Line Alm Email & Phone Number

Oslo, Oslo, Norway

• Responsible for setting budgets for each brand and sales channel, and achieving sales goals • Lead sales projects and negotiate contracts• Identify, develop and manage customer relationships • Collect and communicate market intelligence and competitor information• Create Key Account marketing plans, execute the plan and monitor results throughout the year

• Managing the makeup marketing department, responsible for makeup brands such as bareMinerals, Buxom and Smith & Cult• Overseeing all marketing and activities• Developing marketing strategy in line with company and brands objectives Coordinating marketing campaigns with sales activities• Managing bareMinerals’ and Buxom marketing budget• Creation and publication of all digital and print marketing material in line with marketing plans• Planning and implementing promotional campaigns• Manage and improve lead generation campaigns, measuring results• Overall responsibility for brand management and corporate identity• Monitor and report on effectiveness of marketing communications• Creating a wide range of different marketing materials• Close cooperation and reporting to Shiseido Group European Head Office in London, Paris and New York• Create launch plans and launch reviews for each new product innovation• Monitor market trends and competitors• Analyze and report business and marketing results on a monthly basis• Present strategies and results at international marketing meetings and business review meetings on a regular basis• Price calculation and price positioning• PR and social media (close contact with press and other key influencers) • Plan PR events and retailer’s events• Translate and adapt content for digital and print media both internally and externally• Responsible for securing that all VM is on brand

• Translate global brand strategy into Nordic brand plans, brand positioning and marketing strategies• Close cooperation and reporting to Shiseido Group European Head Office in London• Develop, implement and execute marketing campaigns• Monitor and analyze marketing activities• Create launch plans and launch reviews for each new product innovation• New product sales forecast and inventory management support• Monitor market trends and competitors• Analyze and report business results on a monthly basis• Attend international marketing meeting and business review meetings on a regular basis• Budget management• Price calculation and price positioning.• PR and social media (close contact with press and other key influencers)• Host PR events and retailer’s events• Translate and adapt content for digital and print media both internally and externally• Responsible for securing that all VM is on brand• Create product presentations, assets and tools for sales reps• Present half year marketing plans to Nordic key retailers

• Advertising sales, print and digital• Mixed customer portfolio• Responsible for reaching personal and group target budget• Campaign planning and media selection• Media agency contact on a daily basis• Sales presentations

• Advertising sales digital• New business sales with target budget

• Sell-in to trade Calvin Klein Underwear and 120 % Lino in Norway• Frequent contact with press and stylists• Plan marketing activities• Attend international sales meetings• Attend trade fares• Sales forecasting• Budget management• Responsible for daily operations in a period of 6 months• Present new collections to trade partners

Bachelor Of Science, Marketing And Market Communication

Allmenne Fag, Media