Lisa Bai

Lisa Bai Email and Phone Number

Growth Marketing Manager @ Teladoc Health
San Francisco, CA, US
Lisa Bai's Location
San Francisco, California, United States, United States
About Lisa Bai

I am a growth marketer with 8 years of enterprise and startup experience, both internationally and domestically. I've spent the last 3 years on the Growth team at the largest telemedicine company in the world, focusing on scaling B2B2C enrollments in the largest Chronic Condition Management program. Previous to that, I spent 5 years establishing and scaling new & emerging paid acquisition channels on the Growth Marketing team at a direct-to-consumer, subscription disruptor company.I have a proven record of launching large-scale, complex paid marketing programs across multiple acquisition channels while delivering within the established budget, scope, and timelines. I am passionate about sorting through ambiguity to find efficient, empathic solutions.Competencies:Data Analysis, Experimentation (A/B Testing), Web Page Testing, Marketing Strategy, Paid Acquisition, Project Management, Agency Management, Budget Management, Paid Social, Paid Search, Direct Mail, Audio advertising, Landing Pages, EmailTools:Data Analysis — Microsoft Excel, Looker, Google Analytics, Google Suite, Mixpanel, Metabase, Piwik, TableauConversion Rate Optimization— VWOLanding page — InstapageSocial — Facebook Ads ManagerSearch — Google AdsProject Management — Jira, Trello, WorkfrontDesign - FigmaEmail - Salesforce Marketing Cloud, Iterable

Lisa Bai's Current Company Details
Teladoc Health

Teladoc Health

View
Growth Marketing Manager
San Francisco, CA, US
Company phone:
(800) 835-2362
Company email:
pr@teladochealth.com
Lisa Bai Work Experience Details
  • Teladoc Health
    Growth Marketing Manager
    Teladoc Health
    San Francisco, Ca, Us
  • Teladoc Health
    Growth Marketing Manager
    Teladoc Health Oct 2021 - Present
    Purchase, Ny, Us
  • Growth Marketing Fun
    Founder
    Growth Marketing Fun Aug 2021 - Present
  • Madison Reed
    Growth Marketing
    Madison Reed Sep 2016 - Oct 2021
    San Francisco, Ca, Us
    -Scaled direct response channels (radio, podcasts, and direct mail) from 0% to 30% of the multi-million acquisition budget by setting acquisition strategy and leading execution.-Built landing page for direct mail campaign with Instapage, resulting in a 40% conversion rate for landing page visitors.-Supervised agency partnerships overseeing Google Ads & Facebook Ads with monthly multi-million budgets.-Partnered with creative team to develop briefs to optimize Facebook ad assets, resulting in a 10% increase in CTR.-Managed engagements with 100 podcast and radio influencers and agencies through ongoing feedback to shape the positioning and messaging of reads, which resulted in a 25% decrease in overall cost per acquisition YoY.
  • True Ventures
    Priya Haji Fellow
    True Ventures Sep 2016 - May 2017
    Palo Alto, Ca, Us
    One of four fellows selected for this 9-month program for a deep dive into the startup scene in the Bay Area. In addition to working full-time for a True Ventures startup, I participate in monthly gatherings with founders and CEOs of the Valley's most exciting startups connected to True Ventures.Work: Growth Marketing team @ Madison Reed
  • Actimo
    Global Product And Brand Strategy Intern
    Actimo Jun 2015 - Aug 2015
    Copenhagen, Dk
    • Positioned and branded actimo internationally as a result of developing content, layout, and design on Wordpress website at 8-employee Danish startup (www.actimo.com)• Refined cross-cultural presence by conducting drafting & editing sessions and qualitative interviews on international user experience of website• Presented final draft to management team of 5 people, including CEO, CTO, CPO, and partners
  • Spotify - Boston
    Audio Analysis And Quality Assurance Intern
    Spotify - Boston May 2014 - Aug 2014
    Stockholm, Stockholm County, Se
    • Improved audio analysis & related machine learning techniques through tagging 500 audio tracks of objective audioproperties (tempo, beats per minute, key) and subjective concepts (energy, danceability, etc.)• Reviewed 100 data sets to verify accuracy of release, popularity, artist similarity and other types of data for customers anddata partners• Assisted day-of operations and social media of the New Musical Instruments Hackathon with 100 attendees, hosted atSpotify NYC
  • Landau Jewelers
    Accounting, Merchandising, And Inventory Intern
    Landau Jewelers May 2013 - Aug 2013
    • Analyzed sales trends of 64 locations and assisted in the preparation for the grand opening of 3 stores• Worked in Accounting, Merchandising, and Inventory departments to experience running an international retail business
  • The Hyman Group
    Website Development Intern
    The Hyman Group May 2013 - Aug 2013
    Created and managed the website and marketing efforts of a real estate company with over 100 rental property units across Pennsylvania

Lisa Bai Skills

Java Microsoft Excel Sql Microsoft Word Html Css Accounting Financial Accounting Microsoft Office Powerpoint Marketing Teamwork Python Merchandising Payroll

Lisa Bai Education Details

  • Boston College
    Boston College
    Computer Science Concentration; Music Minor
  • Copenhagen Business School
    Copenhagen Business School
    General

Frequently Asked Questions about Lisa Bai

What company does Lisa Bai work for?

Lisa Bai works for Teladoc Health

What is Lisa Bai's role at the current company?

Lisa Bai's current role is Growth Marketing Manager.

What is Lisa Bai's email address?

Lisa Bai's email address is li****@****ify.com

What is Lisa Bai's direct phone number?

Lisa Bai's direct phone number is +141522*****

What schools did Lisa Bai attend?

Lisa Bai attended Boston College, Copenhagen Business School.

What skills is Lisa Bai known for?

Lisa Bai has skills like Java, Microsoft Excel, Sql, Microsoft Word, Html, Css, Accounting, Financial Accounting, Microsoft Office, Powerpoint, Marketing, Teamwork.

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