accounting, Legal and HR. - Diversified into B2B revenue streams, negotiating and executing the contracts to produce uniforms for several hotel properties for a major hotel chain.- Built strong relationships with domestic and international suppliers, creating a responsive and flexible global supply chain from raw materials through final packaging.- Built, staffed and oversaw pop up retail locations in New York and London. Opened flagship retail store in New York's Meatpacking District. - Further developed the sustainable on demand manufacturing method, achieving delivery times of 7-10 business days while maintaining competitive margins and reducing traditional inventory holdings by 90%.

Responsible for leading the innovation practice at a $4B global fashion licensing business with category expertise in Apparel, Accessories, Footwear, and Entertainment. Brands include: Michael Kors, Kate Spade, Under Armour, Calvin Klein, Tommy Hilfiger, Joe’s Jeans, BCBG, Disney, Marvel, and Spyder.- Launched a first-of-its-kind Innovation Lab program for recent graduates to initiate incremental, adjacent, and transformational innovation projects throughout the business. www.gbglio.com - Recruited and led a team of 11 multinational Creative Strategists using coaching, empowerment, and authentic leadership to create a tightly knit and highly effective cross-functional group. 7 members of the first cohort received continuing full time offers at the end of the program. Grew applications to +600 by the second cohort.- Delivered $100K in savings from a supply chain consolidation and sustainability pilot that was then successfully transitioned into an ongoing business process.- Introduced an internal product innovation capacity. The first supported product completed development in under four months and garnered +44,000 units of sales. Multiple products in the pipeline are patent pending.- Oversaw the development of a digital wellness platform for Gen-Z girls (www.zenzymag.com) which was offered continued funding at the end of the first cohort. Provides continuing oversight to that business as a member of the Board of Advisors.- Oversaw the development of a proprietary product description generator as part of a 15 pilot series directed at optimization and cost saving in e-commerce processes. Generated +200% conversion increases on Amazon product pages.- Drove +2,500 consumers to experiential retail, art, and culture pop-up events designed to test inclusivity, reselling, and post-retail prototypes and create dialogue with target demographics.- Presented innovation best practices to business leaders including Li&Fung innovation partners in Hong Kong.

Responsible for the global rebrand of a leading company in the industrial technology space across 7 subsidiaries. A tenured, family business under new ownership and new management, undergoing a comprehensive revitalization program. Customers include beverage and consumer product leaders: The Coca-Cola Company, PepsiCo., ABInBev, Procter & Gamble, and Revlon. www.filtec.com - Led the global repositioning of a $50M industrial technology business while managing a Marketing budget of $1.5M over 18 months.- Helped to unify eight disparate international businesses into one cohesive brand unit.- Produced a new global corporate identity, redesigned product line, updated sales materials, and interactive website within 12 months.- Built and directed multiple internal and external teams simultaneously across a broad range of creative initiatives while developing a cohesive, powerful, and future-oriented brand voice.- Reported directly to the CEO and presented quarterly Marketing KPIs, budgets, and initiatives to the Board of Directors and private equity shareholders.- Earned inclusion in corporate management team decision making and board meetings through consistent effective performance and demonstrated leadership.- Directly managed local teams in Mexico, Thailand, and Germany both remotely and on the ground to produce an impactful and cohesive international tradeshow campaign and resurrect brand awareness and customer activity in key territories. - Developed and managed multi-platform digital communication structures to increase collaboration and continuity internally and build awareness and preference for FILTEC in emerging and developed markets.- Recruited, managed, and mentored subordinate talent and created FILTEC’s first internship program.- Succeeded in repositioning an aging, stagnant business as an innovative, preferred technology partner to major global brand owners against larger, entrenched international competitors in Europe and Asia.

Independent marketing and public relations consultant practice for clients in fashion, art, entertainment, and tech. Projects include brand launches, film releases, business development, and marketing strategy. - Consulted with owners of small-to-mid-sized fashion brands to develop cohesive brand story, communication, and voice. - Contributed a 12-month columnist residency at TheEveryGirl.com, discussing cultural trends and personal empowerment at one of Forbes Top Ten Sites for Millennial Women, driving positive engagement, reposts, and references by major global brands. Additional articles contributed to The Huffington Post, Mic.com, Papercut, and Bloginity.- Author of the novel / art magazine, KNOTS (February 2017)

Feature-length documentary about developing leaders and trends within the millennial generation. Documentary subjects included: Mic.com’s Elizabeth Plank, TIME’s Callie Schweitzer, nuclear engineer Leslie Dewan, artist Seve Garza, and the SXSW Interactive team.- Owned research, fund-raising, pre-production, early stage marketing, and production.- Managed a film crew through over 30 in-depth interviews in 11 US cities over a 30-day shoot. - Identified, recruited, and conducted on-camera interviews with documentary subjects. - Partnered with the director to develop and refine the film thesis, mission, and story arc.

- Managed customer service for the designer sportswear brand, acting as a problem solving liaison between the company and over 100 boutique luxury accounts. - Developed a data-driven sales reporting system that was utilized to better inform design decisions, trend forecasting, and collection planning.- Worked closely with Production and Shipping teams to ensure timely monthly delivery of both men’s and women’s collections to all national and international accounts including Urban Outfitters and Nordstrom. - Managed approvals, delivery, and logistics for multiple Private Label accounts. I worked with RMS-EDI, BrandBoom, Tradestone, and Excel inventory tracking and processing systems.

Bi-coastal fashion public relations and brand development agency. Clients include Paul & Joe, BLOCH, The Recording Academy©, Lauren Moffatt, and Coye Nokes. www.caromarketing.com - Managed all lead generation and new business strategy. Brought in the agency’s largest retainer within the first three months. - Generated positive relationships with top tier brands previously beyond the agency’s reach.- Developed and presented overarching brand strategies and program outlines for prospective clients, including public relations targets, brand milestones, and event strategies. - Introduced a new business pipeline, contract standards, and consistent on-boarding processes to streamline business development, facilitate communication, and improve client retention.

- Managed the launch of GRAMMY LabelTM collection for The Recording Academy including collection design, sourcing, negotiating with vendors, supervising production, pick-pack-and-ship, and retail placements.- Managed all agency event production including recruiting and managing vendors, models, volunteers and venues, and managing event budgets. Highlight events: GRAMMY Label Launch Party during GRAMMY Week hosted by Alexandra Richards; bi-coastal launch events for designer collection Harlyn hosted by the Misshapes in New York and Jenny Lewis in Los Angeles. - Planned and managed operational duties in New York to launch the agency’s East Coast office.

Created and edited website content; wrote and pitched press releases; created and edited newsletters, forms and proposals; contributed to social media platforms for an online marketing company.