Lintao Wang Email & Phone Number

Vaughan, On, Ca

Toronto, Ontario, Canada

Key Responsibilities:Collaboration with Apple Marketing Team∙Collaborated with the Apple Canada marketing team to execute quarterly marketing strategies, encompassing email, social media, in-store events, and additional initiatives.Social Media Content Creation∙Formulated and executed dynamic social media content and strategy to elevate brand visibility and foster engagement, aligning with company sales goals.∙Crafted persuasive copy for social media posts to ensure a clear message showcasing the services offered by the company.∙Designed graphics and videos for the content calendar, consistently upholding brand aesthetics. Produced and edited captivating commercial videos for social media, effectively showcasing product highlights and brand narratives.Email Marketing - CRM∙Utilized Odoo CRM tools to align email marketing campaigns with quarterly business goals. Developed tailored campaigns targeting regular consumers, Small Business Owners, and Enterprise customers to enhance call-to-action.Branding and Design∙Directed branding design efforts, crafting copy and logos for various business lines, and enhancing brand identity.∙Executed brand communication strategies across various channels, including in-store signage/posters, social media content, email campaigns, digital posters, sales banners, and promotional pages.Website Design∙Improving the digital customer journey on the website, developing landing pages for marketing campaigns sourced from social media and email.∙Produced digital posters for promotional pages and designed pages for various functional teams, including the Hiring Page and Small Business Solutions.Key Achievements∙Helped the company achieve a 24% increase in Black Friday sales in 2023 compared to Black Friday 2022, and a 19% increase in Boxing Day sales in 2023 compared to Boxing Day 2022.∙Amplified social media engagement by an outstanding 189% in the year 2023 and a remarkable 40% increase in subscriber acquisition.

Toronto, Ontario, Canada

Key Responsibilities:- Collaborate with clients to understand their brand identity, marketing goals, and target audience.- Develop strategic marketing plans tailored to meet clients' objectives and budget constraints.- Conceptualize and create engaging social media content across various platforms.- Design visually compelling graphics for digital and print materials, including logos, branding collateral, advertisements, and promotional materials.- Capture professional photographs that align with clients' brand aesthetics and storytelling objectives.- Manage client accounts and projects from initiation to completion, ensuring deadlines are met and deliverables exceed expectations.- Communicate effectively with clients, internal team members, and external vendors to maintain strong relationships and foster collaboration.- Stay abreast of industry trends, emerging technologies, and best practices in marketing, design, and photography.

Toronto, Ontario, Canada

As a Freelance Marketing Specialist at Ourtizan, I played a pivotal role in driving marketing initiatives across diverse channels, specializing in Email Marketing, Creative Strategy, E-Commerce, Copywriting, and Social Media Marketing.Key Responsibilities:Email Marketing∙Developed and executed targeted email marketing campaigns to engage and nurture the audience.∙Implemented segmentation strategies for personalized communication, resulting in increased open and click-through rates.Creative Strategy∙Conceptualized and implemented creative strategies to enhance brand visibility and appeal.∙Collaborated with clients to understand their unique needs, translating insights into innovative marketing solutions.E-Commerce∙Contributed to the growth of e-commerce platforms by optimizing product listings, implementing effective marketing strategies, and enhancing the overall customer shopping experience.Copywriting∙Crafted compelling and persuasive copy for various marketing materials, including website content, product descriptions, and promotional campaigns.∙Ensured consistency in brand messaging across all communication channels.Social Media Marketing∙Developed and executed social media strategies to build brand awareness and engagement.∙Created engaging content and managed social media accounts to foster a strong online presence.