Gerry O'Brien

Gerry O'Brien Email and Phone Number

Commercial Director at PODA Consulting Limited @
Gerry O'Brien's Location
London, England, United Kingdom, United Kingdom
Gerry O'Brien's Contact Details
About Gerry O'Brien

I am a passionate digital transformation specialist with over 15 years’ experience in multi-channel sales and marketing. My style is a blend of hands-on management supported by strategic knowledge and strong commercial, team and people management capabilities. Entrepreneurial in style, I have a proven track record in successfully defining and delivering Ecommerce strategies across a range of industry sectors.Ecommerce Skills• Strategic development and delivery of all aspects of the online proposition• Experienced in delivering a multi-channel trading strategy• Accustomed to defining and delivering full P&L accountability across all digital channels• Research, identification, evaluation and implementation of new digital opportunities• Delivery of integrated online solutions covering PPC/SEO/SMO/Affiliates/eCRM/Retargeting• Experience in managing and mentoring online marketing and web development teams• Experience in developing and delivering online brand marketing strategiesCommercial Skills• Strong third-party negotiation and selection skills ensuring reliability and value for money• Extensive network of contacts and solution providers within the online marketplace• Capable of operating at and gaining commitment from all parties at all levels• Development and delivery of comprehensive and compelling business case proposals• Proven experience in delivering capital expenditure projects on time and within budgetSpecialties: Strategic Ecommerce development, multi-channel trading, PPC, SEO, SMO, Affiliates, M-commerce, eCRM, retargeting, team management, mentoring

Gerry O'Brien's Current Company Details
PODA Consulting Limited

Poda Consulting Limited

Commercial Director at PODA Consulting Limited
Gerry O'Brien Work Experience Details
  • Poda Consulting Limited
    Commercial Director
    Poda Consulting Limited Jan 2017 - Present
    Windsor, United Kingdom
    Responsible for all client management and the day-to-day operational running of the business.
  • Totaljobs Group
    Group Ecommerce Director
    Totaljobs Group Jan 2016 - Jan 2017
    London, United Kingdom
    Responsible for all aspects of eCommerce Sales & Marketing across six job board brands.
  • Red Letter Days
    Ecommerce Director
    Red Letter Days Jan 2005 - Dec 2015
    London
    Red Letter Days is the market leader in the experience gifting sector. Reporting to joint owners Theo Paphitis and Peter Jones, I was solely responsible for the strategic development and tactical delivery of the consumer sales channel encompassing online, inbound call-centre and high street retail. Additionally, I was also responsible for product production and fulfilment. In addition to my primary role, I worked with Theo, providing him with advice and support on the strategic and tactical development of online activities across his other business interests.In this role, my online team won the following industry awards:• Winner, Best Retail Advertiser, a4u Awards 2011• Winner, Best Advertiser Incentive, a4u Awards 2010• Shortlisted, Best Managed Affiliate Programme, a4u Awards 2011• Highly Commended, Advertiser Innovation Award, a4u Awards 2010Key Achievements• Migrated organisation from a direct marketing catalogue business to an online proposition• Established and mentored award winning online marketing & web development teams• Developed and grew online sales channel from £1.75m to £15.5m pa• Grew company performance marketing channel (affiliate) from £115k to £2.4m pa• Managed development of online booking system, driving online bookings from 15% to 85%• Implemented PCIDSS compliance programme
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  • Cafe Marketing Ltd
    Lead Consultant
    Cafe Marketing Ltd 2003 - 2005
    London, United Kingdom
    Turning over £2.1m in its first year, Café Marketing was a market leader in delivering display advertising to consumers through a network of independent internet cafes. Operating a clicks and mortar model, I was responsible for managing the development and implementation of the banner publishing technology. My role also encompassed negotiating and extending the network as well as growing the advertiser client base.
  • Meriden Group Plc
    Divisional Director - It Consultancy, Systems And Service
    Meriden Group Plc 2002 - 2003
    Birmingham, United Kingdom
    Formed in August 2001, Meriden was a fast growing Plc providing professional services to a wide variety of industry sectors. In line with their strategic development they introduced IT consultancy services in 2002 to compliment their portfolio of financial business services.Key Responsibilities• Sole responsibility for the running of the Meriden Systems Division• Managing a multi-disciplined team delivering IT consultancy, eCommerce solutions and technical support services to a wide variety of organisations Key Activities• Management and support of telemarketing & field sales team • Negotiating with and contracting of new customers• Management of web and eCommerce development teams• Management of technical support teams
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  • Simply Internet Limited
    Cto
    Simply Internet Limited 1999 - 2001
    London, United Kingdom
    Formed in 1998, Simply Internet established “Internet Exchange”; a successful and fast-moving retail & Internet Media Advertising venture with 70 high street Internet cafes. Internet Exchange operated a major affiliate network across Europe.Key Responsibilities• Strategic selection, implementation and management of eCommerce solutions• Implementation and support of Epos and retail management systems• Responsible for IT budget and retail operating profit and loss performance• Representation of technology in client bid preparation and negotiation• Responsible for delivery of online and support services to a large retail network• Strategic leadership of IT development and support functionsKey Technical Projects• Implementation of Epos and retail management systems across European retail network• Rollout of retail management system to 120 locations across mainland Europe• Development of content portal and appointment of appropriate hosting service providers
  • Kingston Communcations
    Group Information Systems Manager
    Kingston Communcations 1995 - 1999
    London, United Kingdom
    Formerly part of the SSVC Group, Kingston Communications was a rapidly expanding satellite service provider delivering both voice & data services to a global community.Key Responsibilities• Leadership of IT function supporting a user community of 900 staff located in 26 countries• Implementation and support of IT solutions to 12 businesses within the Group• Budgeting and controlling IT costs to ensure maximum return on investment• Management of technical support and systems development teams Key Technical Projects• Implementation of Pan-European Retail Epos system connecting to UK back-office systems• Development of contract management system supporting 35 high street locations across Germany• Specification and rollout of global network to 26 countries• Development of logistics and distribution solution to retail network• Replacement of in-house legacy systems with externally supplied integrated packages• Formulation of IT strategy enabling organisation to achieve business critical objectives
  • Citizen Europe Limited
    Information Systems Manager
    Citizen Europe Limited 1988 - 1995
    London, United Kingdom
    Formed in 1987; a subsidiary of the Citizen Watch Company of Japan. Citizen Europe was a major manufacturer and distributor of computer printers and peripherals throughout Europe and the Middle East.Key Responsibilities• Management of IT function supporting all aspects of this multi-site, multi-functional organisation• Strategic technology deployment to maintain a competitive advantage in a demanding market place• Provision of information systems to all aspects of the business in a timely and cost effective mannerKey Technical Projects• Development of bespoke business systems across all functions of the organisation• Implementation of product warranty tracking system across customer base, enhancing post-sales support and significantly reducing business operating costs

Gerry O'Brien Skills

Ppc Sem Seo Email Marketing Digital Marketing Online Marketing Web Development Retail Web Design Affiliate Marketing E Commerce Marketing Strategy Social Media Information Architecture Brand Development Team Leadership Business Analysis Start Ups Business Strategy Team Building Online Advertising Integrated Marketing Direct Marketing Management

Gerry O'Brien Education Details

  • St Aloysius' College
    St Aloysius' College
    Mathematics
  • St Aloysius' College
    St Aloysius' College

Frequently Asked Questions about Gerry O'Brien

What company does Gerry O'Brien work for?

Gerry O'Brien works for Poda Consulting Limited

What is Gerry O'Brien's role at the current company?

Gerry O'Brien's current role is Commercial Director at PODA Consulting Limited.

What is Gerry O'Brien's email address?

Gerry O'Brien's email address is ge****@****s.co.uk

What is Gerry O'Brien's direct phone number?

Gerry O'Brien's direct phone number is +4484564*****

What schools did Gerry O'Brien attend?

Gerry O'Brien attended St Aloysius' College, St Aloysius' College.

What are some of Gerry O'Brien's interests?

Gerry O'Brien has interest in Egyptology, Civil Rights And Social Action, Equestrian Sports, Scuba Diving, Science And Technology, Animal Welfare, Online Marketing And Emerging Technologies, Arabic Language And Culture.

What skills is Gerry O'Brien known for?

Gerry O'Brien has skills like Ppc, Sem, Seo, Email Marketing, Digital Marketing, Online Marketing, Web Development, Retail, Web Design, Affiliate Marketing, E Commerce, Marketing Strategy.

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