Lindsey Simrell Email & Phone Number

Cambridge, Ma

• Create and execute marketing strategies for a diverse group of over 200 nonprofit and charity clients • Provide exceptional customer service while serving as primary liaison between graphic design team and clients to fulfill print and electronic collateral • Initiated and implemented new processes such as a project management software to improve internal infrastructure and foster rapid client growth • Oversee and manage client website design and launch, ensuring adherence to brand specifications and industry best practices • Develop and present Google Analytics reports for client websites with strategies to improve traffic and user behavior performance • Generate creative planned giving and fundraising copy for client websites, email communications, direct mail and print collateral

Boston, Ma

• Responsible for marketing and promotion of membership and over 50 recreational programs for campus fitness facility with annual revenue over $6M • Tested and executed extensive weekly and monthly email campaigns tailored to the behavior profiles of program participants and prospects • Managed award-winning website, leveraging Google Analytics data to increase traffic, impact online behavior and improve conversion rate • Oversaw content creation and execution for social media, Facebook ads and SEO • Account manager between internal programming managers, external organizations and graphic design team

Boston, Ma

• Oversaw housing and assignment operations of one of the largest private housing systems in the country• Planned and executed an annual Room Selection process to assign over 7,000 students to on-campus housing• Supervised three full-time staff members and student employees • Audited student housing/dining records and financial accounts • Created and managed the delivery of electronic communications and large-scaling mailings

Mansfield, Ma

• Designed primary marketing materials as well as extensive text and visual content for print collateral and company website• Planned and executed vacation services for high-profile clients • Vetted homes, restaurants and other services in destinations worldwide

• Led daily operations of upscale dining facility with $12 million annual revenue• Oversaw budget and payroll policies and procedures • Managed over 60 employees in a strict union environment

Bachelor Of Science, Hotel And Restaurant Administration

Activities and Societies: Teaching Assistant - HADM 1350 Introduction to Hotel Operations Teaching Assistant - HADM 4300 Introduction.

Masters Of Liberal Arts, Gastronomy

Co-founded by Jacques Pépin and Julia Child, the Master of Liberal Arts (MLA) in Gastronomy is a unique, multidisciplinary program that.