Marketing Coordinator
Philadelphia, Pa, Us
12th Street Gym was an landmark fitness center in Center City, Philadelphia. My responsibilities as the Marketing Coordinator included:– communicating details of offers, procedures, and important sales information to sales force, – reinforcing monthly marketing theme with supplementary marketing copy delivered on other channels (including in house display advertising, newsletter supplements, and social media posts),– generating original content (pictures, video, text) and curating content for five unique brands over five social media channels (Facebook, Twitter, Instagram, LinkedIn, YouTube),– fielding, assessing and executing donation and sponsorship requests,– representing the gym and distributing free trial passes to potential new members at special events,– assisting the marketing and promotional efforts of personal trainers and business tenants, and;– acting as the digital “face” of company, responding to all incoming emails and social media messages in brand tone and voice.