Lipsa Samantaray Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Karnataka, India

Responsible for category growth & revenue for Country DelightDevelop, execute and analyse growth marketing strategies to increase monthly revenue through new customer acquisition and retentionCollaborate with content team and digital marketing team to increase throughput Create targeted campaigns and increase visibility through MarComs

Bengaluru, Karnataka, India

Responsible for full category, subcategory including revenue for bbdailyDevelop optimal category strategy, promotions and range availability Planning & analysis of digital marketing initiatives for all CategoryExecuting direct emails, push and SMS marketing campaigns Handle MarCom using MoEngage and analysing the customer conversion rate, CTR and managing PNs & InAppConducting various marketing surveys Brand building

Bangalore

Create impactful data in Excel for data reportingExtract large data sets from ERP, interpret and analyse to identify key metrics and transform raw data into actionable informationGenerate daily, monthly, quarterly and yearly reports and present to upper management to use in making business decisions Use forecasting models with various Excel functions to plan demands Analyse annual productivity data across 27 warehouses PAN India driving process improvement.Responsible for implementation and operational stability of pilot project of WMS for Bangalore locationIdentifying cost overruns of current fuel by analysing vehicle records and fuel consumption using softwares like GeoTrackers and Algomatix.Handled end to end Supply Chain Operations for Burgrill restaurants PAN India

Bangalore

Conducting sales pitch through cold calling and product demonstration.Apply sales funnel methodology, interpret analysis and report findings.Maintain database of potential customers.

Pgdm, Marketing And Operations

Activities and Societies: Cultural Representative

B.Tech, Electrical Engineering

Science, 12Th