Experienced in product operation, user growth and marketing
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Product OperationAlibaba Group Jan 2020 - Sep 2021中国 北京市* Worked at Alibaba Cloud* Focused on the Domain name industry and SME cloud services* Enhanced the efficiency and security of the products* Connected with Domain Name Registries -
Co-FounderGona Nov 2018 - Sep 2019NigeriaGONA is a leading provider of mobile payments, offering scalable mobile payment solutions for merchants and consumers. Founded by a group of world-class mobile payments enthusiasts who started by scribbling their ideas on a piece of paper, today we offer smart, innovative mobile payment services in Nigeria.* Incubated and lead Nigeria team; Received Pre-A funds in 4 month* Investigated and provided market insights for C-suite decision; planned for future operation routes and sites* Established operation team SOP, rules, and incentives; analyzed consumer data to optimize growth strategies and cost* Supported tech team on new product developing, and testing and provided customer feedback
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Operations Manager搜狐网 Jul 2016 - Oct 2018中国 北京市区· Founded the southern regional team and significantly increased brand awareness and revenue· Broaden the market from 4 to 17 cities, and boosted revenue by 6 times compared to last year.· Increased the account numbers of third-party advertising distributors.· Managed website and mobile app, increased downloads by 15%, and awarded the best of all teams.· Connected with new KA accounts to broaden the market and reached the year goal of a 10% increase in the number of accounts. · Made a strategic yearly roadmap of the whole department, in both operational and commercial. · Led a team of 35 people and coordinated with other regions; standardized operating procedures for all branches.·Managed social media platforms, and increased subscriptions and page views by 20%. -
Marketing ConsultantThe Loadown Dec 2013 - May 2014美国纽约The Loadown (theloadown.com) is a mobile apps competitive tracking site. It provides free market analysis and tools to help developers and marketers monitor competitors’ activities across all storefronts and refine their app strategy to grow users and revenue.The Loadown is an energetic start-up company where I sharped my skills. What I achieved here:• Analyzed potential market for new product launches in the U.S and China, and acquired potential customers• Created product introductions and price line, email and LinkedIn campaigns, acquired 100 new users in 2 months• Collected mobile app data trends, analyzed data and provided customized market information to customers • Utilized social media such as blog and Twitter, edited copywriting to increase brand awareness -
Consulting AssistantAon Hewitt Mar 2013 - Jun 2013Shanghai, China• Managed data processing to generate reports for employee engagement study, this includes compensation and human resources execution. • Interviewed employees and collected data, interacted effectively with different departments and entry to senior level employees at client companies such as Jiangling Group and Giant Interactive Group• Conducted the 2013 Best Employer Auditing, generated reports for delivery. Interviewed CEO and HRD in sample group such as MetLife and Baxter to collect key messages from the headquarters• Translated reports, action plan and work files between English and Chinese -
Student AssistantBay Laurel Catering Sep 2010 - Dec 2012University Of Washington
Suki Lin Skills
Suki Lin Education Details
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Integrated Marketing -
Economics
Frequently Asked Questions about Suki Lin
What is Suki Lin's role at the current company?
Suki Lin's current role is Tech product operation@DiDi | start-ups | Ops | NYU Alumn.
What schools did Suki Lin attend?
Suki Lin attended New York University, University Of Washington.
What are some of Suki Lin's interests?
Suki Lin has interest in Social Services, Economic Empowerment, Education, Environment, Science And Technology, Animal Welfare, Arts And Culture.
What skills is Suki Lin known for?
Suki Lin has skills like Direct Marketing, Powerpoint, Social Media, Employee Engagement, Economics, Human Resources, Online Marketing, Digital Strategy, Marketing Analytics, Start Ups, Mobile Marketing, Data Analysis.
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