Atlas Wine & Spirits is a premier boutique distribution company delivering innovative beverages to all of Georgia.

A luxury, boutique estate winery founded in 2015 with a focus on sustainably-farmed vineyards and non-interventionist wines from cool climate AVAs in Sonoma and Napa Valleys.

Trinchero Family Estates is the largest wine-focused supplier to RNDC-California with 350+ wine and spirit SKUs generating annual sales of 2.4+ MM 9L cases.Business alignment of day-to-day operations to drive excellence in sales execution.• Worked with Demand Planning, Portfolio, Purchasing, Traffic and Warehouse teams to ensure seamless communication regarding forecasts, pricing, sales programs and product availability.• Served as a primary point of contact in relation to inventory replenishment, product shipments, pricing, and point of sale issues to ensure expedited problem resolution for sales teams.• Crafted account sales strategy and coordinate activities of sales leadership to achieve depletion goals; marshaled internal resources to develop plans that ensure teams deliver objectives.• Created and implemented a critical pricing program for the general market.Strategic influence on client, customer and internal constituents.• Led monthly sales leadership calls. Updated Client on performance across the portfolio and key initiatives.• Boosted accountability of sales leadership through regular tracking and reporting on key initiatives.• Provided inspiring product education to sales managers and representatives.• Analyzed and interpreted Diver & BI Tools data to determine marketing and sales programs as well as identify creative opportunities to grow case volume and accounts sold.• Maintained strong relationships with key decision makers at client, including DVP, DM, Regional Managers and corporate marketing directors.• Developed and planned supplier market activities including winemaker visits, surveys, blitzes, new item launches and consumer activation events.

After eight years, I have merged my company with a competitor, Savannah Distributing - Georgia's oldest wholesaler: est. in 1938. The synergies between the companies are fantastic and have created a "triple-threat" in the alcohol beverage industry in GA. Big Boat's fine wine portfolio and sales team compliments the craft beer & spirits portfolio and product specialists of Savannah Distributing.

Source family-owned wines from across the US and around the world including South Africa, Australia, Spain, France, Argentina, California, and Washington State for sale to fine wine retailers and restaurants in the metro-Atlanta area.