Lisa Akers work email
- Valid
Lisa Akers personal email
Leader in the Consumer Technology Client Development organization for Circana, a premier Market Research organizationCircana is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.As a strategic and analytical business development and marketing professional I have an accomplished history of driving company revenue through leadership positions in both sales and marketing. ● Lead and manage a client development team focused on supporting strategic relationships with clients that lead to revenue growth and consultative engagement● Passionate about marketing and consumer research that leads to a better understanding the of the consumer, and emerging trends to develop successful product and brand strategies● Focus on defining the opportunity, challenges and understanding what metrics can truly be actioned on to achieve results● Visionary in problem solving and creating unique solutions
-
Vice President, Client DevelopmentCircana Mar 2023 - PresentSan Diego, California, United StatesIRI and NPD have come together to form Circana.Circana transforms complexity into clarity. We’re the leading advisor on the complexities of consumer behavior. Our unparalleled technology and complete view of the consumer inspires our clients to take action and unlock business growth. -
Vice PresidentThe Npd Group Jan 2020 - Mar 2023Greater San Diego AreaClient Development, Consumer TechnologyLead a premier team of global accounts across the Consumer Technology Client Development organization for NPD Group, a premier Market Research organization. We partner with leading Consumer Technology organizations and present solutions using market insights, data and analytics to achieve their business objectives. Sales & Category Management, Pricing Trends and Discount Analysis, Forecasting and demand planning, Marketing and Ad effectiveness, Shopper Journey and customer segmentation, Retailer and Channel performance trends. -
Executive Director Client Development, Global Account Relationship LeaderThe Npd Group Jan 2017 - Jan 2020Manage NPD's worldwide relationship with Google, across 15+ NPD practice areas and geographies. My team's focus is to leverage all NPD's data analytics and custom solutions to help our clients realize strategic and long term objectives related to their business. -
Director, Client Development, Consumer TechnologyThe Npd Group Oct 2014 - Dec 2016The NPD Group provides global information and advisory services to drive better business decisions. By combining unique data assets with unmatched industry expertise, we help our clients track their markets, understand consumers, and drive profitable growth. Sectors covered include automotive, beauty, consumer electronics, entertainment, fashion, food /foodservice, home, luxury, mobile, office supplies, sports, technology, toys, and video gamesResponsibilities include:Strategic Account Management:Consult and recommend market research data solutions that drive business decisions based on understanding key trends, sales performance, competitive threats, and growth opportunities Data Analysis & Insights:Collaborate with sales and marketing teams to interpret data and relevant insights that inform product development, target market segmentation, go-to-market strategies, retail partnerships and channel merchandising programs. Present to variety of audiences from account teams to C-Level executives. Leadership:Lead projects and opportunities involving cross-functional divisions and resources while integrating communication to client teams. Manage and develop direct reports. -
Account Manager, Consumer TechnologyThe Npd Group Dec 2012 - Sep 2014San Diego, Ca -
Category LeaderJack In The Box Oct 2012 - Dec 2012San DiegoCategory Leader of $500M category. Responsible for category sales and profit growth via strategic new products, promotions and optimization of category products and skus. Monitor consumer trends, target market, competitive set and internal business needs to make strategic decisions and drive category forward. Lead cross functional category team through all stages including R&D, Consumer Insights and testing, supply and forecasting, media and communications, operational implementation, and sales reporting and analysis. -
Marketing ManagerJack In The Box Feb 2007 - Dec 2012San Diego, CaIdentify and manage new products and promotions from ideation to launch including prototype, research, pricing, communication & media strategy, sales and margin analysis, test, Go/No-Go decision and implementationLeader of cross functional teams- directed strategy, managed critical deadlines and ensured successful implementation * Strong relationships & collaboration across departments, Franchisees, vendors, & agencies * Managed Co-branding partnerships with Frank’s Red Hot, Coca-Cola, Alaska Seafood * Focus on corporate brand image, customer loyalty, brand perceptionStrategic Planning & Analysis: Schedule new products and promotions into master calendar based on consumer trends, market research, product seasonality and quarterly sales goals Pricing Analyst: Responsible for approving all new product pricing and strategically planning price increases with guidance from pricing consultant. -
Assistant Brand ManagerProcter & Gamble 2005 - 2007Carlsbad, CaP&G Professional Care Managed strategic activities of professional cosmetic and hair care brands including developing new products, packaging, planning and execution of bi-monthly promotions, promotional & merchandising materials, website & digital media, and financial aspects including fiscal budget, P&L statements, sku management and sales analysis.Strategic Planning & Analysis: Created fiscal brand marketing plan with sales and margin performance goals, promotions, inventory and forecasts. Demonstrated strong analytical abilities in transforming complex data into useful marketing concepts. -
Program AnalystAmerican Systems Corporation Sep 2004 - Aug 2005Greater San Diego AreaConsultant to Space & Naval Warfare Systems providing support to Government team from RFP through product development and installation; Managed a $150MM contract. Designed Access databases and Excel workbooks for managing contractor deliverables, funding, budget, procurement actions and expenditures; presented at quarterly executive meetings.(Top Secret Clearance) -
Program AnalystAt&T Government Solutions Sep 2002 - Aug 2004Greater San Diego Area -
Survey Statistician, Consumer ExpendituresUs Census Bureau Jul 1999 - Jan 2002Washington, DcManaged quarterly survey sponsored by the Bureau of Labor Statistics designed to monitor consumer spending habits. Designed survey specifications based on appropriate research methodologies, reviewed data for accuracy, updated survey based on macro or micro trends.
Lisa Akers Education Details
-
Sociology/ Mathematics (Minor) -
Marketing
Frequently Asked Questions about Lisa Akers
What company does Lisa Akers work for?
Lisa Akers works for Circana
What is Lisa Akers's role at the current company?
Lisa Akers's current role is Vice President at Circana.
What is Lisa Akers's email address?
Lisa Akers's email address is li****@****ana.com
What schools did Lisa Akers attend?
Lisa Akers attended University Of Arizona, San Diego State University.
Not the Lisa Akers you were looking for?
-
-
Lisa Akers
Innovative Acquisition | Program Management | Agile Product Development | Professional Services | EvpWashington Dc-Baltimore Area4comcast.net, seventhsenseconsulting.com, seventhsenseconsulting.com, seventhsenseconsulting.com
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial