Lisa Becker

Lisa Becker Email and Phone Number

Brand Strategy & Package Design Leader @ cornerstone strategic branding
new york, new york, united states
Lisa Becker's Location
New City, New York, United States, United States
Lisa Becker's Contact Details

Lisa Becker work email

Lisa Becker personal email

About Lisa Becker

Ever since I was a little girl I was obsessed with packaging. I used to collect little travel samples and felt inspired looking at them. What I didn’t know is that I could design packages as a career. Fast forward many years, I’m still passionate about packaging and live and breathe it every day. I’m fortunate to have spent time working both on the corporate and agency sides of the business. I spend a lot of time in the grocery store looking, analyzing, and secretly photographing inspirational creative. As a Group Account Director at CSB, I combine the knowledge of my hands-on design experience with my business savvy to guide our creative team in exploring concepts that are not only appealing, but that address the business objectives and attract consumers. I see package designs as a combination of art and function. It can look amazing but it has to enhance the shopping experience.Specialties: Package design, branding strategy, account management, project management, client services, presentations, brand equity, business acumen, relationship building, consumer research, coaching and leading teams.

Lisa Becker's Current Company Details
cornerstone strategic branding

Cornerstone Strategic Branding

View
Brand Strategy & Package Design Leader
new york, new york, united states
Employees:
36
Lisa Becker Work Experience Details
  • Cornerstone Strategic Branding
    Group Account Director
    Cornerstone Strategic Branding Feb 2016 - Present
    New York, Ny
    - CPG packaging and brand design- Provide creative expertise, ensuring that the designs meet the business and consumer needs- Account and Project Management: Estimates, budgets, timelines- Cultivate strong client relationships- Develop creative briefs- Branding strategy- Brand Architecture and Equity- Understanding of consumer insights and how they influence design solutions.- Project management: timelines, budgets, proposals, team collaboration, prioritization- Partner with production team- Lead design presentations- Develop and implement workflow and processes- Lead, mentor and coach
  • Cornerstone Strategic Branding
    Senior Account Director
    Cornerstone Strategic Branding Feb 2014 - Jan 2016
    New York, Ny
  • Lam Design
    Account Director
    Lam Design Dec 2012 - Nov 2013
    Pleasantville, Ny
  • Lhb Design
    Freelance Packaging And Brand Design Consultant
    Lhb Design Apr 2012 - Nov 2012
    New York
  • Kraft Foods
    Group Design Manager
    Kraft Foods Mar 1996 - Mar 2012
    East Hanover, Nj
    Brand Strategy, package design and print production for iconic Nabisco brands including Ritz, Wheat Thins, Triscuit. Developed creative briefs, designed artwork development & workflow process, led design presentations, collaborated with internal cross-functional teams and external agencies, managed and coached others, owned timelines and budgets.

Lisa Becker Skills

Packaging Brand Architecture Creative Direction Customer Insight Brand Equity Brand Development Corporate Branding Graphic Design Graphics Advertising Project Management Creative Strategy Design Strategy Fmcg Building Relationships Business Acumen Adobe Creative Suite Packaging Design Close Attention To Detail Pre Press Branding And Identity Account Direction Managing Project Budgets Package Design Brand Equity Building Consumer Insights Presentation Skills Developing People Leading And Collaborating With Teams Presenting To Senior Management Managing Design Aspect Of Brand Portfolio Botanical Illustration Mentoring Of Staff Drive For Results

Lisa Becker Education Details

Frequently Asked Questions about Lisa Becker

What company does Lisa Becker work for?

Lisa Becker works for Cornerstone Strategic Branding

What is Lisa Becker's role at the current company?

Lisa Becker's current role is Brand Strategy & Package Design Leader.

What is Lisa Becker's email address?

Lisa Becker's email address is lb****@****aol.com

What schools did Lisa Becker attend?

Lisa Becker attended Syracuse University, Suny Empire State College.

What skills is Lisa Becker known for?

Lisa Becker has skills like Packaging, Brand Architecture, Creative Direction, Customer Insight, Brand Equity, Brand Development, Corporate Branding, Graphic Design, Graphics, Advertising, Project Management, Creative Strategy.

Who are Lisa Becker's colleagues?

Lisa Becker's colleagues are Vivianne Bicknese, Sarah Sansom, David O'neil, Jeff Sokolowski, Israel Riera, Adam Garber, Jerry Corcoran.

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