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๐ ๐ผ๐ฟ๐๐ด๐ฎ๐ด๐ฒ ๐น๐ฒ๐ป๐ฑ๐ฒ๐ฟ๐ ๐ต๐ฎ๐๐ฒ ๐ต๐ถ๐ด๐ต๐น๐ ๐๐ฝ๐ฒ๐ฐ๐ถ๐ณ๐ถ๐ฐ ๐ป๐ฒ๐ฒ๐ฑ๐ ๐ฎ๐ป๐ฑ ๐ฑ๐ถ๐๐ฒ๐ฟ๐๐ฒ ๐๐ฎ๐น๐ฒ๐ ๐บ๐ผ๐ฑ๐ฒ๐น๐ ๐บ๐ฎ๐ธ๐ถ๐ป๐ด ๐ถ๐ ๐ฑ๐ถ๐ณ๐ณ๐ถ๐ฐ๐๐น๐ ๐๐ผ ๐ณ๐ถ๐ป๐ฑ ๐๐ผ๐ณ๐๐๐ฎ๐ฟ๐ฒ ๐๐ต๐ฎ๐ ๐๐ฟ๐๐น๐ ๐บ๐ฒ๐ฒ๐๐ ๐๐ต๐ฒ๐ถ๐ฟ ๐ฟ๐ฒ๐พ๐๐ถ๐ฟ๐ฒ๐บ๐ฒ๐ป๐๐.As someone who has spent over two decades dedicated to providing technology tailored to the mortgage industry, I understand this better than most. I've been involved in building some of the industry's most innovative solutions, including the very first SaaS LOS (Insight Lending Solutions aka LendingQB aka MeridianLink Mortgage), the very first SaaS Mortgage Credit reporting platform (Mortgage Credit Link), and one of the earliest pricing engine and automated underwriting systems (PriceMyLoan). Throughout my career, I have met hundreds of mortgage professionals and developed valuable partnerships with some of the industry's most influential individuals.As a long-time participant in the mortgage tech industry, one of the most important lessons Iโve learned is this: even excellent software can fail without quality customer support.๐๐ฉ๐ข๐ตโ๐ด ๐ธ๐ฉ๐บ ๐ ๐ด๐ต๐ข๐ฏ๐ฅ ๐ฃ๐ฆ๐ฉ๐ช๐ฏ๐ฅ ๐๐ฑ๐ต๐ช๐ง๐ช๐๐ฐ๐ธ.๐ www.optifinow.com ๐ข๐ฝ๐๐ถ๐ณ๐ถ๐ก๐ผ๐ ๐ถ๐ ๐๐ต๐ฒ ๐ผ๐ป๐น๐ ๐๐ฅ๐ ๐๐ฝ๐ฒ๐ฐ๐ถ๐ณ๐ถ๐ฐ๐ฎ๐น๐น๐ ๐ฏ๐๐ถ๐น๐ ๐๐ผ ๐ฎ๐ฑ๐ฑ๐ฟ๐ฒ๐๐ ๐๐ต๐ฒ ๐ป๐๐ฎ๐ป๐ฐ๐ฒ๐ฑ ๐ป๐ฒ๐ฒ๐ฑ๐ ๐ผ๐ณ ๐๐ต๐ฒ ๐บ๐ผ๐ฟ๐๐ด๐ฎ๐ด๐ฒ ๐ถ๐ป๐ฑ๐๐๐๐ฟ๐. ๐๐ ๐ผ๐ณ๐ณ๐ฒ๐ฟ๐ ๐ฎ๐ป ๐ฒ๐ ๐๐ฟ๐ฒ๐บ๐ฒ๐น๐ ๐ณ๐น๐ฒ๐ ๐ถ๐ฏ๐น๐ฒ ๐๐ฒ๐ฐ๐ต๐ป๐ผ๐น๐ผ๐ด๐ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ ๐ฐ๐ผ๐บ๐ฏ๐ถ๐ป๐ฒ๐ฑ ๐๐ถ๐๐ต ๐ฎ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐๐ฒ๐ฟ๐๐ถ๐ฐ๐ฒ ๐บ๐ผ๐ฑ๐ฒ๐น ๐๐ต๐ฎ๐ ๐ถ๐ ๐๐ฟ๐๐น๐ ๐ฐ๐ฒ๐ป๐๐ฒ๐ฟ๐ฒ๐ฑ ๐ผ๐ป ๐๐ต๐ฒ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ, ๐บ๐ฎ๐ธ๐ถ๐ป๐ด ๐ถ๐ ๐๐ต๐ฒ ๐ถ๐ฑ๐ฒ๐ฎ๐น ๐๐ฅ๐ ๐๐ผ๐น๐๐๐ถ๐ผ๐ป.OptifiNowโs core value is ๐๐ผ๐บ๐ต๐ฎ๐ฟ, an old Irish term that promotes mutual success. OptifiNow actively engages with customers to aid in the successful implementation, maintenance and continuous improvement of their sales and marketing goals using our CRM technology. Comhar drives OptifiNow to go beyond what customers expect because we share in their success. โนโนโนโนโน www.optifinow.com/testimonials โโโโโI know that ๐๐ฅ๐ฉ๐๐๐๐๐ค๐ฌ ๐๐จ ๐ฉ๐๐ ๐๐๐จ๐ฉ ๐พ๐๐ ๐จ๐ค๐ก๐ช๐ฉ๐๐ค๐ฃ ๐๐ค๐ง ๐ข๐ค๐ง๐ฉ๐๐๐๐ ๐ก๐๐ฃ๐๐๐ง๐จ.If youโd like to see OptifiNowโs powerful tools in action, reach out. Iโd be happy to demonstrate how OptifiNow can be a great asset to your business. โคโคโคโคโค Set a meeting here: https://bit.ly/3K8rf8G
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Vice President SalesOptifinow Dec 2019 - PresentSeal Beach, California, Us๐ก๐ผ ๐ผ๐๐ต๐ฒ๐ฟ ๐๐ฅ๐ ๐๐ผ๐ณ๐๐๐ฎ๐ฟ๐ฒ ๐ฐ๐ผ๐บ๐ฝ๐ฎ๐ป๐ ๐ผ๐ฝ๐ฒ๐ฟ๐ฎ๐๐ฒ๐ ๐๐ต๐ฒ ๐๐ฎ๐ ๐ข๐ฝ๐๐ถ๐ณ๐ถ๐ก๐ผ๐ ๐ฑ๐ผ๐ฒ๐.With OptifiNowโs signature white glove service, customers specify what they want out of the platform and leave the heavy lifting to the OptifiNow team. If youโre curious to see how OptifiNow can benefit you and your business, set up a free demo: ยปยปยปยปยปยปยปยป Demo Scheduler: https://bit.ly/3K8rf8G๐๐ฒ๐ฟ๐ฒ ๐ฎ๐ฟ๐ฒ ๐๐ผ๐บ๐ฒ ๐ผ๐ณ ๐๐ต๐ฒ ๐ด๐ฟ๐ฒ๐ฎ๐ ๐ณ๐ฒ๐ฎ๐๐๐ฟ๐ฒ๐ ๐ฎ๐ป๐ฑ ๐ฏ๐ฒ๐ป๐ฒ๐ณ๐ถ๐๐ ๐๐ต๐ฎ๐ ๐บ๐ฎ๐ธ๐ฒ ๐ข๐ฝ๐๐ถ๐ณ๐ถ๐ก๐ผ๐ ๐ฝ๐ฒ๐ฟ๐ณ๐ฒ๐ฐ๐ ๐ณ๐ผ๐ฟ ๐บ๐ผ๐ฟ๐๐ด๐ฎ๐ด๐ฒ ๐น๐ฒ๐ป๐ฑ๐ฒ๐ฟ๐โฆ๐นHighly configurable to any sales structure๐นSupports multi-channel mortgage teams (wholesale, retail, consumer direct)๐นIntegrations to many LOS systems ๐นFully integrated email and SMS capabilities๐นFlexible, automated rules engine๐นVoIP phone system integrations๐นPricing engine integrations๐นLead provider integrations๐นMortgage market data integrations๐นLoan Officer and Realtor Recruiting ModuleSee these features in action ยปยปยปยปยปยป https://bit.ly/3K8rf8GAs VP of Sales, I bring my extensive background in the mortgage industry to guide OptifiNowโs products, client management, operations, and outreach. Mortgage clients are assured that OptifiNow understands their needs.Some of my contributions to the company are:โช๏ธ Developed a structured sales and marketing plan that resonates with and revolves around the mortgage industry.โช๏ธ Secured many partnerships and integrations with mortgage-specific vendors including LOS, pricing engines, phone systems, and lead and data providers.โช๏ธ Closed deals with some of the mortgage industryโs largest companies.โช๏ธ Fostered a close-knit company culture, where teammates are excited to work and live up to our Comhar value. -
Svp, Sales And MarketingLender Price Mar 2019 - Dec 2019Pasadena, Ca, UsAt Lender Price, I did what I've done my entire career: research, analyze, and develop and execute a coordinated sales and marketing strategy that:โช๏ธ builds brand awarenessโช๏ธ generates high-quality leadsโช๏ธ creates high-value sales opportunities, and โช๏ธ drives new revenue growth.I'm particularly proud of my involvement in helping launch Lender Price Marketplace, a cutting-edge online platform that enables mortgage brokers to find lenders for any of their loan scenarios. -
Director Of Sales And MarketingLendingqb Dec 2011 - Mar 2019Costa Mesa, Ca, UsWhen I helped launch LendingQB, it was a completely unknown LOS going up against well-established, Goliath-like competitors. The fact that LendingQB (now known as MeridianLink Mortgage) is considered among the top mortgage LOS platforms in the industry is both humbling and heartwarming. It was truly a labor of love.Here are my contributions to LendingQB:โช๏ธ Built LendingQB from the ground-up, becoming ICE Encompassโ greatest challenger.โช๏ธ Built and executed a sales strategy that successfully convinced mortgage lenders to try an unknown solution using messaging, presentation and multi-step demonstrations that highlighted the uniqueness of LendingQB's innovative solutions. โช๏ธ Acquired over 200 new clients.โช๏ธ Built and executed LendingQBโs marketing strategy and thought leadership campaigns by producing over 100 press releases, dozens of industry essays, white papers, and news commentaries. -
Senior Communications ManagerLendingqb Feb 2016 - Feb 2017Costa Mesa, Ca, Us -
Marketing Director And Business Development DirectorLendingqb Dec 2011 - Jan 2015Costa Mesa, Ca, Us -
Co-Founder And Marketing DirectorMeridianlink, Inc. Aug 2000 - Mar 2019Costa Mesa, Ca, UsI was an original founder and partner in a software startup that quickly grew from 5 to 450 employees and was eventually acquired by a private equity firm at a substantial gain in value. My primary role was ๐๐ฎ๐น๐ฒ๐ ๐ฎ๐ป๐ฑ ๐ฏ๐ฟ๐ฎ๐ป๐ฑ-๐ฏ๐๐ถ๐น๐ฑ๐ถ๐ป๐ด, but as is common in a startup environment, we all wore many other hats and I served as a trainer, account manager, client advocate, technical writer, cold caller, and even provided technical support when needed.Here are my greatest wins:โช๏ธ Developed sales and marketing strategy for three successful SaaS platforms: Mortgage Credit Link (MCL), PriceMyLoan (PML), and LendingQB.โช๏ธ Helped establish Mortgage Credit Link as the leader in the mortgage credit reporting software space within 3 years of launch. โช๏ธ Directed the launch of PriceMyLoan (PML), a pioneering pricing engine and automated underwriting system (AUS) that drove the growth and development of LendingQB.
Linn Cook Education Details
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Uc San DiegoBiochemistry
Frequently Asked Questions about Linn Cook
What company does Linn Cook work for?
Linn Cook works for Optifinow
What is Linn Cook's role at the current company?
Linn Cook's current role is VP Sales at OptifiNow | Mortgage Tech Innovator๐น Provides CRM solutions for the Mortgage Industry ๐น Customer service champion.
What is Linn Cook's email address?
Linn Cook's email address is lc****@****now.com
What is Linn Cook's direct phone number?
Linn Cook's direct phone number is (888) 285*****
What schools did Linn Cook attend?
Linn Cook attended Uc San Diego.
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