Lisa Cadan Email and Phone Number
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Lisa Cadan is a Data-Driven Marketer, Maker, Conscious Consumer at AAA Northeast. She possess expertise in marketing communications, email marketing, marketing strategy, seo, copywriting and 13 more skills. Colleagues describe her as "Lisa worked on a local city grant for me and was a tremendous asset. Her ideas, brainstorming skills and writing are top notch. Lisa is someone you can rely on to bring results, …as we received the grant! Her dedication to the arts and professionalism serve as role model for anyone. She is a valuable contribution to any organization or company she joins." and "As the Interim Director of a mid-sized public library I was tasked with exploring options to use social media advertising to drive registration and attendance to a new series of webinars we are offering in response to the challenging job market. With limited budget and a short time frame, I turned to Lisa upon the recommendation of a trusted associate. Over the course of one phone call, she essentially provided a tutorial in Facebook marketing while also helping to crystallize the direction we should take. Her expertise was apparent and her generosity was appreciated. I look forward to the opportunity to continue to work with her."
Aaa Northeast
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Paid Search SpecialistAaa Northeast Nov 2022 - PresentProvidence, Ri
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Marketing ConsultantCrazy Over Art On Tour, Inc. Jul 2020 - PresentPoughkeepsie, New York, United StatesSecured three grants for nonprofit, mobile, arts organization that provides free art classes to children, seniors and persons with disabilities. Continue to offer pro bono services for marketing strategies and art project programs.
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Advertising Account ManagerEast Bay Newspapers Apr 2021 - Jul 2022• Owned the sales and retention cycle for local small business and regional advertising accounts. Conducted needs assessments to determine advertiser objectives, generate ideas and proposals, present recommendations, close the sale and set client expectations.• Worked collaboratively with cross-functional teams to brainstorm/create personalized products and services.• Met with individual clients at appropriate frequencies to review schedules, reports for ROI, budgets and to create new strategies.• Strategized and invested in increasing online awareness/reach for EBMG and notable staff via online platforms to increase product offerings.• Analyzed and interpreted key sales metrics and developed strategies to reach sales success. -
Marketing ConsultantSouthern New England Social Assistance Association May 2010 - Sep 2020Swansea, Ma• Achieved top organic search engine rankings via on-site content for MA-based representative payee organization. • Streamlined workflow process via PowerPoint presentations for client education and digital client intake forms.
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Marketing ConsultantTotal Fitness Clubs Nov 2010 - Jun 2020Bristol, RiDeveloped and executed internal and external sales & marketing strategies for local health club chain.• Managed internal and external communications, and created policies, for the safe re-opening of their health clubs in a COVID environment. • Increased online lead generation by 50% via SMS/text marketing, SEO, PPC and Web site improvements • Contributed to marketing, fundraising and event logistics for the American Cancer Society’s Pedal to End Cancer ™ (formerly Spin for Hope™). TFC consistently the top N.E. fundraising club.• Managed production of company website. Oversaw graphic designer, programmer and photographer. • Managed local PPC and remarketing campaigns. • Increased brand awareness and highlighted employee expertise via earned and unearned media - local and industry publications/websites for multiple companies. • Improved employee productivity by 25% through development of company intranet.• Creation of monthly Google Analytics reporting for website performance & improvements and campaign ROI. -
Social Media ConsultantOfficeroi Apr 2018 - Aug 2018New York, NyReputation management, and creation of social media presence, for legal and finance clients of agencyspecializing in brand storytelling and sales process efficiencies.Gained ownership and consolidated online social media and business listing assets
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Seo, Sem & Social Media ConsultantD'Oliveira & Associates Jun 2012 - Jan 2017Manage Social media, Search Advertising SEO for prominent New England Personal Injury Law Firm.• Achieved top rankings on major search engines for competitive keywords via on and off-site SEO initiatives. • Managed local, regional and national PPC campaigns for highly competitive legal industry keywords. • Grew Facebook followers/likes from 200 to over 20,000.• Increased trust and reputation through weekly blog posts covering USA product recalls. • Creation, and analysis, of Google Analytics reports for website performance, improvements and campaign ROI.
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Account ManagerTop-Floor Design Group Jun 2008 - Nov 2010Haverhill, Ma• Strategized and executed a variety of digital marketing projects for clients of boutique marketing & design firm. Clients: The Rendon Group, MassINC, Department of Public Health, Regina Villa Associates.• Improved agency clients’ SEO via on-site and off-site initiatives. • Project management of agency client’s legal presentation that resulted in one of the largest personal injury case settlements paid out by a shipping company.
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Senior Account ManagerPirata Media Jun 2007 - Jun 2008Managed client SEO, PPC campaigns, public relations and email marketing for clients of Bristol, RI design firm. - Decreased client SEM spend by 15% and increased conversions with targeted keywords by 25%.- Created monthly ROI reports for SEO and SEM, reviewed with clients for strategy and website changes.- Clients: Newport Convention and Visitors Bureau, Legacy Yachts, Newport Initiative for Nonprofits, South County Tourism Council, Erica Zap Designs, Worcester Tourism Council and more. -
Marketing ManagerMediabids.Com Dec 2003 - Jun 2007Planned, managed and executed public relations and marketing initiatives both online and offline for start-up ecommerce company that facilitates the buying and selling of ad space in print newspapers & magazines via online process.• Earned top Google search rankings for competitive keywords and industries via on-and-offsite SEO initiatives • Managed national Google PPC campaigns.• Highlighted owner expertise and company products via earned and unearned media. Press releases, articles, blogs, radio/print interviews and speaking engagements.
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Assistant Director Of AdvertisingEast Bay Newspapers May 2001 - Dec 2003Actively sought new business and assisted in product development to create new revenue for publisher of seven weekly newspapers, travel guide and 20+ specialty publications.
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Manager, Website AnalyticsBarnes & Noble, Inc. Nov 1998 - May 2001New York, New York, United StatesReported on consumer website behavior resulting in actionable strategies, for editorial and marketing that resulted in improved conversions, for Barnes & Noble's ecommerce website. -
Marketing CoordinatorComputers4Sure.Com, Inc. Feb 1998 - Aug 1998Norwalk, Ct- Coordinated trade show and meeting logistics for sales team ecommerce computer reseller.- Coordinated company events including giveaway nights at the Bridgeport Bluefish, company parties and an originally scripted theatrical presentation in a movie theatre.- Wrote product descriptions and supported marketing department with adhoc projects. -
Special Events ManagerLebhar-Friedman Jan 1994 - Jan 1998Nyack, New York, United StatesManaged trade show exhibit logistics at over 50 international exhibitions annually for internal clients at publisher of trade magazines for the restaurant and retail industries. -
Visual MerchandisingVisual Merchandising - Freelance Mar 1992 - Dec 1993Designed and installed window, in-store displays for regional and national retailers; Cosmetics Plus, Macy’s, Lord & Taylor and Saks Fifth Avenue.
Lisa Cadan Skills
Lisa Cadan Education Details
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Tufts University/School Of The Museum Of Fine ArtsFine Arts -
High School Diploma
Frequently Asked Questions about Lisa Cadan
What company does Lisa Cadan work for?
Lisa Cadan works for Aaa Northeast
What is Lisa Cadan's role at the current company?
Lisa Cadan's current role is Data-Driven Marketer, Maker, Conscious Consumer.
What is Lisa Cadan's email address?
Lisa Cadan's email address is lc****@****ers.com
What is Lisa Cadan's direct phone number?
Lisa Cadan's direct phone number is +140192*****
What schools did Lisa Cadan attend?
Lisa Cadan attended Tufts University/school Of The Museum Of Fine Arts, The Cambridge School Of Weston.
What are some of Lisa Cadan's interests?
Lisa Cadan has interest in Animal Welfare, Arts And Culture, Health.
What skills is Lisa Cadan known for?
Lisa Cadan has skills like Marketing Communications, Email Marketing, Marketing Strategy, Seo, Copywriting, Social Media, Lead Generation, Advertising, Online Advertising, E Commerce, Crm, Web Analytics.
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