Managed communications for non-profit professional trade associations, while assigned to two clients, working directly for the Executive Director. Responsibilities included copywriting for press releases, e-news, print newsletters, e-blasts, brochures and fliers. Involved in conceptualization for marketing campaigns, layout and graphic selection. Communications were targeted appropriately to Association Members, Boards of Directors, Chapter Leaders, Sponsors and Partners. Marketing focused on conference and event promotion, highlighting member benefits and reaching out to prospective members. Performed administrative functions including data entry, receiving member payments, promptly responding to incoming inquiries, coordinating educational webinars, creating presentations, participating in conference calls and event planning.

Created brochures, fliers, rack cards, magazine content, monthly club calendars, website material and membership packets. Worked directly with the Marketing Director and Art Director on copy and design for all projects. Responsible for social media management of Facebook, Twitter, Pinterest, LinkedIn, YouTube, and Flickr accounts. Provided copy, imagery and video selection for social media business pages. Facebook advertising included targeted ads for specific demographics. Additional tasks included developing direct mail outreaches to prospective members, promoting club events through email and telephone campaigns, tracking monthly membership tallies, running sales reports, overseeing accounts payable and receivable billing executions and maintaining the Jonas Database containing contact and financial information for 1000+ members.

Provided superior client service, while working with numerous departments, including teams of Graphic Designers, Copywriters, Brand Managers and Social Media Managers. Projects included billboard, radio, television, and magazine advertising for Sweetbay, Lifestyle Family Fitness, Reeves BMW, Lee Roy Selmon’s Restaurants, and Visit Florida. Office management tasks included planning company events, invoicing clients, overseeing accounts payable to vendors, supervising human resources and enforcing company policies. Ambitiously served as the Executive Assistant to both Managing Partners.

Produced portfolio summaries reflecting quarterly performance and stock options available. Created marketing collateral for direct mailings. Proficiently utilized the AXYS database to export numerical data from client accounts. Distributed investment reports to clients. Compiled industry research to create marketing materials and presentations for meetings. Acquired an acute understanding of investment portfolios. Worked directly for the CFO and President.

Conducted phone outreaches and implemented sales strategies during marketing calls. Courteously responded to incoming customer inquiries. Placed collection calls on overdue accounts. Prepared bank deposits and maintained daily deposit records. Duties also included organizing client files, preparing loan presentation packets, calculating interest rates, assisting with completion ofloan applications and providing excellent customer service.

Actively placed paper orders to the New York State Department of State to retrieve certified copies of corporate documents for attorneys and title companies representing their business clients. Also responsible for filing official documents with the Department of State in order to establish a business client as Incorporated or as a valid Limited Liability Corporation in the state of New York. Ability to conduct thorough review of documents for errors was essential to success. Strong analytical and organizational skills facilitated quick learning of legal requirements for official documents.